Conclusion
The profession of community manager has developed rapidly thanks to Facebook. The social media platform has raised “community management” from a technically driven niche into the management sphere.
For businesses, it means:
Make the decision to integrate community management into long-term strategic and communication objectives.
Create the appropriate framework and working conditions for community management.
Consider the impact on internal processes.
Review potential candidates for these positions based on strategic, communication, social and management skills.
