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Jernej Prodnik

Amazon unpacked - FT.com - 0 views

  • February 8, 2013 12:30 pm Amazon unpacked By Sarah O’Connor The online giant is creating thousands of UK jobs, so why are some employees less than happy?
  • Between a sooty power station and a brown canal on the edge of a small English town, there is a building that seems as if it should be somewhere else. An enormous long blue box, it looks like a smear of summer sky on the damp industrial landscape. Inside, hundreds of people in orange vests are pushing trolleys around a space the size of nine football pitches, glancing down at the screens of their handheld satnav computers for directions on where to walk next and what to pick up when they get there. They do not dawdle – the devices in their hands are also measuring their productivity in real time. They might each walk between seven and 15 miles today. It is almost Christmas and the people working in this building, together with those in seven others like it across the country, are dispatching a truck filled with parcels every three minutes or so. Before they can go home at the end of their eight-hour shift, or go to the canteen for their 30-minute break, they must walk through a set of airport-style security scanners to prove they are not stealing anything. They also walk past a life-sized cardboard image of a cheery blonde woman in an orange vest. “This is the best job I have ever had!” says a speech bubble near her head.
  • If you could slice the world in half right here, you could read the history of this town called Rugeley in the layers. Below the ground are the shafts and tunnels of the coal mine that fed the power station and was once the local economy’s beating heart. Above the ground are the trolleys and computers of Amazon, the global online retailer that has taken its place. As online shopping explodes in Britain, helping to push traditional retailers such as HMV out of business, more and more jobs are moving from high-street shops into warehouses like this one. Under pressure from politicians and the public over its tax arrangements, Amazon has tried to stress how many jobs it is creating across the country at a time of economic malaise. The undisputed behemoth of the online retail world has invested more than £1bn in its UK operations and announced last year that it would open another three warehouses over the next two years and create 2,000 more permanent jobs. Amazon even had a quote from David Cameron, the prime minister, in its September press release. “This is great news, not only for those individuals who will find work, but for the UK economy,” he said.
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  • Workers in Amazon’s warehouses – or “associates in Amazon’s fulfilment centres” as the company would put it – are divided into four main groups. There are the people on the “receive lines” and the “pack lines”: they either unpack, check and scan every product arriving from around the world, or they pack up customers’ orders at the other end of the process. Another group stows away suppliers’ products somewhere in the warehouse. They put things wherever there’s a free space – in Rugeley, there are inflatable palm trees next to milk frothers and protein powder next to kettles. Only Amazon’s vast computer brain knows where everything is, because the workers use their handheld computers to scan both the item they are stowing away and a barcode on the spot on the shelf where they put it. The last group, the “pickers”, push trolleys around and pick out customers’ orders from the aisles. Amazon’s software calculates the most efficient walking route to collect all the items to fill a trolley, and then simply directs the worker from one shelf space to the next via instructions on the screen of the handheld satnav device. Even with these efficient routes, there’s a lot of walking. One of the new Rugeley “pickers” lost almost half a stone in his first three shifts. “You’re sort of like a robot, but in human form,” said the Amazon manager. “It’s human automation, if you like.” Amazon recently bought a robot company, but says it still expects to keep plenty of humans around because they are so much better at coping with the vast array of differently shaped products the company sells.
  • The unassuming efficiency of these warehouses is what enables Amazon to put parcels on customers’ doorsteps so quickly, even when it is receiving 35 orders a second. Every warehouse has its own “continuous improvement manager” who uses “kaizen” techniques pioneered by Japanese car company Toyota to improve prod­uctivity. Marc Onetto, the senior vice-president of worldwide operations, told a business school class at the University of Virginia a few years ago: “We use a bunch of Japanese guys, they are not consultants, they are insultants, they are really not nice … They’re samurais, the real last samurais, the guys from the Toyota plants.” In Rugeley, the person with the kaizen job is a friendly, bald man called Matt Pedersen, who has a “black belt” in “Six Sigma”, the Motorola-developed method of operational improvement, most famously embraced by Jack Welch at General Electric. Every day, the managers in Rugeley take a “genba walk”, which roughly means “go to the place” in Japanese, Pedersen says as he accompanies the FT on a tour of the warehouse. “We go to the associates and find out what’s stopping them from performing today, how we can make their day better.” Some people also patrol the warehouse pushing tall little desks on wheels with laptops on them – they are “mobile problem solvers” looking for any hitches that could be slowing down the operation.
  • . . . What did the people of Rugeley make of all this? For many, it has been a culture shock. “The feedback we’re getting is it’s like being in a slave camp,” said Brian Garner, the dapper chairman of the Lea Hall Miners Welfare Centre and Social Club, still a popular drinking spot. One of the first complaints to spread through the town was that employees were getting blisters from the safety boots some were given to wear, which workers said were either too cheap or the wrong sizes. One former shop-floor manager, who did not want to be named, said he always told new workers to smear their bare feet with Vaseline. “Then put your socks on and your boots on, because I know for a fact these boots are going to rub and cause blisters and sores.” ©Ben RobertsAmazon workers in Rugeley process ordersOthers found the pressure intense. Several former workers said the handheld computers, which look like clunky scientific calculators with handles and big screens, gave them a real-time indication of whether they were running behind or ahead of their target and by how much. Managers could also send text messages to these devices to tell workers to speed up, they said. “People were constantly warned about talking to one another by the management, who were keen to eliminate any form of time-wasting,” one former worker added.
  • Watson said Amazon was supposed to send the council employment data every six months, but it had not done so. “We had no idea Amazon were going to be as indifferent to these issues as they have been, it’s come as a shock to us how intransigent they are,” he said. Inside the warehouse, Amazon employees wear blue badges and the workers supplied by the agencies wear green badges. In the most basic roles they perform the same tasks as each other for the same pay of £6.20 an hour or so (the minimum adult wage is £6.19), but the Amazon workers also receive a pension and shares. A former agency worker said the prospect of winning a blue badge, “like a carrot, was dangled constantly in front of us by management in return for meeting shift targets”. Amazon’s Darwinian culture comes from the top. Jeff Bezos, its chief executive, told Forbes magazine last year (when it named him “number one CEO in America”): “Our culture is friendly and intense, but if push comes to shove, we’ll settle for intense.”
  • Ransdtad said it supplied a number of clients with “onsite-flexible workforce solutions”. It added: “The number of workers required by these clients fluctuates in response to supply and demand. When demand for clients’ products or services is high (for example during the Christmas period) the Randstad partnership allows local people to benefit from short-term work on a temporary contract, to help supplement our clients’ permanent workforce and deliver against order requirements.” Certainly, not everyone in Rugeley is upset about Amazon. A group of workers having a pint on a picnic table outside The Colliers pub near the warehouse gates said they liked their jobs, albeit as their managers hovered nervously in the background. One young agency worker said he was earning about £220 a week, compared with the £54 he had been receiving in jobless benefits. He had bought a car and moved out of his mum’s house and into a rented flat with his girlfriend, who he had met at work. “I’m doing pretty well for myself,” he said with a shy grin. “There’s always opportunities to improve yourself there.” Across the table, an older man, wagging two fingers with a cigarette pinched between them, said slowly: “It gives you your pride back, that’s what it gives you. Your pride back.” Many in the town, however, have mixed feelings. They are grateful for the jobs Amazon has created but they are also sad and angry about the quality of them. Timothy Jones, a barrister and parish councillor, summed up the mood. “I very much want them to stay, but equally I would like some of the worst employment practices to end.”
  • For Watson, the big question is whether these new jobs can support sustainable economic growth. In Rugeley, it is hard not to look back to the coal mine for an example of how one big employer could transform a place. . . . The Lea Hall Colliery opened officially on a soggy Tuesday in July 1960. Miners and their families huddled under marquees to eat their packed lunches and when the first coal was wound to the surface, three bands played an overture specially written for the occasion. It was the first mine planned and sunk by the Coal Board, the body set up after the second world war to run Britain’s newly nationalised coal industry, and the Central Electricity Generating Board was building a coal-fired power station right next door. It was a defiant demonstration of confidence in coal at a time of increasing competition from oil. “King Coal is not yet dead, as many would have it, but is going to be with us for many years to come,” the regional secretary of the National Union of Mineworkers told the crowd.
  • Soon, miners from all over the country were swarming to the modern new mine. The Coal Board and the local council built housing estates and schools to cope with the exploding population. “Peartree estate was built for the Geordies, the Springfield estate was built for the Scots and the Welsh,” remembered Brian Garner, who helped to build the mine when he was 16. “It was unbelievable, it was buzzing in the town, there was that much money about then. I could leave my job at 10 o’clock in the morning and start at five past 10 on another.” On Friday and Saturday nights, the queue outside the Lea Hall Miners’ Welfare Centre and Social Club would wrap right around the building. Rugeley’s mine was soon the most productive in the country. It was a “young man’s pit” with all the latest machines and techniques, says Ken Edwards, who started there at 25 as an electrician. The work was still dirty and dangerous, though. In 1972, a local reporter took a tour. “All is silent except for the movement of conveyor belts which carry the coal and the murmur of the air pumps. The blackness is relieved only by narrow shafts of light coming from each person’s headlamp,” she wrote. It took her two days to remove the black dust from her nails, ears, nose and hair.
  • The good times didn’t last. By the time the pit closed, four days before Christmas in 1990, a spokesman for British Coal told Reuters it was losing £300,000 a week. More than 800 people lost jobs that paid the equivalent of between £380 and £900 a week in today’s money. The town council’s chairman tried desperately to say something reassuring. “It has come as such a shock,” he told the local paper. “[But] we have got to do what many have done and look for new areas, particularly information technology and high technology. We have a lot of expertise and a wonderful geographical spot. There’s no reason why it should be the end for Rugeley.” From behind her desk in Vision estate agents, all purple paint and fairy lights, Dawn Goodwin sucks the air in through her teeth at the mention of Amazon. “We all thought it was going to be the making of the town,” she says. She expected an influx of people, including well-to-do managers, looking to buy or rent houses. But she hasn’t had any extra business at all. People are cautious because they don’t know how long their agency jobs with Amazon will last, she says. One of her tenants, a single young woman, got a job there but lost it again after she became ill halfway through a shift. She struggled to pay her rent for three months while she waited for her jobseeker’s benefits to be reinstated. “It’s leaving a bad taste in everyone’s mouths,” Goodwin says with a frown. Even the little “Unit 9” café next to the Amazon warehouse hasn’t had a boost in trade. The women who run it reckon the employees don’t have enough time in their 30-minute break to get through security, come and eat something, and then go back in again.
  • In a cramped upstairs office at the Citizens Advice Bureau, Gillian Astbury and Angela Jones have turned to statistics to try to identify Amazon’s effect on the area. They haven’t had an increase in the number of people asking about employment problems or unfair dismissal, but nor has there been any improvement in the community’s problems with debt and homelessness. Their best guess is that people haven’t had enough sustained work to make much of a difference. Astbury says employment agencies are a “necessary evil”, but stresses it is hardly ideal for people to be bouncing in and out of temporary work, particularly when a job ends abruptly and they are left with no income at all until their benefits are reinstated. Workers leaving Amazon have had a particular problem with this, prompting the parish council to submit a Freedom of Information request to the Department for Work and Pensions to find out exactly how long local people are being made to wait for their social security payments to come through.
  • Far from the CAB’s little office in Rugeley, Britain’s economists are also puzzling over why the economy remains moribund even though more and more people are in work. There are still about half a million fewer people working as full-time employees than there were before the 2008 crash, but the number of people in some sort of employment has surpassed the previous peak. Economists think the rise in insecure temporary, self-employed and part-time work, while a testament to the British labour market’s flexibility, helps to explain why economic growth remains elusive. Angi Cooney, who runs C Residential, the biggest estate agent in Rugeley, thinks the nature of employment is changing permanently and people should stop pining for the past. It’s “bloody great” that a company like Amazon chose to come to “this little old place”, she says fiercely, looking as if she’d like to take the town by the shoulders and give it a shake. “People expect a job for life, but the world isn’t like that any more, is it?” Sarah O’Connor is the FT’s economics correspondent
Jernej Prodnik

Amazon 'used neo-Nazi guards to keep immigrant workforce under control' in Germany - Eu... - 0 views

  • Amazon 'used neo-Nazi guards to keep immigrant workforce under control' in Germany Internet giant investigates abuse claims by foreign workers in its German warehouses Tony Paterson Berlin
  • Amazon is at the centre of a deepening scandal in Germany as the online shopping giant faced claims that it employed security guards with neo-Nazi connections to intimidate its foreign workers. Germany’s ARD television channel made the allegations in a documentary about Amazon’s treatment of more than 5,000 temporary staff from across Europe to work at its German packing and distribution centres.The film showed omnipresent guards from a company named HESS Security wearing black uniforms, boots and with military haircuts. They were employed to keep order at hostels and budget hotels where foreign workers stayed. “Many of the workers are afraid,” the programme-makers said.The documentary provided photographic evidence showing that guards regularly searched the bedrooms and kitchens of foreign staff. “They tell us they are the police here,” a Spanish woman complained. Workers were  allegedly frisked to check they had not walked away with breakfast rolls.
  • Another worker called Maria said she was thrown out of the cramped chalet she shared with five others  because she had dried her wet clothes on a wall heater. She said she was confronted by a muscular, tattooed security man and told to leave. The guards then shone car headlights at her in her chalet while she packed in an apparent attempt to intimidate her.Several guards were shown wearing Thor Steinar clothing – a Berlin-based designer brand synonymous with the far-right in Germany. The Bundesliga football association and the federal parliament have both banned the label because of its neo-Nazi associations. Ironically, Amazon stopped selling the clothing for the same reasons in 2009.ARD suggested that the name “HESS Security” was an allusion to Adolf Hitler’s deputy, Rudolf Hess. It alleged that its director was a man, named only as Uwe L, who associated with football hooligans and convicted neo-Nazis who were known to police. The programme-makers, who booked in at one of the budget hotels where Amazon staff were housed, said they were arrested by HESS Security guards after being caught using cameras. They were ordered to hand over their film and, when they refused, were held for nearly an hour before police arrived and freed them. The film showed HESS guards scuffling with the camera crew and trying to cover their lenses.
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  • ARD said Amazon’s temporary staff worked eight-hour shifts packing goods at the company’s logistics centres in Bad Hersfeld, Konstanz and Augsburg. Many walked up to 17 kilometres per shift and all those taken on could be fired at will. On arrival in Germany, most were told their pay had been cut to below the rate promised when they applied for jobs at Amazon.  “They don’t see any way of complaining,” said Heiner Reimann, a spokesman for the United Services Union (Ver.di). “They are all too frightened of being sent home without a job.”Silvina, a Spanish mother of three in her 50s, who lost her job as an art teacher, was featured in the film. She applied for three months’ work with Amazon to earn some badly needed cash. “It’s like being in a machine and we are just a small part in this machine,” she told the programme.HESS Security did not respond to the allegations made by ARD.Amazon employs 7,700 full-time staff at seven distrubution centres in Germany. The accusations led to the company’s Facebook site being inundated with angry complaints.The company said: “Although the security firm was not contracted by Amazon we are, of course, currently examining the allegations concerning the behaviour of security guards and will take the appropriate measures immediately. We do not tolerate discrimination or intimidation.”
Janja Petek

Forty years of the internet: how the world changed for ever | Technology | The Guardian - 1 views

  • In October 1969, a student typed 'LO' on a computer - and the internet was born
  • Towards the end of the summer of 1969
  • a large grey metal box was delivered to the office of Leonard Kleinrock, a professor at the University of California in Los Angeles.
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  • At 10.30pm, as Kleinrock's fellow professors and students crowded around, a computer was connected to the IMP, which made contact with a second IMP, attached to a second computer, several hundred miles away at the Stanford Research Institute, and an undergraduate named Charley Kline tapped out a message.
  • It's impossible to say for certain when the internet began, mainly because nobody can agree on what, precisely, the internet is.
  • It's interesting to compare how much has changed in computing and the internet since 1969 with, say, how much has changed in world politics.
  • On the other hand, the breakthrough accomplished that night in 1969 was a decidedly down-to-earth one
  • Twelve years after Charley Kline's first message on the Arpanet, as it was then known, there were still only 213 computers on the network; but 14 years after that, 16 million people were online, and email was beginning to change the world; the first really usable web browser wasn't launched until 1993, but by 1995 we had Amazon, by 1998 Google, and by 2001, Wikipedia, at which point there were 513 million people online. Today the figure is more like 1.7 billion.
  • on New Year's Day 1994 – only yesterday, in other words – there were an estimated 623 websites.
  • On the one hand, they were there because of the Russian Sputnik satellite launch, in 1957, which panicked the American defence establishment, prompting Eisenhower to channel millions of dollars into scientific research, and establishing Arpa, the Advanced Research Projects Agency, to try to win the arms technology race. The idea was "that we would not get surprised again,"
  • "In a few years, men will be able to communicate more effectively through a machine than face to face," they declared.
  • The few outsiders who knew of the box's existence couldn't even get its name right: it was an IMP, or "interface message processor"
  • It was already possible to link computers by telephone lines, but it was glacially slow, and every computer in the network had to be connected, by a dedicated line, to every other computer, which meant you couldn't connect more than a handful of machines without everything becoming monstrously complex and costly.
  • The solution, called "packet switching" – which owed its existence to the work of a British physicist, Donald Davies – involved breaking data down into blocks that could be routed around any part of the network that happened to be free, before getting reassembled at the other end.
  • Still, Kleinrock recalls a tangible sense of excitement that night as Kline sat down at the SDS Sigma 7 computer, connected to the IMP, and at the same time made telephone contact with his opposite number at Stanford. As his colleagues watched, he typed the letter L, to begin the word LOGIN.
  • One of the most intriguing things about the growth of the internet is this: to a select group of technological thinkers, the surprise wasn't how quickly it spread across the world, remaking business, culture and politics – but that it took so long to get off the ground.
  • In 1945, the American presidential science adviser, Vannevar Bush, was already imagining the "memex", a device in which "an individual stores all his books, records, and communications", which would be linked to each other by "a mesh of associative trails", like weblinks.
  • And in 1946, an astonishingly complete vision of the future appeared in the magazine Astounding Science Fiction. In a story entitled A Logic Named Joe, the author Murray Leinster envisioned a world in which every home was equipped with a tabletop box that he called a "logic":
  • Instead of smothering their research in the utmost secrecy – as you might expect of a cold war project aimed at winning a technological battle against Moscow – they made public every step of their thinking, in documents known as Requests For Comments.
  • Deliberately or not, they helped encourage a vibrant culture of hobbyists on the fringes of academia – students and rank amateurs who built their own electronic bulletin-board systems and eventually FidoNet, a network to connect them to each other.
  • n argument can be made that these unofficial tinkerings did as much to create the public internet as did the Arpanet. Well into the 90s, by the time the Arpanet had been replaced by NSFNet, a larger government-funded network,
  • It was the hobbyists, making unofficial connections into the main system, who first opened the internet up to allcomers.
  • This was the software known as TCP/IP, which made it possible for networks to connect to other networks, creating a "network of networks", capable of expanding virtually infinitely
  • Nevertheless, by July 1992, an Essex-born businessman named Cliff Stanford had opened Demon Internet, Britain's first commercial internet service provider.
  • After a year or so, Demon had between 2,000 and 3,000 users,
  • the @ symbol was introduced in 1971, and the first message, according to the programmer who sent it, Ray Tomlinson, was "something like QWERTYUIOP".
  • A couple of years later I got my first mobile phone, which came with two batteries: a very large one, for normal use, and an extremely large one, for those occasions on which you might actually want a few hours of power
  • For most of us, though, the web is in effect synonymous with the internet, even if we grasp that in technical terms that's inaccurate: the web is simply a system that sits on top of the internet, making it greatly easier to navigate the information there, and to use it as a medium of sharing and communication.
  • The first ever website was his own, at CERN: info.cern.ch.
  • The idea that a network of computers might enable a specific new way of thinking about information, instead of just allowing people to access the data on each other's terminals, had been around for as long as the idea of the network itself: it's there in Vannevar Bush's memex, and Murray Leinster's logics.
  • Web browsers crossed the border into mainstream use far more rapidly than had been the case with the internet itself: Mosaic launched in 1993 and Netscape followed soon after, though it was an embarrassingly long time before Microsoft realised the commercial necessity of getting involved at all. Amazon and eBay were online by 1995. And in 1998 came Google, offering a powerful new way to search the proliferating mass of information on the web.
  • Google, and others, saw that the key to the web's future would be helping users exclude almost everything on any given topic, restricting search results to the most relevant pages.
  • It is absurd – though also unavoidable here – to compact the whole of what happened from then onwards into a few sentences: the dotcom boom, the historically unprecedented dotcom bust, the growing "digital divide", and then the hugely significant flourishing, over the last seven years, of what became known as Web 2.0.
  • The most confounding thing of all is that in a few years' time, all this stupendous change will probably seem like not very much change at all.
  • Will you remember when the web was something you accessed primarily via a computer? Will you remember when there were places you couldn't get a wireless connection? Will you remember when "being on the web" was still a distinct concept, something that described only a part of your life, instead of permeating all of it? Will you remember Google?
Rebeka Aščerič

The internet comes of age | Comment is free | guardian.co.uk - 0 views

  • Comment is free The internet comes of age Older people are using the web as never before.
  • Silver surfers, defined as internet users over the age of 65, spend more time on the web (42 hours a month) than any other group,
  • A lot of older people still do not realise that once you have fixed up a broadband connection (which admittedly can be dodgy with some service providers) it is very easy to buy or sell things on the auction space eBay (the most popular one in the UK); to buy a book from Amazon or the wonderful abebooks; or to Google or email.
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  • They do want to keep up with old friends, but they also want to make contact with other people of whatever age with whom they share a common interest.
Katja Saje

Readers' privacy is under threat in the digital age | Books | The Guardian - 1 views

  • Every time you read a newspaper on your computer or buy an ebook, you can leave an electronic trail behind you. That trail is potentially lucrative for business, and is a new source of surveillance for government and law enforcement.
  • Retailers and search engines, most notably Amazon and Google, can now gather an astonishingly detailed portrait of our book-reading habits: what we buy, what we browse, the amount of time we spend on a page and even the annotations we make in an ebook.
  • Amazon also reserves the right to disclose information when it "believes release is appropriate to comply with the law". A stronger protection for our privacy should require a warrant before personal data is released.
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  • Awareness of the problem is growing, from Google's catastrophic launch of its social network Buzz in 2010, which shared users' contacts without their permission, to the revelation last year that Facebook was still tracking users' browsing information after they had logged out.
  • The new possibilities for surveillance undermine the fundamental privacy of the act of reading.
Anja Vasle

Even Google won't be around for ever, let alone Facebook | Technology | The Observer - 0 views

  • At the moment, the four leading monsters are Apple, Google, Facebook and Amazon. Yet 18 years ago, Apple was weeks away from extinction, Amazon had just launched, Google was still three years away from incorporation and Facebook lay nine years into the future.
  • We understand pretty well the factors that determine the fortunes of companies that make things people buy – which is why, for example, one can predict thatApple won't be able indefinitely to sustain its huge profit margins on its iDevices.
  • This leaves Facebook, a company that has one billion products (called users) and earns its living by selling information about them to advertisers.
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  • The two key factors that will determine Facebook's future are the power of network effects and the "stickiness" of its service – ie, the extent to which it can dissuade users from leaving.
  • he key determinants of success or failure were (i) the average number of friends that users have and (ii) whether the difficulty of using the site comes to outweigh the perceived benefits.
  • Facebook users will constitute a captive market and will be correspondingly exploited. And the company will be regulated as a monopoly.
  • How much exploitation will users tolerate before they decide to quit?
  • n fact, it is now so dominant that millions of people around the world think that Facebook is the internet.
  • At one point in the conversation, the Google boys noticed that their collaborator had suddenly gone rather quiet.
  • But the number of commercial companies that are more than a century old is vanishingly small.
  • in the technology world one can go from zero to hero is a very short time
  • Google has a well understood and currently profitable business model and a huge technical infrastructure but ultimately is vulnerable to a well-resourced competitor armed with better search technology.
  • A telephone network with a million subscribers is infinitely more valuable then one with only 10. In technological ecosystems, network effects are very powerful: they explain, for example, how Microsoft came to dominate the market for desktop operating and office systems.
  • If you put your faith in network effects, therefore, Facebook looks like a good investment because it'll be around for the long term.
Gabrijela Vrbnjak

City must wake up to digital growth, says tech investor | Business | guardian.co.uk - 0 views

  • digital business was now the third biggest contributor to the economy, responsible for 8% of GDP
  • every business and public-sector organisation should be forced to measure its digital operations
  • digital business will grow to 12.4% of the economy in 2016
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  • American internet companies like Google and Amazon have walked in and eaten the lunch of the UK in media, in retail, in travel – and they are not going to stop here
  • structural change was necessary if the media were going to survive.
  • Retail isn't dead, it's just changing – the same with media
Katja Saje

Who Owns the Future? by Jaron Lanier; Big Data by Victor Mayer-Schönberger an... - 1 views

  • Successful technologists are the new "ruling class". In this digital world order, money and power are concentrated in the hands of a few.
  • Each technological innovation produces the potential not just for cyber-crime, but for manipulating the way we lead our lives.
  • imagine you take a driverless taxi. Without explanation, it lingers in front of billboards during your journey or forces you to a particular convenience store if you need to pick up something. Is that very different to search engines reading your mind through your click-habits or Amazon telling you, often accurately, what you really want to read next?
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  • The amount of raw data about all our lives continues to rise exponentially.
  • benefit and danger will depend on the use to which the information is put and the safeguards that protect us from technical malfunction and human malevolence.
donnamariee

BBC News - How the cloud helps firms cope with ups and downs of IT - 0 views

  • Imagine running a business where most of your customers arrive during two weeks of the year.
  • Welcome to the world of Doug Clark, the IBM executive responsible for the infrastructure that runs the website of the Wimbledon tennis championships.
  • Spikiness is a common problem in the information technology world. It refers to the surges in demand for computing power and information storage. Retailers suffer from spikiness. They expect their website to be swamped in the run-up to Christmas.
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  • Instead of buying huge amounts of computing power and storage that may be unused for most of the year, companies can get what they need in a more flexible way.
  • IBM has allotted enough computing resources to cope with the surge during the tournament.
  • Cloud computing has another useful feature. Instead of being locked into long contracts, firms can buy their IT over much shorter time frames. It can even be metered. This is extremely useful for companies that are launching one-off projects or perhaps start-up firms that are not sure how successful they are going to be. Extra capacity can be bought online and paid for as needed. Zoopla is a UK property website which allows users to search for homes.
  • Zoopla uses Amazon Web Services (AWS), which launched in 2006 and is the biggest player in cloud computing.
  • Analysts at Tier1 Research estimate that just 2% of total spending on information technology is on cloud services. Daniel Beazer, a hosting and cloud analyst at Tier1 Research, said: "Most companies have been around for a lot longer than the internet and have systems that are decades old." "Mostly what they have works, just about, so why bother shifting it? The savings from virtualisation and the cloud aren't currently big enough to justify it," he said.
metapavlin

'We are the 8%' - why tech companies matter to the UK economy | Saul Klein | Technology... - 0 views

  • y 2016, the internet is forecast to grow to 12.4% in the UK, contributing some £225bn to the overall UK economy.
  • Certainly the past 15 years have seen London, in particular, generate some incredible homegrown successes including ASOS, JustEat, King.com, Mimecast, Moshi, Net-a-Porter, Playfish and Skype. It is the US giants Apple, Amazon, eBay, Google and Facebook, which currently generate more than £15bn of annual UK revenues combined.
  • Understanding the internet's role in our economy and society is so fundamental now that we cannot afford to operate blindly. If we are in a global economic war for talent, resources and income, perhaps we need to establish the internet age-equivalent of Winston Churchill's 1941 creation of the Central Statistical Office (the precursor to the Office for National Statistics), and build a transparent central statistics body for relevant economic internet related data.Government can and does have an enormous impact on the economy.
Maj Krek

Kill the Internet-and Other Anti-SOPA Myths | The Nation - 0 views

  • in the wake of protests by dozens of websites and large numbers of their users, as well as a virtually unanimous chorus of criticism from leading progressive voices and outlets, including Michael Moore, Cenk Uygur, Keith Olbermann, Alternet, Daily Kos, MoveOn and many people associated with Occupy Wall Street. Judging by the fervor of the anti-SOPA/PIPA protests, a casual observer might think the advocates of the anti-piracy bills were in the same moral league as the torturers at Abu Ghraib.
  • But before we celebrate this “populist” victory, it’s worth remembering that the defeat of SOPA and PIPA was also a victory for the enormously powerful tech industry, which almost always beats the far smaller creative businesses in legislative disputes. (Google alone generated more than $37 billion in 2011, more than double the revenue of all record companies, major and indie combined.)
  • One example of anti-SOPA rhetorical over-reach was a tendency by some to invent sinister motives for the sponsors. On his usually brilliant show The Young Turks, Uygur said that SOPA’s sponsors were “pushing for a monopoly for the MPAA and to kill their competition on the Internet.” This is untrue. They wanted to kill those entities that steal their movies and make money off them, either directly or indirectly. There really is a difference
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  • that stopped allowing children to put up their own drawings of characters like Mickey Mouse because of fear of copyright lawsuits. Examples such as this, or of a theoretical risk of parents being charged for the right to have kids sing “Happy Birthday”, are demagogic. The underlying issue is scale. There is a profound moral difference between loaning a friend a book and posting, without permission, the content of bestsellers for commercial gain—and people and legislators ought to take that distinction into account.
  • since iTunes and Amazon and are surviving, Napster’s original model was legally killed and Kim Dotcom was apprehended, no new laws are needed. The status quo may be what we end up with, but that doesn’t make it inevitable or right. Human beings have created the piracy problem and although, like any kind of crime, society can’t eliminate it entirely, we can decide whether or not to seriously try.  
  • What is good for Google and Facebook is not always going to be what’s best for the 99 percent. (And of course Microsoft and Apple et al. are extremely aggressive when it comes to protecting their intellectual property rights).
  • on the content of some of the Kool-Aid that has recently been served and help swing the pendulum back, if only a little, in a direction in which intellectual property can be nourished. Otherwise, we will be complicit in accelerating the trend of the last decade, in which those who write code get richly rewarded, while those who write the music, poetry, drama and journalism that are being encoded have to get day jobs.
  • To be sure, the legislators who crafted the ill-fated bills and the film industry lobbyists who supported them have little to be proud of.
  • In a widely viewed anti-SOPA/PIPA speech on Ted.com, Internet philosopher Clay Shirky similarly attributed dark motives to the studios. The targets are not Google and Yahoo
  • If he means a friend sharing Marianne Faithfull’s version of “Visions of Johanna” with me on Facebook, then the accusation is absurd.
  • ek in his 25,000-square-foot compound surrounded by a fleet of Merced
Anja Pirc

Online privacy: Difference Engine: Nobbling the internet | The Economist - 0 views

  • TWO measures affecting the privacy internet users can expect in years ahead are currently under discussion on opposite sides of the globe. The first hails from a Senate committee’s determination to make America’s online privacy laws even more robust. The second concerns efforts by the International Telecommunications Union (ITU), an intergovernmental body under the auspices of the United Nations, to rewrite its treaty for regulating telecommunications around the world, which dates from 1988, so as to bring the internet into its fief.
  • The congressional measure, approved overwhelmingly by the Senate Judiciary Committee on November 29th, would require criminal investigators to obtain a search warrant from a judge before being able to coerce internet service providers (ISPs) to hand over a person’s e-mail. The measure would also extend this protection to the rest of a person’s online content, including videos, photographs and documents stored in the "cloud"—ie, on servers operated by ISPs, social-network sites and other online provider
  • a warrant is needed only for unread e-mail less than six months old. If it has already been opened, or is more than six months old, all that law-enforcement officials need is a subpoena. In America, a subpoena does not need court approval and can be issued by a prosecutor. Similarly, a subpoena is sufficient to force ISPs to hand over their routing data, which can then be used to identify a sender’s various e-mails and to whom they were sent. That is how the FBI stumbled on a sex scandal involving David Petraeus, the now-ex director of the CIA, and his biographer.
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  • No-one imagined that ISPs would one day offer gigabytes of online storage free—as Google, Yahoo!, Hotmail and other e-mail providers do today. The assumption back then was that if someone had not bothered to download and delete online messages within six months, such messages could reasonably be considered to be abandoned—and therefore not in need of strict protection.
  • wholesale access to the internet, powerful mobile phones and ubiquitous social networking have dramatically increased the amount of private data kept online. In the process, traditional thinking about online security has been rendered obsolete. For instance, more and more people nowadays keep their e-mail messages on third-party servers elsewhere, rather than on their own hard-drives or mobile phones. Many put their personal details, contacts, photographs, locations, likes, dislikes and inner thoughts on Google, Facebook, Twitter, Flickr, Dropbox and a host of other destinations. Bringing online privacy requirements into an age of cloud computing is only fit and proper, and long overdue.
  • the international telecoms treaty that emerged focused on how telephone traffic flows across borders, the rules governing the quality of service and the means operators could adopt to bill one another for facilitating international calls. As such, the regulations applied strictly to telecoms providers, the majority of which were state owned.
  • he goal of certain factions is to grant governments the authority to charge content providers like Amazon, Google, Facebook and Twitter for allowing their data to flow over national borders. If enacted, such proposals would most certainly deter investment in network infrastructure, raise costs for consumers, and hinder online access for precisely those people the ITU claims it wants to help.
  • a proposal sponsored by the United States and Canada to restrict the debate in Dubai strictly t
  • o conventional telecoms has met with a modicum of success, despite stiff opposition from Russia plus some African and Middle-Eastern countries. Behind closed doors, the conference has agreed not to alter the ITU’s current definition of “telecommunications” and to leave the introductory text concerning the existing treaty’s scope intact.
  • The sticking point has been what kind of organisations the treaty should apply to. Here, one word can make a huge difference. In ITU jargon, the current treaty relates only to “recognised operating agencies”—in other words, conventional telecoms operators. The ITU wants to change that to simply “operating agencies”. Were that to happen, not only would Google, Facebook and other website operators fall under the ITU’s jurisdiction, but so too would all government and business networks. It seems the stakes really are as high as the ITU’s critics have long maintained
Kaja Horvat

Online Shopping: More Popular (Yet Less Satisfying) Than Ever | TIME.com - 0 views

  • consumers are increasingly content to turn to the web to get their holiday shopping done.
  • Yet as more consumers turn to online shopping before and after the holidays, more critics are voicing their dissatisfaction with e-retail. The biggest argument in favor of online shopping is that it eliminates the hassle of having to go to a store, but still, online shopping is hardly without hassles.
  • Among the problems: Purchased items were shipped to the wrong people; presents that were supposed to be gift-wrapped never were; cards alerting the recipients where the goods came from were buried deep inside packages or weren’t included at all; and, of course, clearing up these matters with customer service was a maddening, time-consuming process. Among the larger problems that Ephron, and surely many others, have with online shopping is this:
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  • On a 100-point satisfaction scale, e-retail as a whole received a score of 78, down from 80 in the 2011 holiday season
  • for the eight year in a row, Amazon received the highest overall customer satisfaction rating in ForeSee’s study.
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