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Gian Altamirano

Social media for hotels: What's the problem? - 0 views

  • In today’s marketplace, hotels cannot afford to ignore social media;
  • Some hotels don’t do social media at all, or make only a token effort (i.e., they set up the accounts … and then let them sit). These hotels are missing a powerful opportunity for: - Branding - Building and managing online reputation - Serving customers better - And last but not least, cultivating a new sales channel for direct online bookings
  • “Social Media for Hotels” is an 8-page white paper that breaks down social media for hotels into six basic steps or phases
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  • make the strategy actually doable
  • Establish goals - Customize your social media site - Create unique content - Optimize content for your goals - Follow Through Online and Off - Track Data and Use the Results
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    This article speaks about the possibilities in social media marketing for hospitality outlets as well as the method in which to effectively use these outlets without wasted efforts. Some of the things that this article suggests is simplicity. Once the social media use becomes too complex then employees won't continue to update it and therefore the marketing aspect dies. The article goes on to list several other methods of ensuring that the social media marketing will be effective. For reference and further information the article suggests a paperback by the name of "Social Media Strategy for Hotels". Overall this article is very effective at showing the capabilities and positives of social media marketing.
samanthapoorman

How to Recycle Old Electronics - Consumer Reports - 0 views

  • 1.5 billion cell phones were bought in 2017. That’s around one for every five people alive.
  • 44.7 million tons of e-waste was discarded in 2016, and only 20 percent of it was disposed of properly
  • Ask Apple: The company says it re-captured 2,204 pounds of gold—worth $40 million—from recycled devices in 2015.
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  • Also, many cities and towns sponsor collection days for electronics
  • electronics products can also contain toxic substances, such as lead, mercury, and cadmium
  • Plenty of nonprofit organizations and local communities offer options to help you recycle old electronics
  • a charity or nonprofit out there that would be happy to take it off your hands.
  • Many electronics manufacturers and retailers offer robust recycling programs
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    3 ways in which you can properly recycle your old electronics. Bring to recycler, donate it, or take it to a tech firm who offers a recycling program.
ivano001

The Importance of Electronic Waste Recycling - 1 views

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    There are so many alternatives to disposing of electronics. Instead of just giving it to a company to recycle, one can donate it to other that are less fortunate then them and just have a company delete all the information on it a restore it. Also, companies like Best Buy will take old technology with their take back programs.
jalipman

Apple expands global recycling programs - Apple - 1 views

  • Apple will also be supporting the efforts of environmentally-focused non-profits Conservation International, SEE Foundation and The Recycling Partnership — expanding on its conservation and resource efficiency work from last year.
  • Today, Apple released its 2019 Environment report, which contains additional information on the company’s climate change solutions, including its recent announcement that 44 of its suppliers have committed to 100 percent renewable energy for their Apple production
    • jalipman
       
      Apple is working to cut down their carbon footprint in all facets further than just e waste.
  • Apple today also announced the opening of its Material Recovery Lab dedicated to discovering future recycling processes. The new 9,000-square-foot facility in Austin, Texas, will look for innovative solutions involving robotics and machine learning to improve on traditional methods like targeted disassembly, sorting and shredding. The Lab will work with Apple engineering teams as well as academia to address and propose solutions to today’s industry recycling challenges.
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  • Starting this year, aluminum recovered through the Apple Trade In program is being remelted into the enclosures for the MacBook Air.
    • jalipman
       
      The other question that comes from this information. While it is very good that they are doing this. Would they be doing it if they had the option to cheaply ship it off to china.
  • he company’s engineering of an aluminum alloy made from 100 percent recycled aluminum allows the new MacBook Air and Mac mini to have nearly half the carbon footprint of earlier models
  • Apple also uses 100 percent recycled tin in a key component of the main logic boards of 11 different products.
  • Apple’s vice president of Environment, Policy and Social Initiatives. “We work hard to design products that our customers can rely on for a long time. When it comes time to recycle them, we hope that the convenience and benefit of our programs will encourage everyone to bring in their old devices.”
    • jalipman
       
      This is very interesting considered apple has been known to create products that DO NOT last very long. Also it is surprising that this position within their company even exists.
  • Daisy is now able to disassemble 15 different iPhone models at the rate of 200 per hour, recovering even more important materials for re-use.
  • Once materials have been recovered from Daisy, they are recycled back into the manufacturing process. For cobalt, which is a key battery material, Apple sends iPhone batteries recovered by Daisy upstream in its supply chain. They are then combined with scrap from select manufacturing sites and, for the first time, cobalt recovered through this process is now being used to make brand-new Apple batteries — a true closed loop for this precious material.
    • jalipman
       
      Here they have closed the loop and allowed for them to not be taking away from our natural resources as was discussed in "the story of stuff" Shows apple is being environmentally conscious. Would be very interesting to see the ratio of how many phones they implement the old cobalt and how many are new.
  • In 2018, the company refurbished more than 7.8 million Apple devices and helped divert more than 48,000 metric tons of electronic waste from landfills. 
    • jalipman
       
      Apple clearly has been working to brand themselves as a green company. Since they are one of the main companies that quickly cycles through products and getting rid of your old one it is smart that they are now moving towards putting used products and materials back into the cycle for a second time.
  • Customers can also turn in their eligible devices to be recycled at any Apple Store or through apple.com as part of the Apple Trade In program.
  • pple today announced a major expansion of its recycling programs, quadrupling the number of locations US customers can send their iPhone to be disassembled by Daisy, its recycling robot.
kmill139

Smart Hotel Room; What Are the Benefits for Hotel Owners and Guests - 1 views

  • 5 Benefits of Smart Hotel Rooms
  • 1. Greater Personalisation
  • 2. Improved Sustainability
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  • 5. Faster and More Reliable Repairs
  • 3. Enhanced Customer Experience
  • 4. Remote Room Controls
  • A smart hotel room is a room that makes use of ‘smart’ electronic devices, powered by the Internet of Things (IoT).
  • another.
    • kmill139
       
      This is such a relevant topic in our society today. Having the ability to wireless and effectively transfer data between devices means an easier and stress-free experience.
  • Perhaps the single most important reason is because it can improve the actual experience of staying in a hotel, by enhancing the convenience aspect.
    • kmill139
       
      I personally have had a better experience at a hotel when there is technology present, so I can see how this is a thing.
  • This internet connectivity and communication capability allows devices to find information from the internet, and to interact with other devices in the nearby vicinity.
  • With that being said, smart hotel solutions has grown in popularity for other reasons, such as its ability to reduce some of the costs associated with running a hotel.
  • One of the main benefits of a smart hotel room is the ability to offer guests a greater level of personalisation.
    • kmill139
       
      This is a big thing. Guest like to have that "home-away-from-home" experience. Things like changing the temperature of the room, light setting, and even the water temperature can make the guest enjoy their experience more.
  • For hotel management, one of the biggest advantages of creating a smart hotel is the reduced costs that are often associated with the concept. This is primarily due to improvements to sustainability and energy efficiency within the hotel rooms, with certain devices only being used when they are actually needed.
  • Perhaps the most immediately obvious benefit of a smart hotel room is the improvement it can deliver in terms of the customer experience. A smart speaker, such as that provided through the Alexa for Hospitality service, assists with this by making it possible for TVs, lights, heating and other devices to be controlled through voice commands.
  • Another benefit of smart hotel rooms and the Internet of Things is the ability for hotel staff to access a variety of room controls from a remote location. This is especially useful when it comes to getting a hotel room ready for a new guest, improving the level of comfort they are greeted with upon checking in.
  • e advantage that is sometimes overlooked when it comes to smart rooms is the improved ability to anticipate technical issues with devices and make repairs swiftly. This allows hotels to intervene at the most timely possible moment, avoiding situations where the need for repairs hinders the customer experience.
  • While a growing number of owners are willing to embrace the idea of smart hotel rooms, many are unsure of how to go about actually implementing smart hotel systems. To help out, in the article “7 Ways to Transform a Hotel Room Into a Smart Room” you will find seven ways to transform a hotel room into a smart room.
  • Video: Example of a smart hotel room
    • kmill139
       
      Great video to see everything in a smart room.
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    This article first introduced us to the definition of smart hotel rooms, and then explained the importance of smart room technology. From a customer perspective, smart hotel rooms can provide guests with a higher level of personalized service and enhance the customer experience. From an environmental point of view, smart hotel rooms are conducive to sustainable development. The consumption of lighting or heating in the room can be adjusted according to actual needs, which means that energy waste can be reduced. From the perspective of hotel management, smart hotel technology enables the front desk to remotely manage the room, improves management efficiency, and monitors the operation of equipment in the room through the Internet to achieve faster repairs.
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    This article is great for anyone who would like to understand more about technology involved in the hospitality industry. Recommend this to anyone who is writing about technology.
Juan Du

Eco-Friendly Green Computing Definition | Green Computing Initiative - 0 views

shared by Juan Du on 14 Feb 13 - No Cached
  • Eco-Friendly Green Computing
    • Juan Du
       
      To protect human beings environment is crucial. Every year, we produce a lot of e-waste and it is very harmful for the earth and our health. Eco-friendly green computing is a really good idea. From this idea, it can prolong the computing lifecycle
Jingjing Zhu

Get the Most out of E-Marketing - 0 views

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    The Nation 2010 report mentioned that 41% of UK hospitality business do not have capability to trade online, but the chance of internet cannot be overlooked in the future. Website: a website can provide your customers a good place to visit ,they can see the plenty of food quality and high resolution images of your hotel Google: google is a well known tools which can help your business cannot be overlooked. If you put your hospitality address on google map ,customers will find you when they use google maps. That is an effective way to do your online marketing business. Social networking: company can use twitter ,facebook of youtube as social networking tools to maximize marketing. Youtube: when put a simple video clip about the location of your company, or you use the video show your products to customers, the method can attract a lot of potential guests . Offer vouchers online: online voucher sites are a good way to enhance your presence online and reach new customers. Broadening your reach: over 60% of UK dinner go online to research restaurants and more and more customers choose to search hotels through internet ,it is convenient for them to visit these information at home or abroad. Online orders: software form companies like supercontrol can be integrated on to our site to provide real time booking information. Some tools may not be so appropriate to some age groups but do not rule anything out. You can conduct a survey to figure out which one is your customers most often visit.
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    Too many companies do not realize how important it is for them to have a representable website. A company that has a webiste shows people it is more likely a legitimate company. A company with a nice website tells people its employees take whatever they do seriously, in which make it easier for potential customers to consider using its service. How many times have people nevigate away from a website only because how pathetic it looks not even caring how good the company is? All the money a company spends on advertisement and marketing can go to waste after just one click.
gaby bestulich

Event Planning - Technology Solutions - 1 views

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    The article highlighted the five top technologies that are quite effective and beneficial for events: 1. Smart phones: Smart phones have the ability to look up suppliers when on the move, for example the ability to respond to emails as well as monitor and respond to the social media. Another benefit is the ability for to do list and scheduled to be created. This is very critical in the time management of events. 2. Saas Cloud Application (software as a service): The advantage is to have access form any web enabled device. This will reduce printing cost and provide the ability to customize reports. Meeting Planners can use Saas to link event management system with customer relationship systems eg. Saleforce. This allows efficient data transfer to both speakers and attendees. 3. Virtual Events: Webiners like gotomeeting.com give participants the ability to attend meetings from multiple locations. This can be save time and money. The only drawback in the personal interaction however, for quick group meetings and presentations this can be quite convenient. 4. Social Media and Viral Marketing: One out of every three persons spend three or more hours on-line per day. The sharing of events though social media sites is highly beneficial for both planners and attendees. Smart planners get participants to market to people within their network. 5. Ipads and Tablets: No more big boxes of binders to ship home form a conference. This means huge saving for bit planners and attendees. Access for information can be controlled at registration point. Information is easily transferred to ones device
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    With more and more people adopting smartphones, ipads and tablets, event planners should look into purchasing a mobile event app for their attendees to use at their event. This not only reduces paper waste, it also reduces the high costs involved in printing event guides and brochures for the event. It is essentially a virtual event guide that's available in the palm of the attendee's hands.EventMobi actually offers an interactive mobile event app for conferences and tradeshows. They allow event planners to fully customize and manage their content at an affordable price
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    With this technology event planners can work more efficiently and provide great options for their clients. In addtion event palnners can cut expenses while taking advantage of technology and improve their communication within their suppliers and clients.
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    I agree every event planner I met at SOBEWFF was on their Ipad 24/7- you sort of feel out of the loop without one. However while observing the benefits of new technology, increased response rates and efficiency, there were still issues that required a phone call rather than an e-mail. In the planning stage this technology is all very helpful but the day of personal interaction is required. Also as far as CRM event planners are still very hands on in terms of making their presence known through face-to-face interactions. The industry still relies heavily on personal relationships.
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    This article talks about the 5 most important tools that an event planner needs to use. 1.Smart phones- this one is an easy one. We all know how important our smart phones are to us. Smart phones allow us to have so many different applications at our fingertips. 2.SaaS cloud applications-"software as a service" these applications have opened up a new way to view things in the event planning industry. These applications allow the planners to use their ipads and tablets to allow them to connect with other applications like salesforce, to deal with customers in an easy manner. 3.Virtual events-these events like "webinars and live feed "have become popular it gives viewers the sense of being at the event. Webinars are also very popular because it allows planners to get more people to "be" at the event for a lower cost. 4.Social Media- because sites like Facebook and Twitter have become so popular it makes sense that this would be important to events because people are often commenting of places they have been to. 5.iPads and Tablets-because they add a sense of simplicity and organization to the madness that is party planning
Henrique Rodrigues

Top 20 Green Tech Ideas - TIME - 0 views

  • High-tech may have a clean image — all smooth-edged iPhones and liquid crystal displays — but the elements that go into mobile phones, computers and TVs can be polluting to the environment and dangerous to human health if incorrectly disposed of.
  • But there are ways to recycle e-waste, reducing the need to mine more of the metals that go into high-tech items, and preventing the environmental consequences of poorly processed electronics.
jlewinsky

What is the digital outlook for 2021 in business travel? | PhocusWire - 0 views

  • The GDSs are finally competing with a wider group than the traditional oligopoly group that they have been complacent with for so many years.
  • I imagine that at some point in the next few years the GDSs and the airlines will finally figure out their commercial challenges and we will get NDC content in the GDS as mainstream. If they do not, a huge amount of development cost by the GDSs has been wasted. 
  • It will be interesting to see how the NDC specialists will adapt to NDC becoming mainstream in the GDS. To compete with the GDS they would need to fill some gaps quickly around hotel, car rental, and I expect they will utilize the wealth of API options. 
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  • With more and more airlines adding surcharges for booking on the GDS as well as removing lower tiers of fares, the GDS is simply becoming a more expensive environment to book in. As has been said many times, this model needs to change.
  • The OBTs will face some challenges in 2021, one being with respect to resources.
  • The OBTs might have added to their roadmaps the integration of new information sources that deal with COVID-19.
  • In some respects, the OBT workflows are ideal with regards approval processes, which are likely to be more complex in 2021 compared to a year previous. So, from that perspective the OBT’s have a strength to play on.
  • Automation is no longer a nice to have in 2021, TMCs need to find ways of working that avoid the costly touch of a human being. Fully touchless bookings are the holy grail.
  • Still missing is a system able to grab GDS bookings, NDC bookings, other direct booking sources (e.g. low cost carriers, bed banks) and offer one single place to be able to view and interact with the bookings (modify, cancel). 
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    This article focuses on GDS emerging competitors now and in the future. Online booking has become more attractive to the consumer, with no surcharges unlike the GDS system airlines use for booking.
kelseybarton

Meyers Develops Single-Use Paper RFID Hotel Key Card | Hospitality Technology - 2 views

  • Meyers, a brand marketing and high-end commercial printing company, announced that it has created a solution that will help the hotel industry offer contactless check-in and room access.
  • Meyers has developed a paper RFID key card — called the AssureCard — that looks and feels like a plastic key card but is made from renewable paper pulp and may be disposed of after a single use.
  • In addition, Meyers has developed a low-cost key card dispenser that allows the customer to get their own card(s) while maintaining appropriate physical distancing with hotel employees.
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  • Hotels typically reuse key cards for multiple guests, and in today’s environment, this practice has become unacceptable,
  • it can be contaminated with germs and bacteria. Now more than ever, there is a need for safe, sustainable alternatives for hotel check-in and room access.
  • In many cases, paper key cards may be printed at a cost that matches the cost of producing plastic cards, and the design options for custom branding are extensive (e.g., printing with graphics, foils, and glitter) and may include the option of an anti-microbial coating.
  • The single-user key concept provides a fresh card to each guest and prevents germs from getting passed to your guests or your employees,
  • Plus, hotels that use AssureCards can do so with the environment in mind by helping to reduce the plastic that goes into landfills
  • Paper cards are a proven technology and have been used for years as gift, loyalty, and product activation cards.
  • Meyers has developed a paper RFID key card — called the AssureCard — that looks and feels like a plastic key card but is made from renewable paper pulp and may be disposed of after a single use.
  • Meyers, a brand marketing and high-end commercial printing company, announced that it has created a solution that will help the hotel industry offer contactless check-in and room access.
  • with hotel employees.
  • AssureCard is made with a responsibly sourced paper fiber that offers all of the plastic key card’s best features — durability, convenience, and low cost
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    Meyers have created a new way for hotels to avoid physical contact and contamination by using a disposable paper room card. This kind of card also has the advantage of reducing plastic waste and allow hotels to customize their cards. The article also has mentioned that the card can have a layer of anti-microbial coating if needed. Generally, this kind of card is a nice solution to be more eco-friendly and safe.
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    The company Meyers has created a new, safe way for guests to enter their hotel rooms with the current conditions of the world today. "Meyers has developed a paper RFID key card - called the AssureCard - that looks and feels like a plastic key card but is made from renewable paper pulp and may be disposed of after a single use." It has been customary in the past for hotels to reuse plastic room keys from guest to guest. This practice is often a deterrent for guests and is also quite unsanitary. Provenance Hotels has been using this technology since January of 2020. Their corporate director, Christopher Bebo stated, "the single-user key concept provides a fresh card to each guest and prevents germs from getting passed to your guests or your employees... Plus, hotels that use AssureCards can do so with the environment in mind by helping to reduce the plastic that goes into landfills." I believe that this technology is an amazing advancement for the health and safety of our guests. The keys are produced at similar costs to what organizations are already paying for plastic keys and they can still provide guests with something that meets their brand standard and expectations. AssureCard is a "proven technology" that is good for the environment and it is going to help to keep our staff and guests safe in a time that is so uncertain.
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