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Jennifer Jocz

Can avatars change the way we think and act? - 4 views

news.stanford.edu/...tar-behavior-study-022510.html

avatar media literacy

shared by Jennifer Jocz on 02 Mar 10 - Cached
  • "The bottom line is that we have to have more education in society, particularly showing students stereotypes that exist in media and why they exist."
  • Jennifer Jocz on 02 Mar 10
     
    One study showing how the use of realistic avatars can influence people to exercise or eat better and can influence they way they view women.
Hongge Ren

Seth Priebatsch: The game layer on top of the world - 4 views

www.ted.com/...layer_on_top_of_the_world.html

decade of games game layer influence behavior

shared by Hongge Ren on 08 Mar 13 - Cached
  • Hongge Ren on 08 Mar 13
     
    By now, we're used to letting Facebook and Twitter capture our social lives on the web -- building a "social layer" on top of the real world. In his talk, Seth Priebatsch looks at the next layer in progress: the "game layer," a pervasive net of behavior-steering game dynamics that will reshape education and commerce.
  • ...1 more comment...
  • Matthew Ong on 09 Mar 13
     
    Thanks for sharing Hongge, I think many aspects of our lives are actually 'gamified'. The key seems to be making it as relevant and 'intrinsically integrated' so that it's seamless. Just a question: why is it 'game layer' over the real world and not 'real world' layer over the game?
  • Hongge Ren on 09 Mar 13
     
    Yes, indeed. The ideal is to intrinsically integrate. That's a good idea. Why not? In fact, maybe the alternate reality games qualify as "real world" layer over games because in such games, whatever happens in games impact the reality in certain ways. We could also design games to work the other way around, e.g. a diet game, where only when you do exercise in a gym in the real world, can you advance levels in the game.
  • Matthew Ong on 09 Mar 13
     
    Haha yes!! I recall a rowing machine which actually had a game in front of users so that they could compete with 'other rowers'. It was great and definitely made the workout more fun. I stopped though after a friend slipped his disc on the machine...
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