22 Amazing Mobile Email Marketing Statistics-Mass Transmit - 0 views
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In my upcoming book, I make the case that email is preferable to social media for storing market attention. You might think that, in the era of mobile devices, my preference for email may seem quaint.
Think again.
Clearly, mobile devices and email go together like milk and Cap'n Crunch cereal. Only healthier. Enjoy these stats and keep that email coming!
Help CRO Beat SEO with Powerful Tweetable CRO Quotes - 0 views
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The echo chamber is alive and well in the Conversion Optimization world. @richpage has noticed how few of us are searching for CRO and "conversion rate optimization" on Google. What gives?
To quote Bryan Eisenberg, "Most websites don't have a traffic problem. Every site has a conversion problem."
If you're waiting to put conversion optimization to work on your site, the least you can do is help us spread the word. Click through for some very interesting statistics.
How I used A / B testing to hack my kids - Dad on the Run - Medium - 0 views
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A parent after my own heart. There are several important lessons about A/B Testing here: Alternate the children so that you eliminate natural differencesAlways declare a control before testing something elseYou must have a knowledge of statistics to do this rightAccurate measurement and tracking are critical
Conversioner | 11 steps for creating the best converting registration forms - 0 views
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I recently went to a website to buy a new keyboard for a laptop. I found the site with the right price and delivery and put the keyboard in my cart.
When I went to checkout, the first question on the billing form was Gender.
Gender?
Why does an electronics part manufacturer need to know if I'm a man or woman?
It introduced enough doubt in my process that I left -- I abandoned my order.
The unfortunate statistic is that 86% of visitors abandon forms of all kinds. It's doubly heartbreaking when they do so in thei cart, because that costs you ready buyers.
The eleven recommendations made here will set you on a path to reduce your abandonment rates. My favorites are: 5. Use a title that explains why the user needs to sign up 6. Show them their password (who said invisible passwords was a good idea?) 12. Put errors in an obvious place and make them visible. Happy Converting!
The Future Of Mobile [DECK] - 0 views
Infographic: Contact Forms for the Marketing Ninja (Minja) | SingleHop - 0 views
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There are a number of best practices when it comes to creating forms on your landing pages.
Fewer fields increases conversion rate. Avoid conversion killering fields like address unless you absolutely need them. Add qualifying questions only to increase the quality of leads. "Submit" is not a proper call to action. No best practice is best for everyone, though. This infograph does a great job of putting some numbers behind the development of the right form for your landing page.
Google Adwords CTR Validity Tool - 0 views
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