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Experts and Bottled Water Industry Confident that Technical and Safety Measures Used to Produce and Process Bottled Water are Effective in Protecting From Pharmaceutical Contamination

At IBWA, it is our mission to educate the public about anything and everything related to the bottled water industry and this healthy, convenient product's place in society. Through our public and government affairs work, we want to make sure consumers and decision-makers have the correct information about bottled water and its role in society.

The International Bottled Water Association (IBWA) reminds consumers that maintaining proper hydration throughout the winter months is just as important as during the warmer months. "Staying properly hydrated throughout the winter is something people often forget as the temperature drops," says Joe Doss, IBWA president. "But, studies have shown that being just 1-2 percent dehydrated can affect your mood, energy level, and mental awareness. During the winter, bottled water is an ideal beverage choice for healthy hydration for consumers who are on-the-go attending holiday celebrations or shopping, or at their homes and offices."

"The International Bottled Water Association (IBWA) and the bottled water industry have been working to provide bottled water to the victims of the earthquake in Haiti. Since we first learned the news of this disaster, IBWA and the bottled water industry have produced, coordinated and distributed critical bottled water supplies through relief agencies and organizations such as 'Clean the World', 'Convoy of Hope,' 'American Red Cross' and 'AmeriCares' and other state and local charities.

Consumers can remain confident that bottled water is a safe, healthy packaged food product that is comprehensively regulated by the United States Food and Drug Administration

In a recent survey conducted by Harris Interactive®, bottled water was the Number One choice of consumers when asked to identify the bottled beverage they most associate with living a healthy lifestyle. In the survey, respondents were asked, "Please think about living a healthy lifestyle. Which one bottled beverage do you associate most with living a healthy lifestyle?" The results were as follow (in descending order):

During the summer of 2017, IBWA invited members to help promote a new social media campaign-"Bottled Water: Where You Live, Work, and Play." This campaign emphasized the convenience of bottled water while on-the-go and when in home or work environments. The campaign also included IBWA's recycling logo: "Put It In The Bin." Recycling rates for all plastics, including PET, are down. While campaign text focused on the convenience of bottled water, IBWA also wanted to make sure we encouraged people to recycle their empties!

Drinking water, from the tap, the bottle, or a filter, is important for healthy hydration and plays a vital role in people's lives. During National Drinking Water Week, May 4-10, 2014, the International Bottled Water Association (IBWA) highlights the important role bottled water plays in our on-the-go society, in which most people meet their hydration needs through packaged beverages. For those who want to eliminate or moderate calories, sugar, caffeine, artificial flavors or colors, and other ingredients from their diet, bottled water offers consumers a safe, healthy, and convenient alternative to other packaged drinks.