"Instead of assigning students to go write, we should assign them to go read and then link to what interests them and write about why it does and what it means."37
Blogging is about, first, reading. But more important, it is about reading what is of interest to you: your culture, your community, your ideas. And it is about engaging with the content and with the authors of what you have read—reflecting, criticizing, questioning, reacting.
For blogging in education to be a success, this first must be embraced and encouraged.