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http://hassassociates-online.com/articles/2013/03/07/five-ways-to-manage-your-digital-reputation/ Reputation is the key word. In fact, online digital reputation has never been more important. While a few years ago much of our personal information was still considered private, today cyber security expose more information about our lives than ever before. While many people don't think much about having a "digital reputation," especially in purchasing products online, information about almost all adult worldwide can be found online. Based from the survey conducted by ORC International, results have shown more than 89% of consumers research articles online before making a buying decision, while, 87% of them agree that a favorable review has confirmed their decision to purchase. And while our real life reputation is largely defined by us through our interactions with others, our online digital reputation defines how people perceive us - without ever having a single conversation. The fact is, a digital reputation can be incorrect, it may present only partial information and it might even allow for slander and online attacks to define us for others. Translating your brand's personality onto the web can be tricky, so here is our list of five simple steps that can help you get started. 1: Match your offline and online personas: When you're creating a Facebook page or a Twitter account, it should match your brand's personality in the real world. Choose a design language (colors, shapes, textures, fonts) that represents your brand's image. Next, ask yourself which social media platform is best suited for communication between you and your customers. You may not need to create an account on each one of them. Selecting the one most actively used by your target audience will make it more manageable for you. 2: Groom your search results: Your customers will rarely move to the second page of the Google Search results to find what they are looking for. Set a dis

Reputation is the key word. In fact, online digital reputation has never been more important. While a few years ago much of our personal information was still considered private, today cyber security expose more information about our lives than ever before. While many people don't think much about having a "digital reputation," especially in purchasing products online, information about almost all adult worldwide can be found online. Based from the survey conducted by ORC International, results have shown more than 89% of consumers research articles online before making a buying decision, while, 87% of them agree that a favorable review has confirmed their decision to purchase. And while our real life reputation is largely defined by us through our interactions with others, our online digital reputation defines how people perceive us - without ever having a single conversation. The fact is, a digital reputation can be incorrect, it may present only partial information and it might even allow for slander and online attacks to define us for others. Translating your brand's personality onto the web can be tricky, so here is our list of five simple steps that can help you get started. 1: Match your offline and online personas: When you're creating a Facebook page or a Twitter account, it should match your brand's personality in the real world. Choose a design language (colors, shapes, textures, fonts) that represents your brand's image. Next, ask yourself which social media platform is best suited for communication between you and your customers. You may not need to create an account on each one of them. Selecting the one most actively used by your target audience will make it more manageable for you. 2: Groom your search results: Your customers will rarely move to the second page of the Google Search results to find what they are looking for. Set a distinct and clear name for Facebook, Twitter, Google+, YouTube and other social networking site

FBI som cyber crime detektiv: är det någon match för dator skurkarna? FBI: s utveckling till en cyber-brottsbekämpning byrå, ett decennium i verk, gjort presidiet "en av bästa i världen" på att knäcka databrott. Cyberhot är redo att rivaliserande terrorism som den primära faran till USA, säger FBI: s direktör. Federal Bureau of Investigation, vilka efter 9/11 skiftat fokus nästan över en natt från bekämpa den organiserade brottsligheten att kampen mot terrorism, hastigt försöker igen remake själv ska placeras för att motverka ett stigande hot: cyber angriparna. Dess utveckling till en IT-brottslighet-fighting byrå inte lika plötsliga eller som dramatisk, men med tiden förändringen kommer att vara precis lika djupa, säger experter. Omvandlingen är faktiskt redan väl, med 1 000 IT-specialister - speciellt utbildade agenter, analytiker och digitala kriminaltekniska examinatorer som kör komplexa undercover operationer och samla digitala bevis - distribuerats till alla 56 av FBI: s kontor över hela landet. Brådskan att övergången var underströks förra veckan byFBI direktören James Comey, som berättade ett kongressutskott att cyberhot förväntas snart konkurrera terrorism som den främsta faran inför Förenta staterna. Läs hela artikeln: http://www.csmonitor.com/World/Security-Watch/2013/1118/FBI-as-cyber-crime-sleuth-Is-it-any-match-for-computer-bad-guys Relaterad artikel: http://www.dailymotion.com/video/xxv8x7_hass-associates-reviews-madrid_news http://hassassociates-online.com/ http://hassassociates-online.com/articles/