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Alex K

Twitter Decides It's Time to Make Some Real Money | Lance Ulanoff | PCMag.com - 0 views

  • Unlike a traditional ad network, this one starts with a viral network at its very core. An @earlybird tweet seen by one million followers could be retweeted by just one percent and be seen by an additional 10,000 Twitter users. That's assuming a 1X pass along. Surely, some really good deals will be retweeted 20, 30, or many more times. In other words, @earlybird is, potentially, a very powerful idea.
  • Now, as Twitter recognized with its first ad-based tweets attempt, this program will only be as successful as the quality of the tweets, and by that I mean the advertising and deals. I assume Twitter has a team working with partners to create incredibly engaging, pithy, powerful, and ultra-attractive 140-character ads—at least I hope it does.
  • If Twitter's successful, the next phase is obvious: More ad network accounts. Some will be broad like this one. There'll likely be a "supersaver" account that offers really cheap deals. Then Twitter will move to more narrow categories, such as @automotivedeals and @technologyoffers. With each new, successful slice, Twitter ad accounts will get narrower and narrower until Twitter can charge extremely high prices for ultra-vertical ad accounts. Of course, Twitter has to build or acquire the right Twitter account names. Few as good as @earlybird are probably still available.
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  • It all makes sense, but there are issues. First of all, there's the community reaction. Do Twitter users actually want to see ads and deals on the service? The short answer is yes. Look at the success of the Woot Twitter account.
  • I think these issues are surmountable, but I also believe that Twitter may want to start working with third-party clients to encourage a new Twitter panel for contextual, ad- and partner-driven tweets.
anja c. wagner

Social Stock Exchange - 0 views

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    NExt SSE is a project committed to bringing capital to social ventures - organisations with a social, ethical or ecological focus and a sound business model. Investors in those ventures will in return receive increased transparency about the impact their money is making - both positive as well as negative. In this way, we hope to reconnect investors to the organisations they are funding, both parties responsible for their part of the deal: delivering impact, and chosing wisely.
anja c. wagner

Top Digital Trends For 2010 | Digital Media Buzz - 2 views

  • Facebook replaces personal email
  • Open source software starts making money (thanks to the cloud)
  • Mobile commerce - The promise that has never delivered, yet
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  • Fewer registrations — one sign-in fits all
  • Disruption vs. continuity - alternatives to the “big idea”
  • The continuing evolution of Web-driven, open source DIY culture
  • Info-art
  • Crowd sourcing
  • More Flash, not less
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    Facebook wird die persönliche Email nicht ersetzen - eher wird Facebook ermöglichen auf Facebook Nachrichten per Email antworten zu können...
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    ich glaube, das ist eher so gemeint, dass man sich keine persönlichen emails mehr schreibt unter wirklichen freund/innen, sondern dann per facebook kommuniziert, was ich bei meinen paar wenigen persönlichen freundschaften in facebook bestätigen kann ....
anja c. wagner

Gutscheinconnection - 2 views

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    Zum Thema "Geld verdienen" - hat zwar nichts mit Web 2.0 gemein, aber scheint eine Variante für eCommerce-Shops zu sein ...
Rob Tell

The Venture Capital Revival - 0 views

  • we're in a "venture capital revival.
  • there are several factors that have radically changed the investment landscape: Internet companies reach critical mass faster, for example, and capital markets are better informed
  • VC revival will require venture capital to change. He predicts a shorter investment cycle, for one, and an increasingly active secondary position market
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  • money will flow where people spend their time sounds like good news for Internet startups
anja c. wagner

Mob4Hire: Mobile Testing, Usability, Market Research | Microtask Tasks - 2 views

  • You can think of the Mob4Hire crowd as a global community of people in over 152 countries, living a mobile lifestyle, that can do nearly anything you need them to (task must be ethical, of course), in exchange to being paid for their time and expertise. Our team of project managers makes sure you get quick results for your microtasks. And, thanks to our 128-bit encrypted escrow payment system, money will stay in our safekeeping until both parties agree that the tasks are complete. This guarantees your satisfaction!
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    Na, das nenne ich Business 2.0 - globales mobiles Personal zum Mieten ...
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