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Can selling text link ads in the sidebar using TLA or Direct-Link-Ads result in a Googlge penalty? I use to use TLA before for one of my sites but stopped using them for the fear of Google dropping the sit because i heard a few rumors on webmaster forums of this happening. Is this concrete or not? Are people still using TLA or DLA or some other similar? C7Mike#:3930956 4:52 am on June 11, 2009 (utc 0) Yes, you may receive a penalty for purchasing links that pass PageRank. See Google's Webmasters/Site owner Help topic for more information: [google.com...] Automotive site#:3930991 6:42 am on June 11, 2009 (utc 0) Well, I was actually going to use one of thoose to sell and not purchase. Anyway, I am going to apply to BuyandSellAds and see if I get accepted there, but I heard they mostly accept tech related sites. C7Mike#:3931237 2:25 pm on June 11, 2009 (utc 0) You may receive a penalty for both buying and selling paid links that pass PageRank (see [google.com...] I have had a few sites lose their PR because they published links through TLA. However the content was still good enough that advertisers have continued to purchase links on those pages through TLA inspite of the lack of PR, and at a substantially lower rate.

Will Selling Links via Text Link Ads SLAM your PageRank? Report abuse uploadjockey Level 1 1/6/10 I have read the FAQs and checked for similar issues: YESMy site's URL is: http://www.uploadjockey.comDescription (including timeline of any changes made): Removed Text Link AdsLast we started to sell links via text-link-ads.com for some additional income.I cannot say for certain that this caused the problem, but it seems like it did. Our PageRank has dropped from a PR4 to a PR0 in less than a year.Our traffic has dropped from over 75k+ unique hits a day to just barely 20k+Am I missing something? Is there some other violation that I could be missing that is killing our ranking results?Thanks

Authority Comes With Age The main ingredient of authority is time. Websites gain authority by behaving themselves for some time, having links pointing to the site for a longer period, and having other authority sites linking to them.

Subdomains start out with the same authority as their www parents, but when they start out linking intensively to low or negative authority websites they can lose theirs without affecting the rest of the domain too much. This effects the choice between using subdomains or subdirectories, because activities within a directory influence the entire (sub)domain it's on.

Links from authorities aren't easily acquired because they're careful when linking out. Use the Bing operator "linkfromdomain:authority.com" to discover what they already link to. Discover why those sites are being linked to and, by emulating that strategy, you might get great authority links.

There is no penalty for buying links! There, I said it. That’s what I believe is true; there is no such thing as a ‘you have been buying links so you should suffer’ penalty. At least, not if you do it correctly. I’ll make some statements about buying links that probably not everybody will agree on, but this is what I consider to be the truth. If you don’t publish your link buying tactics yourself and if your website’s link profile doesn’t contain >90% paid links, then: Buying links cannot get you penalized;Buying links from obvious link networks only results in backlinks with little to no search engine value;Buying links ninja style will continue to get you killer rankings;Selling links can only disable your ability to pass link juice or PR (but you might want to read this);Google will never be able to detect all paid links Just about every time the topic finally seems to be left alone, someone out there heats up the good old paid link debate again. This time, Rand Fishkin (unintentionally) causes the discussion to emerge once again. By showing the buying and selling link tactics of several websites on SEOmoz’ blog (this info has been removed now), he made it very easy for the Paid Link Police to add some more websites to the list of websites to check out while building the Paid Link Neglecting Algorithm. Several people got all wound up because of this, including (at first) me, because these sites would more than likely receive a penalty (just checked, none of them has been penalized yet). However, it is almost impossible for Google to penalize you for buying links for your website. At least, not if you didn’t scream “Hey, I’m artificially inflating my link popularity!” on your OWN website. David Airey penalized? Jim Boykin analyzed his penalty earlier and the same thing happened here. In some cases, it may seem that certain websites have been penalized for buying links. What in fact happened, is that the link juice tap of some obvious paid links has been closed, what resulted in less link juice, followed by lower rankings. In most other cases, you can buy all the links you want and not get penalized. You could buy the same links for your competition, right? And if Google states that Spammy Backlinks can’t Hurt You, paid backlinks probably can’t hurt you either. This basically is the same thing. The worst thing that can happen is that you buy hundreds of text links that only provide traffic. And, if you managed to buy the right ones, there’s nothing wrong with that.

If you are a site owner, webmaster or a web author, here are some free tools that you can use to evaluate the speed of your site:Page Speed, an open source Firefox/Firebug add-on that evaluates the performance of web pages and gives suggestions for improvement.YSlow, a free tool from Yahoo! that suggests ways to improve website speed.WebPagetest shows a waterfall view of your pages' load performance plus an optimization checklist.In Webmaster Tools, Labs > Site Performance shows the speed of your website as experienced by users around the world as in the chart below. We've also blogged about site performance.Many other tools on code.google.com/speed.While site speed is a new signal, it doesn't carry as much weight as the relevance of a page. Currently, fewer than 1% of search queries are affected by the site speed signal in our implementation and the signal for site speed only applies for visitors searching in English on Google.com at this point. We launched this change a few weeks back after rigorous testing. If you haven't seen much change to your site rankings, then this site speed change possibly did not impact your site.