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Bill Fulkerson

It's not all Pepes and trollfaces - memes can be a force for good - The Verge - 0 views

www.theverge.com/...d-behavioral-science-nazi-pepe

memes

shared by Bill Fulkerson on 30 Aug 18 - No Cached
  • Bill Fulkerson on 30 Aug 18
     
    "How the 'emotional contagion' of memes makes them the internet's moral conscience By Allie Volpe Aug 27, 2018, 11:30am EDT Illustration by Alex Castro & Keegan Larwin SHARE Newly single, Jason Donahoe was perusing Tinder for the first time since it started integrating users' Instagram feeds. Suddenly, he had an idea: follow the Instagram accounts of some of the women he'd been interested in but didn't match with on the dating service. A few days later, he considered taking it a step further and direct messaging one of the women on Instagram. After all, the new interface of the dating app seemed to encourage users to explore other areas of potential matches' online lives, so why not take the initiative to reach out? Before he had a chance, however, he came across the profile of another woman whose Tinder photo spread featured a meme with Parks and Recreation character Jean-Ralphio Saperstein (Ben Schwartz) leaning into the face of Ben Wyatt (Adam Scott) with the caption: hey I saw you on Tinder but we didn't match so I found your Instagram you're so beautiful you don't need to wear all that makeup ahah I bet you get a lot of creepy dm's but I'm not like all those other guys message me back beautiful btw what's your snap "I was like, 'Oh shit, wow,'" Donahoe says. Seeing his potential jerk move laid out so plainly as a neatly generalized joke, he saw it in a new light. "I knew a) to be aware of that, and b) to cut that shit out … It prompted self-reflection on my part." THE MOST SUCCESSFUL MEMES STRIKE A CULTURAL CHORD AND CAN GUIDE AND EVEN INFLUENCE BEHAVIOR Donahoe says memes have resonated with him particularly when they depict a "worse, extreme version" of himself. For Donahoe, the most successful memes are more than just jokes. They "strike a societal, cultural chord" and can be a potent cocktail for self-reflection as tools that can guide and even influence behavior. In the months leading up to the 2016 US
Steve Bosserman

Here's How Facebook Actually Won Trump the Presidency | WIRED - 0 views

www.wired.com/...mp-election-not-just-fake-news

social media conversation coverage politics elections

shared by Steve Bosserman on 21 Nov 16 - No Cached
  • Social media was Trump’s primary communication channel. It wasn’t a platform for broadcasting pre-planned messages but for interacting with supporters and starting new conversations—however controversial those conversations often were. Bleeker says one of the biggest lessons he’s learned from this election cycle is that social media is increasingly going to be part of any candidate’s so-called “earned media strategy”—that is, the coverage a candidate gets for free in the press. The President-elect has shown he can turn a news cycle in 140 characters or less; in a recent 60 Minutes interview, he said he plans to continue using Twitter as president. “He’s going to tell his side of the story from the digital bully pulpit,” Lira says. Whether fake news did or didn’t affect the election’s outcome, Facebook as a platform did. The winning candidate was not just willing, but eager to break with traditional models of campaigning. His team invested in new ways of using the digital tools and platforms that have come to dominate the media landscape. Anyone who wants to defeat him in the future will have to do the same.
Steve Bosserman

You Have Permission to Take a Media Break - 0 views

go.ind.media/...a3d8d501296f9aa0bd8d7bfdbc1470

social media time work-life balance

shared by Steve Bosserman on 10 Nov 18 - No Cached
  • The things that you don’t want to miss are found in your family, with your community and friends. It’s shared meals and laughter and hugs and a baby’s first word or first step. It’s real life. It’s being present for someone in the real world, to comfort them or help them in a moment of need.
  • And those things you don’t want to miss in real life are all rooted in Love.
  • Yes, it’s important to be informed. But at the end of your life, I suspect you won’t be glad for all the hours you spent scrolling through Twitter or the New York Times app. No one, on their deathbed, says, “I’m so glad for the time I wasted on Twitter scrolling through half-baked ideas, bad jokes, conspiracy, and hate speech.”
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