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By now, we're used to letting Facebook and Twitter capture our social lives on the web -- building a "social layer" on top of the real world. In his talk, Seth Priebatsch looks at the next layer in progress: the "game layer," a pervasive net of behavior-steering game dynamics that will reshape education and commerce.

Yes, indeed. The ideal is to intrinsically integrate. That's a good idea. Why not? In fact, maybe the alternate reality games qualify as "real world" layer over games because in such games, whatever happens in games impact the reality in certain ways. We could also design games to work the other way around, e.g. a diet game, where only when you do exercise in a gym in the real world, can you advance levels in the game.

Haha yes!! I recall a rowing machine which actually had a game in front of users so that they could compete with 'other rowers'. It was great and definitely made the workout more fun. I stopped though after a friend slipped his disc on the machine...

Written with Alan Gershenfeld, Founder and President of E-Line Media The White House recently announced two major initiatives in learning and technology -- these "digital seed capital" efforts are "down-payments" to jumpstart innovation and break a two decade long cycle of snail-like reform.

While this article mostly discusses digital textbooks, there is a section devoted to "The Engagement Challenge" and how quality video games can make education more relevant to children.