MediaShift . The Importance and Challenges of Universal Media Literacy Education | PBS - 0 views
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ino moreno on 18 Feb 13safety has become a major issue with social networks all over the web.
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The campaign reports that 61 percent of 13 to 17 year-olds publish a profile on social networking sites, and one in seven young people receive sexual solicitations over the Internet (70% of which are girls). But kids aren't only the victims. They can be perpetrators, as when it comes to so-called textual harassment" or cyber-bullying.
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My curiosity about the prospects for media literacy education in the testing-heavy era of the "No Child Left Behind" Act led me to attended a panel at the NAMLE conference entitled, "Does It Work? Assessing the Effectiveness of Media Literacy in K-12 Education." The panel featured some of the brightest minds in media literacy, including Renee Hobbs, Cyndy Scheibe, Peter Worth and David Kleeman. Yet there was hardly a consensus on how to create a measurement protocol that can determine whether a certain media literacy curriculum is successful.
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Mark Hannah has spent the past several years conducting sensitive public affairs campaigns for well-known multinational corporations, major industry organizations and influential non-profits. He specializes in issues and reputation management online. Before joining the PR agency world (v-Fluence Interactive and Edelman), Mark worked for the Kerry-Edwards presidential campaign as a member of the national advance staff. He's more recently conducted advance work for the Obama-Biden campaign. He is a member of the Public Relations Society of America and a fellow at the Society for New Communications Research, and he serves as an awards judge for both organizations. A graduate of the University of Pennsylvania, he's currently pursuing a master's in strategic communications at Columbia University. He is an independent communications consultant based in New York City and the public relations correspondent for MediaShift. You can reach him at markphannah[at]gmail[dot]com.
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in order to prepare students for the modern workforce, education must go beyond core curricula and teach "critical thinking and problem solving skills, communication skills, creativity and innovation skills, collaboration skills, contextual learning skills, and information and media literacy skills."