Charitable Checkin Turns Your Good Deeds Into Rewards - 0 views
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aking the checkin and making it philanthropic
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lets users post their actions via SMS, web, email, Foursquare or Google Talk.
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ach act earns the user points that can be redeemed for actual rewards and discounts
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38 Remarkably Designed Donation Pages Which Will Soften Your Heart - 1 views
Facebook Launches Non-Profit Resource Center - 0 views
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Facebook is launching a resource center to help non-profits use the social network.
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The site will include educational materials, tutorials and a downloadable non-profit guide geared toward raising awareness and funds for causes specifically through the social network.
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how to create a Facebook Page and explains how to set up events and use discussion boards to connect with an audience
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On the (un?)importance of design - 0 views
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On the (un?)importance of design
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We recently underwent a Cinderella-like transformation: A total redesign of the WP Engine website from despicable steaming pile of hideousness to a designed, thematic — dare I say artistic? — sleek new look. Does it matter?
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It was such a contrast, customers emailed us saying “Thank God you fixed that horrible website. I was embarrassed when referring you guys to friends.” But hold on. They were still customers. And they still were referring us to friends. So I wonder, did it really matter?
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Landing Page Testing: get customers...before coding - 0 views
Common Impact | Companies Home Page - 0 views
Front Page | Ashoka.org - 0 views
Marketing Campaigns are Betting Big on Social Gaming - 0 views
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GamesThatGive is one company helping brands take advantage of the social gaming boom via Facebook
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GTG makes custom-branded Facebook games with charitable twist. For example, its You Play, We Give campaign for MasterCard donates as much as 10 cents to Junior Achievement Hudson Valley for every minute a person plays the game, which has more than 30,000 Likes and gets more than 80% of visits from returning visitors. On average, gamers spend 45 minutes on the game page each visit.The concept and execution are the same for GTG’s other big-name clients — Pepsi, Propel, Starbucks and Quaker. A user can play those companies’ custom-branded games on Facebook for a short amount a time until a pop-up box appears requesting that the user “like” the company in order to “double your donation.”“Not only are thousands of dollars going to charity as a result of people playing games, but large companies are successfully using branded social games to turn Facebook fans into customers,” Archer says.
Build, market, measure in parallel - LaunchBit - 0 views
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First-time web entrepreneurs often tell me "Oh we're moving really quickly...we're launching in just 6 months."
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The trouble is that product traction isn't just about getting a product out the door.
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Your biggest competitor isn't any company or individual. It's time -- the duration you have before you run out of money, morale, and the enthusiasm your significant other/family has for your endeavors.
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