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EReaders are becoming increasingly popular, but one of the major drawbacks is the current limitation on the amount of digital content available. Plastic Logic plans to amass one of the largest collections of content available for an eReader.

Launching a new content management system can be a disaster without the right plan in place. Experts share their advice to help you better manage the process.

Pay Wall Drives Newsday.com Traffic Down, Paper Says According To Plan - 12/11/2009

Hearst plans to launch next year a service called Skiff to sell digital subscriptions to newspapers and magazines in a format it hopes will be more visually appealing to users of electronic readers and other electronic devices." />

Publishers Plan New iPad Products - 03/11/2010

Barnes & Noble plans to introduce its own brand of electronic-book reader, jumping in among challengers to Amazon.com's Kindle device." />

A new take on book marketing plans.

Amazon is planning to bring a Kindle reader to the Mac platform, according to a report from Fast Company. The question came  up after Microsoft announced during the Windows 7 launch this week that Amazon would release a Kindle reader for that OS, and an Amazon spokesperson confirmed for the magazine that Kindle was coming to the Mac, too.

A proposal by the Prince George's County Board of Education to copyright work created by staff and students for school could mean that a picture drawn by a first-grader, a lesson plan developed by a teacher or an app created by a teen would belong to the school system, not the individual. The measure has some worried that by the system claiming ownership to the work of others, creativity could be stifled and there would be little incentive to come up with innovative ways to educate students. Some have questioned the legality of the proposal as it relates to students.

Why it is important to fully think through one's marketing plans...this is also a great example of real-life viral marketing that started from a rather creative author idea. :)

Breaking news about Google Books

Clever approach to marketing an e-book

Amazon started life as a book retailer, and as a book retailer they made books cheaper. Then they were pioneers in the e-book industry where they made books cheaper. Their recently announced plan to give readers free e-book copies of books they buy in physical form doesn't make books cheaper per se, but it does give readers greater value for their book-buying dollar. This is all great stuff. But not everyone agrees. Emily Gould complains that "When ebooks and pbooks are bundled, the ebooks are sold at a loss. That's authors', publishers' and, associatively, non-AMZN retailers' loss" and "frustrating we have to keep explaining that ebook production is not free. digital objects are not made by elves."

If your novel isn't by someone famous, won't receive a star in Publishers Weekly, or can't generate a slavish "At Home" featurette in That Other East Coast Newspaper, how do you get someone in the media to notice it? Swag, of course.

BluEnt reveals the top three factors impacting search engine optimization contract. Achieve the highest possible ROI with the best SEO pricing plan.

This is few months old, but still a worthwhile read on the state of the job market and planning for a career in publishing.

Mike Shatzkin discusses career longevity in publishing.  

Hearst plans to introduce a large-format device this year based on electronic-ink technology.

I thought that this was worth reading because it is a back-up plan for the Google scanning project.