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BOTTLED WATER'S ENVIRONMENTAL ACTIONS A FOCUS FOR EARTH DAY International Bottled Water Association NEWS RELEASE May 8, 2017 Alexandria, VA - Actions that bottled water companies continue to take to reduce their environmental footprint are highlighted on Earth Day, the International Bottled Water Association (IBWA) announced today. "We agree with the organizers of Earth Day that education is the foundation for progress, which is why IBWA is taking this opportunity to educate the public about the bottled water industry's continued efforts to reduce the impact of its products and its dedication to protecting our environment and natural resources," says Jill Culora, vice president of communications for IBWA. Some of these measures include: · Lightweighting PET plastic packaging. With an average weight of 9.25 grams per 16.9 ounce single-serve container, bottled water uses one-third the amount of PET it takes to make soda and other drink containers, which need to be thicker due to carbonation and manufacturing processes and weigh, on average, 23.9 grams. · Reducing water used in production facilities. On average, it takes only 1.32 liters of water to produce 1 liter of finished bottled water (including the liter of water consumed). This is the lowest water-use ratio of any packaged beverage product. · Using less energy. On average, only 0.24 mega joules of energy are used to produce 1 liter of bottle of water - the lowest amount compared to any packaged drink. · Providing consumers with packaging that is 100 percent recyclable (even the caps). · Entering into partnerships with stakeholders to educate consumers and increase recycling rates. · Home and office delivery 3- and 5-gallon plastic bottled water containers are returned to the plant, sanitized, and then re-used30-50 times before they are removed from the market and recycled. · Making PET plastic bottles from recycled plastic (rPET) - which uses 8

CELEBRATE DRINKING WATER WEEK BY CHOOSING HEALTHY HYDRATION The single easiest way to live a healthier lifestyle is to choose healthy hydration by swapping just one caloric beverage with zero calorie water each day, the International Bottled Water Association (IBWA) announced today in support of Drinking Water Week (May 7 - 13). "Water plays a vital role in supporting nutritional health. Because 47 percent of added sugars in our diets come from beverages - and account for 20 percent of our daily caloric intake - it is clear that consumers can benefit from being more aware of what they drink and reducing their calorie consumption from beverages," said IBWA President and CEO Joe Doss. People could save 100 calories each day-approximately 15 to 30 percent of an adult's total energy intake-simply by swapping water for 8 ounces of a sweetened beverage, said Kiyah Duffey, PhD, Virginia Tech, who co-authored "Modeling the Effect of Replacing Sugar-Sweetened Beverage Consumption with Water on Energy Intake, HBI Score, and Obesity Prevalence" in the June 2016 issue of Nutrients. "If those calories are not replaced by other foods or beverages, that is a meaningful reduction in daily energy intake." Among the 250 million adults in the United States (33 percent of whom are overweight), that change alone would trim 3.9 billion calories per day from adults' diets, she said. "It is important to acknowledge that convenience and availability are key in getting people to change habits, like drinking more water," said Mr. Doss. "Consumers should be encouraged to reach for water, including bottled water, instead of less-healthy packaged beverages. This is why bottled water should always be available where other convenience drinks are sold." "Water, including bottled water, helps people pursue a healthy lifestyle and avoid sugar-sweetened beverage consumption." Water helps nearly every part of the human body function efficiently. Considerin

BOTTLED WATER'S IMPORTANT ROLE IN TIMES OF EMERGENCIES The International Bottled Water Association (IBWA) today launched a new video on its BottledWaterMatters YouTube channel called "Bottled Water - Always there when you need it," which tells the story of the vital role bottled water plays in times of natural disasters and other emergencies. Late summer and early fall are typically a busy period for hurricanes and other forms of severe weather, and this new video serves as a reminder for people to take a moment to re-assess their risks and update hurricane kits and emergency plans. Being prepared in advance of severe weather means stocking up on emergency supplies, including non-perishable food, drinking water, batteries, etc., in sufficient quantities to last at least 72 hours. FEMA advises that the safest, most reliable emergency drinking water is commercially purchased bottled water. And, FEMA recommends at least one gallon of water per person per day, for at least three days. "The bottled water industry has always been at the forefront of relief efforts before and during natural disasters. In fact, in advance of expected events, such as hurricanes, IBWA member companies have often run their filling lines overtime to make sure that safe, convenient, and reliable bottled water is at a hurricane landfall site when people need it the most," says Chris Hogan, IBWA Vice-President of Communications. "It's important for people to understand that bottled water is available in times of emergency because the industry is strong and viable throughout the year." Continued volatility in weather across the nation only reinforces the importance of always being prepared for unexpected and dangerous weather. "History teaches that awareness and preparation can reduce the impact of a disaster or other emergency, such as a hurricane, floods, wildfires, earthquakes, and boil alerts. Families, individuals, and businesses who know their vulnerability and what

The International Bottled Water Association (IBWA) has been awarded the APEX 2017 Award of Excellence for its bimonthly magazine, Bottled Water Reporter. The publication, which competed against more than 300 entrants in the category for magazines, journals, and tabloids, is the only trade magazine in the nation that exclusively covers the bottled water industry-America's No. 1 packaged beverage-reporting on trends, issues, and innovations. IBWA Publications Manager Sabrina Hicks said this was the first year the trade association entered its magazine in the international competition, which evaluates communications publications on criteria such as graphic design, quality of editorial content, and the success of the entry in conveying the message and achieving overall communications effectiveness.

The members of the International Bottled Water Association (IBWA) continue to respond to the ongoing lead-contaminated water crisis in Flint, Michigan, affecting 100,000 families. IBWA member companies - including Absopure, Flint Culligan, Maumee Valley Bottlers, Nestle Waters North America (NWNA), and Niagara - have so far donated the equivalent of 1.5 million bottles of bottled water.

It is now official. Bottled water has outpaced carbonated soft drinks to become the largest beverage category, by volume, in America. That means bottled water is now the Nation's favorite packaged beverage. To celebrate this historic event, IBWA has developed a social media campaign called "Bottled Water Is No.1 for a Reason." This campaign thanks consumers for choosing healthy hydration and identifies some of the many reasons consumers choose bottled water over other packaged beverages. The items in this new toolkit (below) provide members with a variety of Facebook posts, Instagram images, Pinterest pins, Twitter tweets, and web posters that you can share online with your customers, legislators, friends, and family. IBWA members are encouraged to share this bottled water good news story with your employees, customers, family, media, and legislators to educate them about this historic event.

The International Bottled Water Association (IBWA) is the authoritative source of information about all types of bottled waters, mineral water bottlers, Bottled water brands, Water brands, Bottled water companies, purified water, packaged water and mineral water bottlers.

The International Bottled Water Association (IBWA) is proud to announce that it is continuing its support of the innovative and successful Drink Up initiative, run by the Partnership for Healthier America (PHA) and supported by its honorary chair First Lady Michelle Obama. The initiative encourages everyone to drink more water (bottled, tap, or filtered) more often.

The International Bottled Water Association (IBWA) has released a new YouTube video "Bottled Water: The Big Picture" to provide an informative and educational video for consumers that shines a light on actions taken by bottled water companies to produce a safe, healthy, high quality product and improve their products, protect the environment, stand by sound science, and safeguard water as a resource for future generations.

The International Bottled Water Association (IBWA) reminds consumers that maintaining proper hydration throughout the winter months is just as important as during the warmer months. "Staying properly hydrated throughout the winter is something people often forget as the temperature drops," says Joe Doss, IBWA president. "But, studies have shown that being just 1-2 percent dehydrated can affect your mood, energy level, and mental awareness. During the winter, bottled water is an ideal beverage choice for healthy hydration for consumers who are on-the-go attending holiday celebrations or shopping, or at their homes and offices."

"The International Bottled Water Association (IBWA) and the bottled water industry have been working to provide bottled water to the victims of the earthquake in Haiti. Since we first learned the news of this disaster, IBWA and the bottled water industry have produced, coordinated and distributed critical bottled water supplies through relief agencies and organizations such as 'Clean the World', 'Convoy of Hope,' 'American Red Cross' and 'AmeriCares' and other state and local charities.

During the summer of 2017, IBWA invited members to help promote a new social media campaign-"Bottled Water: Where You Live, Work, and Play." This campaign emphasized the convenience of bottled water while on-the-go and when in home or work environments. The campaign also included IBWA's recycling logo: "Put It In The Bin." Recycling rates for all plastics, including PET, are down. While campaign text focused on the convenience of bottled water, IBWA also wanted to make sure we encouraged people to recycle their empties!

The International Bottled Water Association (IBWA) today applauds the release of the 2015 Dietary Guidelines for Americans (DGA) by the U.S. Department of Health and Human Services (HHS) and U.S. Department of Agriculture (USDA), and their recognition of water's importance to a healthy diet.

The International Bottled Water Association (IBWA) today issued the following statement regarding legislation expected to be introduced by San Francisco Board of Supervisors Chairman, David Chiu, to ban the sale of bottled water in plastic bottles of 21 fluid ounces or less, on public property including parks, concerts, large public events, and mobile food trucks.

The International Bottled Water Association (IBWA) is the authoritative source of information about all types of bottled waters, mineral water bottlers, Bottled water brands, Water brands, Bottled water companies, purified water, packaged water and mineral water bottlers.

The International Bottled Water Association (IBWA) is the authoritative source of information about all types of bottled waters, mineral water bottlers, Bottled water brands, Water brands, Bottled water companies, purified water, packaged water and mineral water bottlers.

The International Bottled Water Association (IBWA) is proud to be a sponsor of Protect Your Groundwater Day, September 10. Protect Your Groundwater Day is a time to educate all Americans about what they can do to preserve and protect groundwater to meet human and environmental needs.

Nearly half of all Americans depend on groundwater for their drinking water supply-from either a public source or a private well. This fact underscores the need to promote and protect the stewardship of America's water resources, the International Bottled Water Association (IBWA) said today in recognizing National Groundwater Awareness Week, March 5 - 11, 2017.

The International Bottled Water Association (IBWA) is encouraging consumers to take action during National Hurricane Preparedness Week, which runs this week (May 24-30, 2015) and coincides with the start of hurricane season.

The International Bottled Water Association's (IBWA) consumer website www.bottledwatermatters.com has launched its twentieth YouTube video, "Every Bottle Counts," a humorous and informative look at how people recycle when they are out and about in public places. A teenaged consumer explores how, when and where to recycle her empty PET plastic bottled water containers as she moves through her busy day away from home. In this short video, many U.S. communities from coast to coast that currently have public recycling programs in place are cited. Each of these communities listed report that public space recycling programs either make money or save money for their community treasuries as they make it easier for people to fully recycle unwanted bottles, cans and containers while away from home.