"What I believe—and this is what we're putting to the test—is that as you're putting something online free of charge, you may lose a few sales, but you'll gain other sales because more people will know about it," said Frances Pinter, Bloomsbury Academic's publisher.
Group items tagged
E-book Sales Jump 172% in August - 0 views
Locus Online Features: Cory Doctorow: In Praise of the Sales Force - 0 views
-
Cory Doctorow weighs in on what publishing does for authors that the Internet cannot do.
F+W Partners with Google - Sales and Marketing @ FolioMag.com - 0 views
-
Media company strikes new deal with Google to help boost e-commerce.
2 New Digital Models Promise Academic Publishing for Profit - Chronicle.com - 0 views
-
-
She would like Bloomsbury Academic to demonstrate that publishers can add editorial value to scholarship without having to choose between locking it down or giving it all away.
-
Free and shared cost models for academic publishing. Cites other organizations that, like NAP, have sustainable models with free content.
Oak Knoll makes big business out of niche publishing : James Sturdivant : Book Business - 0 views
-
A successful example of the Long Tail Theory, Oak Knoll Press, publisher of rare, out of print books, managed to increase its sales this year-despite catering to a niche audience-by focusing on what loyal customers ask for instead of what doesn't sell.
Hard-Hit Niche Publishers Rethink Strategies - Sales and Marketing @ FolioMag.com - 0 views
-
Sorry, this didn't seem to bookmark the first time. But it looks like niche magazines are getting hit hard by lost advertising revenue.
A book as Christmas gift? Here's a smarter idea | csmonitor.com - 0 views
-
Bookswim aims to be Netflix for books. Comments on this article from book authors are worth reading.
Amazon Offers Royalty Plan to Keep Ebook Prices Down - WSJ.com - 0 views
-
Amazon said it will begin offering authors and publishers a bigger cut of book sales on its Kindle e-reader-but with strings attached aimed at keeping prices that consumers pay down." />
Paid Content: What a Meter at The Times Online Means - Advertising Age - MediaWorks - 0 views
-
Paid content: Charging The New York Times Online's heaviest users preserves ad inventory but risks the readers most valuable for ad sales.
JISC national e-books observatory project » Reports - 2 views
-
In 2007 the JISC national e-books observatory project was set up to undertake market research to help e-book publishers, aggregators, libraries and funding bodies understand the behaviours of e-book users and to assess the impact of free at-the-point of use course text e-books on traditional print sales to students
Survey Shows Publishing Expanded Since 2008 - NYTimes.com - 0 views
-
a large survey conducted by two major trade groups, revealed that sales of e-books and juvenile and adult fiction have helped the publishing industry expand.
Sales per book - 1 views
-
An interesting take on where publishing is going.
Shakespeare to Pickup the Slack from Harry Potter - 0 views
-
Publisher Bloomsbury purchases the Arden Shakespeare series as a growth driver, now that Harry Potter series sales drop. The Bard Rules!
AAP Reports 2.8% Decrease in Book Sales in 2008 - 0 views
-
No industry is recession proof, but a decline of 2.8% looks fairly modest by comparison to other industries. Caveats for this report - it's based on 81 publishers, and includes segments that had solid growth (paperbacks).
Google hopes readers will 'flip' over new format | detnews.com | The Detroit News - 0 views
-
San Francisco -- Google Inc. is testing a new format that is supposed to make reading online stories as easy as flipping through a magazine, a shift that eventually could feed more advertising sales to revenue-starved publishers.
Amazon Cuts Kindle To $259 From $299; Unveils International Version For More Than 100 C... - 1 views
-
Amazon.com (AMZN) has cut the price of the Kindle e-book reader to $259 from $299, the company announced. Amazon also unveiled plans to sell an international version of the Kindle in more than 100 countries. The international version will be priced at $279; it goes on sale October 19. Until [...]
Amazon Cuts Price of International Kindle by $20 - Bits Blog - NYTimes.com - 0 views
-
The retailer cut the price of the e-reader to $259, from $279, only a couple of weeks after sales began.
With Book Price War Comes Rationing - WSJ.com - 0 views
-
Walmart, Amazon and Target are limiting online sales of certain steeply discounted books, preventing small bookshops from taking advantage of a price war to stock their own shelves." />
‹ Previous
21 - 40 of 89
Next ›
Last »
Showing 20▼ items per page