@conversion_team-I'm speaking about "flipping" you message when writing copy that converts at #convcon West in San Francisco. Basically, "flipping" prevents "blending" your message, which makes it lose impact and relevance.
The catch is that you must understand something about the Web visitors that you're flipping your message toward.
The Conversion Team has a solution, and this article does a great job of helping you get an actionable understanding of how to write for your visitors in a persuasive and relevant way.
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The catch is that you must understand something about the Web visitors that you're flipping your message toward.
The Conversion Team has a solution, and this article does a great job of helping you get an actionable understanding of how to write for your visitors in a persuasive and relevant way.