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Lorri Mon

Cisco Connected World Technology Report (CCWTR) Infographic - 0 views

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    Social media in the workplace - 2/3 of college students ask about social media policies during job interviews; 56% will not accept a job that bans social media/or will circumvent the policy; 1/3 prioritize social media freedom, device flexibility and mobility over salary; 4/5 of college students want to choose the device for their jobs; 71% of college students believe corporate devices should be used for social media & personal use; 69% of workers in 2011 believed it was unnecessary to be in an office
Lorri Mon

U.S. Public Libraries and the Use of Web Technologies, 2010 - 0 views

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    p.6 the social networking site Facebook moved from a relative non-factor to near ubiquity in large libraries: for libraries serving communities of at least 500,000 people, the ratio of those with a Facebook presence jumped from barely one in ten in 2008 (11%) to 4 out of 5 (80%) in 2010.
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    -regular library web presence has plateaued, but social media presence is growing exponentially -"the social networking site Facebook moved from a relative non-factor to near ubiquity in large libraries" (2007 to 2011) -discussions have moved from social media to mobile apps *but why?? users access social media using mobile apps too! (shouldn't be an either/or) -"Revisiting the observational data from the first iteration of the study, researchers found that libraries identified as Early Adopters in 2008 saw significantly greater increases in visits and circulation between 2003 and 2008 than their peers who had not been as active in the adoption of these technologies. Regression analysis suggests that, even when controlling for staff and collection expenditures, adoption of web technologies is a predictor of these increases." *if you build it, they will visit!! -although Web 2.0 has brought new changes into the mix, the reality of the library's mission has not overly changed -libraries mostly use RSS feeds and blogs to convey info to patrons *one way information, doesn't reflect a desire to engage patrons -most literature published about Web 2.0 identifies the potential, not the actual *correlate social media presence to visits? -FB, Twitter and Flickr are the most popular social media sites for libraries
Lorri Mon

Lee Rainie, The social media landscape | Pew Research Center's Internet & American Life... - 0 views

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    Sept 2011: 78% have Internet at home, 61% have broadband at home; 83% of all adults have mobile devices and 73% of adult cell owners use text messaging at least occasionally; 35% own smartphones; 64% of cell phone users send photos or videos and 55% access social networking sites; 60% of cell phone users who are on Twitter use the cell phone to access Twitter. "New media are the new neighborhood." 48% of those active in groups say group has a social networking page on site such as Facebook; 42% say group uses text messaging; 30% say group has own blog; 16% say group uses Twitter.
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    *the new neighborhood is online. How to maintain relationships there? What is the library's role? "Sentry? Evaluator?" *each social network has its own etiquette, thus its own way of bridging and maintaining "social capital" *with the explosion of "creators and niches", how to remain relevant and visible? *if in the "information ecosystem" we are all alone together, then how do libraries fit? Lurking in the background, or always a friendly presence just around the corner? *technology allows the time to better-connected with groups... less effort to maintain social capital
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    as advances in technology increase, so does the importance of social networks in everyday lives. "Together we are more alone than ever" means that as we can carry our networks with us, and latent or weak connections become more important.
Miki Wolfe

The Benefits of Facebook "Friends:" Social Capital and College Students' Use of Online ... - 3 views

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    -"information technology may enhance place-based community and facilitate the generation of social capital" (Facebook a place to enhance relationships, not connect with total strangers) *libraries need to take this into account when setting up pages and connecting with people/places -"We use Facebook as a research context in order to determine whether offline social capital can be generated by online tools. The results of our study show that Facebook use among college-age respondents was significantly associated with measures of social capital." *libraries want to accumulate social capital, but have to be aware that it does not always translate in a linear fashion (i.e. I like you online, I will visit in person offline.) -" Bourdieu and Wacquant (1992) define social capital as "the sum of the resources, actual or virtual, that accrue to an individual or a group by virtue of possessing a durable network of more or less institutionalized relationships of mutual acquaintance and recognition" (p. 14). The resources from these relationships can differ in form and function based on the relationships themselves." *social capital= social presence = libraries maintain a sense of space online and offline -"Greater social capital increases commitment to a community and the ability to mobilize collective actions, among other benefits. " *libraries can advocate for the common good, and can be a bridge over the increasing digital divide
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    -"bridging and bonding social capital. The former is linked to what network researchers refer to as "weak ties," which are loose connections between individuals who may provide useful information or new perspectives for one another but typically not emotional support...(also) "maintained social capital," permits us to explore whether online network tools enable individuals to keep in touch with a social network after physically disconnecting from it. *libraries want bridging social capital, but especially maintained social capital.. but how to achieve this?? -"Because online relationships may be supported by technologies like distribution lists, photo directories, and search capabilities, it is possible that new forms of social capital and relationship building will occur in online social network sites. Bridging social capital might be augmented by such sites, which support loose social ties, allowing users to create and maintain larger, diffuse networks of relationships from which they could potentially draw resources" *Flickr, YouTube channels, Storify, FB, blogs, location-based apps -"friendsickness: refers to the distress caused by the loss of connection to old friends when a young person moves away to college" *how can libraries engender the same feelings/retain the relationship when people relocate? *"maintained" social capital will keep online relationships intact even when physical geography separates people *how can libraries "maintain" social capital? *ettiquette of posting/page behavior affects social capital, particularly maintained social capital (users don't have to disconnect, they can just "hide") *how can libraries generate that neighborhood feel online, how can they evoke the friendsickness response in people who relocate or otherwise lose physical contact with the library? The library as an online presence must work to bridge social capital and then maintain social capital
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    social capital akin to "Klout"?
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    -"Facebook might make it easier to convert latent ties into weak ties, in that the site provides personal information about others, makes visible one's connections to a wide range of individuals, and enables students to identify those who might be useful in some capacity (such as the math major in a required calculus class), thus providing the motivation to activate a latent tie. These weak ties may provide additional information and opportunities, which are expressed as dimensions of bridging social capital that speak to interaction with a wide range of people and the more tolerant perspective this might encourage. Facebook seems well-suited to facilitate these experiences, in that detailed profiles highlight both commonalities and differences among participants." *the library can use GIS info and the info gained from the revamped "insights" page to target latent ties, or friends of friends, in order to change those ties into weak ties
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    libraries need to aim for low/weak ties, not strong or close ties, with the community. Weak ties are still acceptable in social media, and are more powerful than latent ties, which in turn are better than none at all.
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    -"The strong linkage between Facebook use and high school connections suggests how SNSs help maintain relations as people move from one offline community to another. It may facilitate the same when students graduate from college, with alumni keeping their school email address and using Facebook to stay in touch with the college community. Such connections could have strong payoffs in terms of jobs, internships, and other opportunities. Colleges may want to explore ways to encourage this sort of usage." *also, libraries!!
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