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Neil Movold

Top Mobile Developer Priorities of 2011: Reach, Engagement, Loyalty & Monetization - 0 views

www.readwriteweb.com/...mobile-developer-prioritie.php

Mobile

shared by Neil Movold on 15 Nov 11 - No Cached
  • Neil Movold on 15 Nov 11
     
    If you are a mobile developer, the findings of a report from framework provider Appcelerator and research firm IDC are fascinating. The Kindle Fire is, well, on fire. So, apparently, is the Barnes & Noble Nook Android tablet. Nokia and Microsoft are making headway with Windows Phone, BlackBerry continues its free fall and HTML5 has superseded everything but iOS and Android in developer interest. Freemium is becoming the standard mobile business model and with that developers are looking for tools to scale, create loyalty and enhance engagement to increase monetization. You can access the full report here. Check out our commentary and analysis below. Developers: what are your priorities and monetization strategies?
Neil Movold

7 Habits of Highly Effective Apps - 0 views

gigaom.com/...abits-of-highly-effective-apps

Mobile App

shared by Neil Movold on 17 Jul 11 - No Cached
  • Neil Movold on 17 Jul 11
     
    A lot can go wrong during the development and release of a mobile application, from poor project planning to faulty APIs. Often, the biggest mistakes happen before the first lines of code are ever written.
Neil Movold

Mobile and the rise of the "smart buyer" - 0 views

gigaom.com/...nd-the-rise-of-the-smart-buyer

Smartphone Mobile Commerce

shared by Neil Movold on 01 Nov 11 - No Cached
  • Neil Movold on 01 Nov 11
     
    27% of US smartphone users will use the device during in-store holiday shopping: A new Deloitte survey (Oct 26) of 5,000 U.S. consumers says of the 42% of consumers who own a smartphone, 27% will use the device while shopping for the holidays. 67% of these shoppers will use the devices to find store locations, 59% to compare prices, 46% to check product availability, 45% to shop at online stores, and 40% will scan bar codes.
Neil Movold

Transforming the Workplace: Critical Skills and Learning Methods for the Successful 21s... - 0 views

bigthink.com/...successful-21st-century-worker

Social Learning eLearning market research

shared by Neil Movold on 17 Feb 13 - No Cached
  • The fading ranks of middle management have lost their edge, thanks to revolutions in both technology and globalization. Indeed, the latest wave of technology advances—cloud computing, advanced mobile applications and devices, and rapidly expanding social networks to name a few—have greatly eased access to knowledge work. Nowhere is this change seen more dramatically than with the rapidly ascending workforce in high-growth markets outside the United States. Business writer Seth Godin remarks ominously, “If you're the average person out there doing average work, there's going to be someone else out there doing the exact same thing as you, but cheaper.” The game has shifted to a far more competitive, globally-connected field of play, requiring individuals to differentiate themselves in authentic, compelling ways like never before. Godin concludes, “If you're different somehow and have made yourself unique, people will find you and pay you more.”
  • How We Will Learn: Technology-Enabled Informal LearningWhen we talk about fostering agility, curiosity and continuous learning, we’re fortunate because today we have a host of Web-based technologies (including social, mobile, video, games, and personalized portals) that can serve as perfect tools to support the self-directed learner.By utilizing technology-enabled informal learning resources, collaborative learners can easily share and exchange knowledge, and self-directed learners can continuously teach themselves. These tools allow us to gain and share knowledge when, where and how we want it.Technology-enabled informal learning (that is, technology-based learning that takes place outside a formal classroom environment) also makes sense for organizations because we know that people learn in a variety of ways, and they usually like to learn on their own terms. This insight is derived from Howard Gardner, the influential educational thinker, who has argued that all of us have multiple intelligences. Adjusting and adapting to this cognitive norm, Gardner explains, will generally result in greater skill development and sharper problem solving.
  • According to ASTD’s Learning Executive’s Confidence Index for the fourth quarter of 2011, almost 55% of learning executives expect an increase in the use of informal learning and Web 2.0 tools in their organizations over the next 6 months.
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  • According to Nucleus Research, the average sales person spends 3 to 5 hours per week searching for information across five corporate systems, leaving two out of every three searches feeling overwhelmed by the volume of information they must process. Recent research from the University of Texas concludes that a mere 10% increase in information accessibility results in a 14.4% increase in sales.
  • It’s these passionate, self-directed learners who will help drive the 21st century workforce transformation that our global economy requires.
  • The Self-Directed Learner Is an Inspired LearnerSelf-directed learners are intrinsically motivated. They understand that their passion for learning is fundamentally connected to their ability to differentiate themselves and succeed in the workplace. They know where they need to get smarter to add even more value to their organizations and to advance their careers. They take responsibility for their own learning because they are passionate, inspired and curious.
  • Neil Movold on 17 Feb 13
     
    "There are many explanations for today's uncertain economy. But Nobel economist Joseph Stiglitz of Columbia University has advanced an analysis that's starting to resonate. In a recent article, Stiglitz says that our problem is "rooted in the kinds of jobs we have, the kind we need, and the kind we're losing, and rooted as well in the kind of workers we want, and the kind we don't know what to do with." To advance our economy, Stiglitz believes that wrenching, fundamental change is required - no less dramatic than the shifts experienced by an earlier generation during the Great Depression. While Stiglitz and I work in different worlds, I see evidence in all types of organizations that we need to better prepare, train, and inspire successful self-directed learners to meet today's challenges. As I see it, there are two big questions to consider. First, what are the critical 21st century skills that the workforce of tomorrow needs to develop and master today? Secondly, how can we improve our learning methods to enable the self-directed learner to thrive in this new environment?"
Neil Movold

5 ways businesses embrace the Social Revolution - 0 views

betanews.com/...-embrace-the-social-revolution

Social Media

shared by Neil Movold on 18 Feb 12 - No Cached
  • Neil Movold on 18 Feb 12
     
    Over the past year, we've witnessed a convergence of social, mobile and cloud computing prompting organizations around the globe to evaluate how they embrace the growing social business market. "Social" has become essential for organizations that want to remain competitive.
Neil Movold

Realtime Decisions: Data is no Good without Sensemaking - 0 views

digital-transformation.yourbusinesschannel.com/...is-no-good-without-sensemaking

Sensemaking Critical Thinking Knowledge

shared by Neil Movold on 22 Jun 12 - No Cached
  • It is sensemaking that is needed, a way of pulling together disparate data sources to provide meaningful output.
  • Business intelligence/analytics tools need to cut through the data and understand the core meanings and implications.
  • Neil Movold on 22 Jun 12
     
    We are swamped with data - even our movements are tracked by mobile networks, and stored. Our web tracks are everywhere and our purchasing habits both online and offline are fully traceable. Businesses and security agencies are swamped with data, and yet there is widespread dissatisfaction about query tools and data analytics. Ask the right questions and you will get the right answers. That's all well and good with SQL, but it has failed us. Knowledgebase tools have failed us too.
Neil Movold

Realtime Decisions: Data is no Good without Sensemaking - 0 views

digital-transformation.yourbusinesschannel.com/...is-no-good-without-sensemaking

Sensemaking Critical Thinking Knowledge Decisions

shared by Neil Movold on 26 Jun 12 - No Cached
  • Neil Movold on 26 Jun 12
     
    We are swamped with data - even our movements are tracked by mobile networks, and stored. Our web tracks are everywhere and our purchasing habits both online and offline are fully traceable. Businesses and security agencies are swamped with data, and yet there is widespread dissatisfaction about query tools and data analytics. Ask the right questions and you will get the right answers. That's all well and good with SQL, but it has failed us. Knowledgebase tools have failed us too.
Neil Movold

The Future of Context: Mobile Reading from Google to Flipboard to FLUD - 0 views

www.wired.com/...google-to-flipboard-to-flud

Context Mobile Reading

shared by Neil Movold on 15 Dec 11 - No Cached
  • Neil Movold on 15 Dec 11
     
    Reading is changing. And arguably, even more than e-readers, tablets, or "readers' tablets," smartphones are changing it.
Neil Movold

Gamification Is More Than A Game For Businesses - Forbes - 0 views

www.forbes.com/...ore-than-a-game-for-businesses

Gamification

shared by Neil Movold on 20 Dec 11 - No Cached
  • My premise is that the term gamification doesn’t accurately depict the benefits a business can achieve.
  • The truth is that game mechanics have been used in business for some time. For example, companies currently use leader boards for sales and loyalty programs for customers. We are already using other terms that offer some of the same benefits such as engagement strategies, game mechanics, advocacy, and rewards.
  • Why do we care about gamification?
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  • Duggan says it’s bigger than gamification because it incorporates all the ways we can measure and influence behavior.
  • Badgeville describes it as encompassing trends such as game mechanics, big data, identity, analytics, reputation, social, community and collaboration. BLM is the process of measuring and influencing behavior to meet your business goals.
  • behavior lifecycle management (BLM)
  • gamification provides benefits to almost any firm but you need to focus on building the experience and adapting the experience over time to keep your constituents engaged.
  • Neil Movold on 20 Dec 11
     
    Gamification is the latest buzzword on the street. It ranked a keynote panel session at Enterprise 2.0 in November and it was one of two main topics discussed at the recent Institute for Social, Search and Mobile Marketing (ISSMM) K1 Executive Roundtable.  
Neil Movold

5 Signs of a Great User Experience - 0 views

www.readwriteweb.com/...of_a_great_user_experience.php

User Experience

shared by Neil Movold on 04 Feb 12 - No Cached
  • Neil Movold on 04 Feb 12
     
    If you've used the mobile social network Path recently, it's likely that you enjoyed the experience. Path has a sophisticated design, yet it's easy to use. It sports an attractive red color scheme and the navigation is smooth as silk. It's a social app and finding friends is easy thanks to Path's suggestions and its connection to Facebook. In short, Path has a great user experience. That isn't the deciding factor on whether a tech product takes off. Ultimately it comes down to how many people use it and that's particularly important for a social app like Path. Indeed it's where Path may yet fail, but the point is they have given themselves a chance by creating a great user experience. In this post, we outline 5 signs that the tech product or app you're using has a great UX - and therefore has a shot at being the Next Big Thing.
Neil Movold

What is a Learning Management System (LMS)? - 0 views

interactyx.com/...learning-management-system-lms

LMS Learning Social Learning Collaborative Learning

shared by Neil Movold on 23 Jul 12 - No Cached
  • Neil Movold on 23 Jul 12
     
    Wikipedia defines a learning management system (LMS) as: "A software application for the administration, documentation, tracking, and reporting of training programs, classroom and online events, e-learning programs, and training content." What that means is that the right learning management system can help you better reach your training/education goals whether they are focused on continuing education, eLearning availability, synchronous or asynchronous learning, mobile learning, certification programs, or even eCommerce and more, learning management systems are designed to provide the features you need to make sure your unique learning goals are met and a positive ROI is achieved. An LMS is a branded, secure extension of your organization's training/education effort to deliver content and materials in an easy, professional, managed and accessible manner - for users and administrators. 
Neil Movold

Social Media design principles of social interaction from Adrian Chan 2012 - 0 views

www.slideshare.net/...eraction-from-adrian-chan-2012

Social Media Design Principles Interaction Design Social Interaction Social Learning

shared by Neil Movold on 12 Feb 12 - No Cached
  • Neil Movold on 12 Feb 12
     
    Social media are talk technologies. They are the means of production in an age of communication. They aid in the production and exchange of knowledge and information and culture, based on human interests. They are media in which people see themselves represented. Their impact is as much psychological and social as it is technical. In recent years, social media have come off the page. Social tools have become more talkative, mobile, and real-time. They have taken a conversational turn. And as these social tools increasingly facilitate relationships and communication, their role in these deeply personal and social dynamics has become a matter for design. The need for a deeper understanding of the fit between tools and social interactions calls for a new design practice. This is social interaction design
Neil Movold

How Gamification Can Make News Sites More Engaging - 0 views

mashable.com/...news-gamification

Gamification

shared by Neil Movold on 27 Oct 11 - No Cached
  • Neil Movold on 27 Oct 11
     
    Gamification, the use of gameplay mechanics for non-game applications, is transforming online news into an engaging, social and fun activity. It's quickly becoming the next frontier in web and mobile technology.
Neil Movold

The Future Of Technology Isn't Mobile, It's Contextual - 0 views

www.fastcodesign.com/...ogy-isnt-mobile-its-contextual

contextual Interest Graph Insight Sensemaking Critical Thinking

shared by Neil Movold on 06 Jun 13 - No Cached
  • It’s called situational awareness.
  • Our senses pull in a multitude of information, contrast it to past experience and personality traits, and present us with a set of options for how to act or react.
  • it selects and acts upon the preferred path. This process—our fundamental ability to interpret and act on the situations in which we find ourselves—has barely evolved since we were sublingual primates living on the Veldt.
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  • Our senses aren’t attuned to modern life. A lot of the data needed to make good decisions are unreliable or nonexistent. And that’s a problem.
  • contextual computing
  • Always-present computers, able to sense the objective and subjective aspects of a given situation, will augment our ability to perceive and act in the moment based on where we are, who we’re with, and our past experiences. These are our sixth, seventh, and eighth senses.
  • These merely scratch the surface. The adoption of contextual computing—combinations of hardware, software, networks, and services that use deep understanding of the user to create tailored, relevant actions that the user can take—is contingent on the spread of new platforms.
  • It’s interesting because it’s always with the user and because it’s equipped with sensors.
  • It’s a cultural moment that’s not dissimilar to the way in which graphical, and then networked computing, were introduced in conceptual and technical forms 10 years before reaching commercial success.
  • identified four data graphs essential to the rise of contextual computing: social, interest, behavior, and personal.
  • There are legitimate ethical concerns about each of these graphs. They throw into relief the larger questions of privacy policy we’re currently wrestling with as a culture: Too much disclosure of the social graph can lead to friends feeling that you’re tattling on them to a corporation.
  • In an ideal contextual computing state, this graph would be complete—so gentle nudges by software and services can bring together two people who are strangers but who could get along brilliantly and are in the same place at the same time.
  • Given that psychology still struggles to explain exactly how our personal identities function, it’s not surprising that documenting such information in a computable form is slow to emerge.
  • A more successful example is Evernote, which has built a large business based on making it incredibly easy and secure to document both recently consumed information and your innermost thoughts.
  • It cannot yet tackle the way your curiosity might lead you to new directions. And it could never effectively recommend a restaurant or a vacation spot based on what it knows you read.
  • As Bill Gates astutely pointed out, "There’s a tendency to overestimate how much things will change in two years and underestimate how much change will occur over 10 years."
  • By combining a task with broad and relevant sets of data about us and the context in which we live, contextual computing will generate relevant options for us, just as our brains do when we hear footsteps on a lonely street today.
  • Neil Movold on 06 Jun 13
     
    "NEXT UP: MACHINES THAT UNDERSTAND YOU AND EVERYTHING YOU CARE ABOUT, ANTICIPATE YOUR BEHAVIOR AND EMOTIONS, ABSORB YOUR SOCIAL GRAPH, INTERPRET YOUR INTENTIONS, AND MAKE LIFE, UM, "EASIER.""
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