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Rob Laporte

v2 Search Console Explorer Studio (Google Data Studio) - Hannah Rampton - 0 views

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    "v2 Search Console Explorer Studio (Google Data Studio)"
Rob Laporte

3 ways to use AI for sitewide entity optimization - 1 views

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    "Income Surfers"
Rob Laporte

How to optimize for entities - 0 views

  • Open up textrazor.com/demo and paste the text into the box. 
Rob Laporte

How to make better SEO reports for the C-suite - 0 views

  • This is perhaps the most crucial element when sending an SEO report to your CMO. Reports that fail to emphasize SEO’s influence on revenue can make the C-suite think the channel is unproductive.
  • Initialism: CWV, CSS, JS, API, GA4, XML, CTR, CMS, CPC, DA, LSI.
  • Corporate fluff: Circle back, touch base, agile working, low-hanging fruit, caveats, bandwidth, cascade to the wider business, take things on board, utilize all the tools in the box, results-driven, reinvent the wheel, etc.
  • ...5 more annotations...
  • Focus on creating a documented strategy closely aligned with the overall business strategy.
  • Relationships and training
  • "...[L]ack of 'what to do next'"' actions (with a why)
  • and the losses
  • Why it matters.
Rob Laporte

Google launches new Google Trends portal - 0 views

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    "Google Trends"
Rob Laporte

DALL·E - 0 views

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