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2020-01-31-Restaurant-Chain-Case-Study-EU-ONLINE.indd - 0 views

DIIGO_FILE_HOME/9kcnk/3ru8
shared by mmdmd99999 on 22 Jun 22 - No Cached
  • A large restaurant chain wanted to ensure that the IT systems that are critical to seamless operation of its business, including point-of-sale systems, fi nancial systems, employee management and payment transactions, would perform seamlessly across all its locations
  • GTT provides internet connectivity utilizing a mix of broadband and Dedicated Internet Access circuits, with 100Mbps download and 10Mbps upload speeds for each connection. GTT also managed the deployment of new circuits to ensure access redundancy and resilience. The service is monitored 24/7 by GTT’s Network Operations Center and backed with a response time SLA for any repairs.
  • by eliminating the need for returning to the point of sale to complete orders, the kitchen receives orders faster and servers have more time on the fl oor to attend to guests.
  • ...5 more annotations...
  • service has enabled the restaurant chain to move cost-eff ectively from a low bandwidth network to a higher-speed, dual broadband solution across all its sites
  • in-restaurant and online experience for customers include deploying guest Wi-Fi networks, individual entertainment systems for diners and leveraging new networking technologies such as SD-WAN for optimizing bandwidth utilization. Better connectivity can directly infl uence the dining experience, for instance, by supporting servers in using handheld devices to take table orders.
  • the company is now able to reach and train many more staff through the use of video content shared and streamed across its new, high-speed network.
  • 60% of American adults agree that restaurant technology such as smartphone applications, tableside tablets and order kiosks increases con v enience
  • In the U.S., more than six in 10 millennial diners would like to see restaurants use technology to make ordering and payment easier.
  • mmdmd99999 on 22 Jun 22
     
    Network upgrade for POS, financial systems, employee management systems and payment transactions. SD-WAN
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Now boarding: Startup airline uses robots to sanitize planes - 0 views

techxplore.com/...p-airline-robots-sanitize.html
shared by erinkieltyka on 16 Sep 22 - No Cached
  • autonomous robots to disinfect aircraft cabins to guard against the spread of COVID-19
  • Avelo said it is the first airline in the U.S. to use the robot manufactured by the Canadian manufacturer Aero HygenX that is designed to use ultraviolet light to sanitize cabins
  • destroys up to 99.9% of harmful pathogens in the air and on the surfaces of aircraft cabins, galleys, lavatories and flight decks. The
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  • The robot can be operated remotely by one flight crew member, far faster than manually-operated sanitizing equipment. Bloomberg Businessweek reported that the Aero Hy
  • erinkieltyka on 16 Sep 22
     
    This article discusses how an airport in New Haven, CT uses a Robot to sanitize it's planes. As of March, no other airports were using such technology. The robots get rid of 99.9% of germs, are quicker than a sanitation staff, and are cheaper in the long term. The robot can be control via remote.
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What Does LEED Certification Mean to the Hotel Industry - 0 views

pinnacle-advisory.com/...y-presented-by-christine-brown
shared by sydneywolfson on 18 Feb 22 - No Cached
  • LEED certification is a growing trend and concern among hotel developers, architects, hotel brands and consumers.
  • To earn LEED certification, a building is awarded points for satisfying certain green requirements in six categories- Sustainable Sites, Water Efficiency, Energy & Atmosphere, Materials & Resources, Indoor Environmental Quality and Innovation in Design.
  • istorically it was believed that there is a cost associated in building a LEED-certified hotel; however, it is arguable if this cost differential exists in today’s construction market. The USGBC reports that as of 2007, the cost to develop a green hotel, if any, is only one to two percent above that of a conventional hotel’s cost
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  • In addition to selling more room nights at potentially higher rates, LEED-certified buildings typically save 30-50 percent in energy usage, 35 percent in carbon emissions, 40 percent in water emissions, and 70 percent in solid waste.
  • Currently there are only eight hotels in the U.S. that are LEED-certified, but over 100 more hotels have made their intentions known to become LEED-certified.
  • Green hotels offer recycling options, water-efficient toilets and faucets, energy-saving lighting, and recycled paper goods; many hotels have even begun to clean guestrooms and public space with non-toxic cleansers.
  • sydneywolfson on 18 Feb 22
     
    This article talks about how LEED certification is increasing in the hotel industry. Buildings who are LEED certified save a lot more energy and offer recycling options.
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Nail The Basics Of Cybersecurity With Multifactor Authentication (MFA) - 0 views

www.forbes.com/...multifactor-authentication-mfa Cybersecurity MFA technology software business tech
shared by mmoutsatsos on 21 Feb 22 - No Cached
  • When it comes to the basics of cybersecurity, nothing is so elemental as the password.
  • the simple password has endured as the first and last guardian of consumer and business data. 
  • But with the rise of sophisticated hacking techniques, passwords alone can no longer protect against unauthorized access and security attacks.
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  • Enter multifactor authentication (MFA). By adding extra layers of security to a user's login process and requiring they enter two or more pieces of evidence (e.g., factors) to prove they are who they say they are,
  • MFA is a great method for boosting protection against everyday threats like credential stuffing, phishing attacks and account takeovers.
  • 1. Passwords alone are no longer enough to protect against security attacks.
  • it's critical every company apply effective security measures to protect their data.
  • to protect business and customer data, it begins and ends with preventing unauthorized account access.
  • MFA is the most direct and effective way to do that.
  • A familiar example of MFA at work is the two factors needed to withdraw money from an ATM.
  • Your ATM card is the something that you have, and your PIN is the something you know.
  • companies can require all employees to verify their identities with two or more pieces of evidence to prove they are who they say they are.
  • 2. Companies around the world (from Fortune 500s to small businesses) are feeling the urgency to adopt MFA — but a knowledge gap persists.
  • It's imperative companies invest in training employees on how using MFA is essential to securing access to both work and personal accounts.
  • industries in our everyday lives — led by social media platforms and financial services — requiring consumers use MFA to secure their personal accounts, both businesses and employees are normalizing the everyday routine of MFA. 
  • make the connection between security at work and in their personal lives and understanding they're two sides of the same coin.
  • 3. MFA adoption can seem overwhelming, but it doesn't have to be.
  • By recognizing any technical, change management and financial challenges to user adoption, committing to open communication, and providing the resources and training your employees need, any business can conquer that fear of the unknown. 
  • When adopting MFA, prioritize identifying the strongest and most user-friendly authentication method possible for your organization.
  • that means using an authenticator generator app, a hardware security key or a combination.
  • the reality is a large percentage of U.S.-based employees are also consumers with a smartphone in their pocket.
  • on that phone, the employee is already using multiple apps that require MFA.
  • 4. Balance security with ease of use when identifying a preferred authentication method for your organization
  • With options like hardware keys, you often see employees run into issues losing, replacing or breaking them. But a (TOTP) mobile app can be continuously updated in ways that make the MFA process more seamless (e.g, an app that verifies automatically from trusted locations like an employee's home office).
  • authenticator apps on devices like iPhones have the added benefit of extra layers of security at the phone level like PINs and biometrics like Face ID.
  • mmoutsatsos on 21 Feb 22
     
    This article talks about companies transitioning to multifactor authentication as an added layer of protection of cybersecurity.
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The blessing and curse of proximity marketing | Marketing Dive - 1 views

www.marketingdive.com/...449470
shared by vivduru on 19 Feb 18 - No Cached
  • Over the last few years, retailers have increasingly seen consumers migrate away from brick-and-mortar retail stores in favor of convenient digital outlets.
  • Proximity marketing is a way to appeal to these fundamental consumer desires without sacrificing a focus on the in-store experience. 
  • The Federal Trade Commission (FTC) has brought several enforcement actions against both online and offline companies for failing to comply with their posted privacy policies, failing to adequately safeguard data, failing to honor consumer opt-out promises and for a general lack of transparency.
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  • This type of technology has potentially widespread applications for retailers and marketers working in partnership with each other and sharing data — for example, in airports or shopping malls where a specific marketer may not have a relationship with a particular consumer, but can provide a platform where other retailers can integrate their apps and reach out to that consumer.
  • Today's consumers engage in a shorter purchasing process, but the essential principles that underlie business-to-consumer marketing have not changed — consumers still make emotional buying decisions, they still want to comparison shop t
    • ngerv001
      ngerv001 on 02 Oct 19
       
      Proximity marketing provides a means to place targeted messages in the hands of consumers, literally. It's the next best thing to actually walking up and putting a product in a customer's hands yourself. Customers might walk right by a sign and ignore it or scroll right past an ad in a social feed but a notification can't be overlooked quite so easily. Sending messages directly to nearby mobile users' phones increases engagement dramatically. Beacons drive promotions that are relevant to what clients are looking for, in real time, in places where it is easy for them to make a purchase.
  • Whether you are a fashion retailer or a chain drugstore, proximity marketing should be on your radar
  • According to recent studies, including a report by Retail Touchpoints, nearly half of retailers in the U.S. la
  • unched proximity marketing programs going into 2016, and the number has only skyrocketed this year. 
  • Department stores such as Macy’s, Nordstrom and Neiman Marcus, as well as major fashion retailers such as Urban Outfitters and American Eagle, are already using beacons to target consumers based on their physical location
  • t a basic level, beacons emit radio signals to connect with nearby consumers’ mobile devices, working in conjunction with a retailer-specific app in order to push certain notifications to consumers when they are in proximity to the beacon — for example, a special offer for a product in the aisle in which they are browsing.
  • From marketers’ perspective, navigating these requirements poses a unique dilemma: how can they create content compelling enough to convince the consumer to stay committed through the opt-in process to share their data?
  • These reports and guidelines highlight the need for consumers to be informed of any data or tracking that they may not expect — for example, interaction with a broad-spectrum beacon that reaches beyond the confines of an affirmatively-downloaded retailer app.
  • ndiaz162 on 19 Feb 18
     
    This article helped me gain a better undestanding of proximity marketing and beacons. Beacons emit radio signals to connect with nearby consumers' mobile devices. This article discusses some of the pros and cons to proximity marketing in order to best engage consumers. Proximity marketing is a fairly new concept that is beginning to skyrocket.
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  • jmelilli on 21 Feb 18
     
    I found the information about the legal requirements very interesting. If a notification pops up on my phone to ask if I would like to share information, like location, I almost never do.
  • yyr997 on 26 Mar 20
     
    Modern society is an era of big data. There are indeed many benefits to using proximity marketing. But pay attention to avoid excessive spam, so as not to cause customer dislike.
  • vivduru on 12 Jun 22
     
    This article talks about the benefits of proximity marketing and why it is the new wave in which companies should get engaged and begin finding ways to utilize this kind of marketing amongst their consumers. The collected data is priceless information for a company to gather about its ideal customers and how to engage them. However, the downsides the article brings up are the legalities around opt-in and the opportunity to allow consumers to opt-out with ease, and the pressures to get the marketing continuously. That is a compliance issue that companies should stay clear and consider. Also, it the importance to build security features to care for this data and information being shared online.
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Getting E-waste Right | Green Lodging News - 8 views

www.greenlodgingnews.com/getting-e-waste-right technology Hospitality hotel green
shared by jsanc478 on 18 Apr 22 - No Cached
  • In the past decade, televisions have grown bigger, then flatter, then bigger again. The emphasis is on the new: buy now, because your old television is clearly, decidedly obsolete.
  • The demand for the current and the top of the line strikes a chord especially in the hospitality industry.
  • equal to, or greater than, those offered by their competitors.
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  • The result is a product cycle that matches the pace of innovation:
  • Between consumers and businesses, an estimated 50 million tons of electronic waste is disposed of each year. Some of that is recycled properly. The rest is not.
  • Nearly 400 million units of consumer electronics are sold per year. Relatively light regulations and recycling standards result in th
  • Multiple Solutions for Hoteliers Despite the doom and gloom, there are a multitude of solutions to the hospitality industry’s e-waste problem.
  • The remaining 86.4 percent made its way into landfills,
  • Old TVs and computer monitors contain lead, cadmium and brominated flame retardants; all of which are hazardous to personal and environmental well-being.
  • 90 percent of the e-waste that is recycled is sent overseas.
  • Developing countries have become ground zero for e-waste collection
  • . According to the U.S. Environmental Protection Agency, only 13.6 percent of all e-waste was recycled properly in 2007
  • That hotels upgrade their televisions is not an issue as long as their existing units are recycled properly
  • It starts with awareness:
  • Then hoteliers can move to change a different statistic:
  • , hoteliers should seek out domestic recyclers and take care of their e-waste recycling with proven, safe commodities.
  • Environmentally responsible, eco-savvy hotels are in vogue right now, appealing to customers with promises of sustainable travel and accommodation
  • Sustainable building materials, recycling services and even linen reuse programs are tangible ways for guests to see that their hosts are eco-conscious.
  • Green Hospitality with a Backbone
  • Green hospitality makes money, but it mustn’t be without a backbone.
  • Actual green hospitality outweighs the appearance of green hospitality
  • organizations hop on the sustainability bandwagon, it is more important than ever that recycling becomes permanent,
  • This means actively looking for and implementing recycling solutions, not simply shipping our problems overseas.
  • e recycle and reuse more than ever. B
  • E-waste recycling, for most people and companies, is not a day-to-day occurrence, which means we should be ready to handle it when the time comes
  • jsanc478 on 18 Apr 22
     
    This article is based on how we can improved e-wastes on doing little changes that will benefit on our future. Most of the e-waste is not recycle properly, we buy things after things and more after more, every time a new technology comes up there is the motivation on buying what is the lasted cool technology, and what about what we have , where does it go ? to the trash or recycle, but we do not know where that recycling goes, I believe learning more about it will help on our routine of how to recycle better and help with this process to proceed right.
  • CHARLENE ESCOE BARNETT on 10 May 22
     
    We quickly move to 'next' as far as technology goes and rarely think about how to get rid of it when obsolete. In the Caribbean for example, there are not may recycling plants for e-waste, in fact, many rarely do recycling on a whole. In the Turks and Caicos, disposing of a television or a phone is as simple as throwing it in the trash among everything else. What happens next? It goes into the landfills and there they lie. Imagine the toxic waste from over 40,000 inhabitants on a small island. While moving with the crowd seems to be the way of the world, I believe government entities must act swiftly in ensuring e-waste is disposed of correctly to preserve this island and its inhabitants for generations to come. The technology should not outpace the disposal thereof.
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Barbados: Transforming Through Innovation and Sustainability - 1 views

www.newsweek.com/...ough-innovation-sustainability
shared by mattiebell on 20 Feb 23 - No Cached
  • The country has embraced technology, is leading the way in the green economy transition (what the United Nations defines as "low carbon, resource efficient and socially inclusive") and is now a pioneer in implementing solar energy.
  • Digital Nomad Visa program
  • Today the country is working toward becoming a value-added economy by utilizing its natural resources for product development.
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  • To foster international business, Barbados has implemented fiscal measures such as fixing the value of the Barbados dollar (BBD) to the U.S. dollar, contributing to price stability and a stable national economic climate.
  • Barbados has a strong telecommunications industry and a highly educated workforce, making it an appealing destination for international business.
  • Barbados' robust information and communications infrastructure and its government's support and encouragement for innovation, has created the perfect environment to grow its national tech sector.
  • During the past decade, Barbados has had a clear development strategy focused on green economic growth. It has set the ambitious goal of transitioning to a fully renewable economy by 2030.
  • Furthermore, Barbados boasts a diverse range of ecosystems, including coral reefs, rain forests and wetlands, which provide visitors with a wide array of ecotourism activities such as snorkeling, hiking, bird-watching and wildlife viewing, making it a popular destination for eco-conscious travelers.
  • mattiebell on 20 Feb 23
     
    This article talks about the development of sustainable technology and how it relates to tourism in Barbados. It mainly discusses new technologies and how the country plans to create more business opportunities that promote tourism but also help the economy to thrive. The main takeaway is that the country hopes to become a fully renewable economy by 2030. It has many different natural resources and business opportunities that will allow for the skilled labor that is necessary to do so.
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Why we care about location marketing - 0 views

martech.org/-care-about-location-marketing
shared by sosor012 on 01 Mar 23 - No Cached
  • tailor marketing messages at the granular level, based on where your consumers are, in real time
  • you could send a discount offer on a product or service by text message when a customer enters a pre-defined location
  • Delivering offers to target customers is the key benefit of location-based marketing.
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  • . Advertising on mobile devices captured the largest share of digital advertising in 2022 at $34 billion. (Overall, spend on digital marketing was a staggering $77 billion.)
  • Location-based marketing (or “proximity marketing”) delivers ads and offers to potential buyers based on their location. There are two ways to identify the locations of potential buyers: 
  • three primary methods of location-based marketing
  • Location-based marketing works best for brands or businesses with retail locations
  • location-based marketing lets marketers to deliver highly targeted messages that reach consumers as they go about their daily activities. 
  • Geofencing: Reach them where they are
  • Geotargeting: Reach them where they’ve been
  • Geoconquesting: Get them to go somewhere else
  • increase foot traffic and improve customer experience,
  • boost customer retention and loyalty.
  • Privacy is also a concern.
  • sosor012 on 01 Mar 23
     
    The article "Why we care about location marketing" discusses the pros and cons of location based marketing. Location based marketing delivers ads and offers to audiences based on their location by using 3 primary methods: geofencing, geotargeting, and geoconquesting. This in turn increases foot traffic, helps boost customer loyalty, and gives insight into what a customer wants; however there are certain concerns such as privacy concerns. All in all, in 2022 advertising via mobile devices captured the largest share of digital advertising at $34 billion.
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The Top 6 Cyberthreat Actors: Today's Most Active Groups - 1 views

blogs.blackberry.com/...the-top-6-cyberthreat-actors
shared by mattiebell on 26 Feb 23 - No Cached
  • ALPHV is a relatively new and rapidly growing cybercrime group. First observed near the end of 2021, the ALPHV group gained attention for innovative extortion tactics, and unconventional attack methods.
  • To date, BlackCat ransomware has struck retail, financial, manufacturing, government, technology, education, and transportation, across a range of countries that includes the U.S., Australia, Japan, Italy, Indonesia, India, and Germany.
  • Some of the ransomware it utilizes includes Cobalt Strike, Mimikatz, and AdFind. One of the most dangerous aspects of APT29 is that they have been known to develop their own set of custom tools for hacking campaigns.
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  • TA505 is a significant player in the global cybercrime scene, and has been a driver of global trends in the cybercriminal underworld. The group targets education, finance, healthcare, hospitality, and retail worldwide. It is also known for its long-term cyberattack lifecycle, sometimes persisting in a target's network conducting reconnaissance for weeks — even months — successfully avoiding detection as it patiently identifies the highest-value targets in the victim’s environment.
  • mattiebell on 26 Feb 23
     
    This article discusses the most active cyber threats that exist today. I chose this article because it highlights a topic many industry leaders aren't aware of. Many view cyber attacks as crimes of opportunity, which they often are. However, we have to remember that there are also dedicated groups who are committed to acquiring data they shouldn't have. Knowing these groups, their signs, and what industries they target can help create a stronger team and plan to protect against them. These are especially common in hospitality and retail.
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Tech roundup: New POS systems want to do it all for restaurants - 0 views

www.restaurantbusinessonline.com/...ems-want-do-it-all-restaurants pos systems restaurants tech
shared by amoon008 on 31 Jan 22 - No Cached
  • Toast, went public last week in an offering that valued it at around $30 billion. Meanwhile, two other providers unveiled their own all-in-one systems. Here’s a look:
  • Presto Flex:
  • The company’s new front-of-house ordering tablet can be used to enable pay-at-the-table or as a server handheld, ordering kiosk or drive-thru line buster. It is also voice-enabled, allowing guests or servers to place their order by simply saying it out loud.
  • ...5 more annotations...
  • he cloud-based system allows servers or guests to initiate the ordering process and guests to pay at the table using their phones. It also integrates with GoTab’s other products such as online ordering and delivery software.
  • GoTab POS:
  • The delivery provider is bringing its technology to the Washington Football Team’s FedExField, allowing fans to order concessions through the Grubhub app or by scanning a QR code at their seat
  • Uber Eats made it easier for users to find nearby food.
  • Councilmember Cherelle Parker has introduced legislation that would remove the end date from the city’s 15% limit on what delivery companies can charge restaurants (10% for delivery and 5% for any other fees). If passed, Philly would join San Francisco and New York as the only U.S. cities to make their pandemic-era fee caps permanent. Delivery providers have sued both cities over those laws. 
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