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Gary Patton

Generation Y: The New Kind of Workforce - 0 views

  • Fifty percent of world population is under 30 years old.
  • They are digital natives
  • It seems that money isn’t one of the primary motivators for this generation.
    • Gary Patton
       
      Given the context of immutable human nature, I'm NOT buying this one. But, I'll stand to be corrected as more Gen Ys grow to maturity and more responsibilities in our cruel, hard world of student loans in the context of family commitments.
  • ...10 more annotations...
  • Generation Y: The New Kind of Workforce
    • Gary Patton
       
      If you're just entering the work force or applying for a new job, don't make the terrible mistake of 64% of college students who ask about their prospective empoyer's social media usage policies in the middle of their job interviews. Approximately 24% also foolishly say it would be a key factor in accepting the offer. If you want to use social media when you're supposed to be working, unless you're being hired to make business posts for you're empoyer, set up your own company because the business world is NOT going to accomodate your preferences on their dime!
  • Cisco recently published its Connected World Report, the results of which are quite shocking.
  • Out of 2,800 college students and young professionals under the age of 30 and hailing from 14 countries, approximately one in three said he/she would prioritize social media freedom, device flexibility and work mobility over salary in accepting a job offer.
    • Gary Patton
       
      Please note, I'm using red to highligt these statements because of the total lack of wisdom in these behaviours, in my opinion! And I'm the first to admit that I'm an ole guy! But, 45 years of business and industry experince as a consultant has got to warn you ...a little, at least, that I may be correct. gfp
  • 64% of college students asks about social media usage policies during job interviews
    • Gary Patton
       
      If you want to use social media when you're supposed to be working, unless you're being hired to make business posts for you're empoyer, set up your own company because the business world is NOT going to accomodate your preferences on their dime!
  • approximately 24% says it would be a key factor in accepting the offer.
    • Gary Patton
       
      This is an incredible comment on the lack of wisdom and the sense of entitlement that too many parents of GenY's have inculcated in them, in my opinion. In 2012's and future difficult job markets where few will have the kinds of fulltime jobs prior generations had, this is unbelievably unwise.
  • A Generation Y and Facebook study done by Millennial Branding and Identified shows that Gen-Yers are using their personal networks and profiles as an extension of their professional personality. Even though they are using Facebook to mostly socialize with family and friends, they are inadvertently blending the two.
    • Gary Patton
       
      And when you're asked to prove the value-added you are bringing to your organization by this currently ozymoronic blend, you'll be OK ONLY have you have solid, verifiable proof that you're adding value. Otherwise, you'll probably be fired! The market's full of others who will do it the way most CEOs still want it done ...without attitude or compalining. You can change your organization's culture when you are rewarded, for your value-adding in the way your boss wants it done, by being promoted to senior management. In the meantime: "Do it their way!" ...not Frank Sinatra's recommended "my way"!
  • They are job hopping multiple times in their careers.
    • Gary Patton
       
      What's the big deal here! It's only members of GenAncient and too many empoyeees in bureaucracies and unions who stayed with one or two organizations thoughout their working life. I started work after University in 1966 and have changed career directions about 10 times even after setting up my own company in 1984 ...when many GenY's weren't even born!
  • If large corporations want to remain competitive, they need to aggressively recruit Gen-Y workers
    • Gary Patton
       
      And if GenYs are S-M-A-R-T, they'll resist any allures to get into big business. Set up your own company and retain a measure of freedom. "Rich Dad" in Robert Kiyosaki's "Rich Dad; Poor Dad" wass right on with his advice to students now and in the forseeable future. And if you don't know what that advice was, your in trouble in the 21st Century economy that I foresee.
  • These studies show that if companies want to retain young talent, they need to display trust in their young workforce and allow Gen-Yers to operate entrepreneurially within the corporation by giving them control over their time and activities.
    • Gary Patton
       
      While I agree this is accurate for many young people who control their attitude and sense of entitlement, most senior managements don't buy this and they currently run the business world. So get over it for now if you want a job-job! Your best route however is: "Set up your own shop ASAP ..or get with the program!!" ~ gfp '42™
  • social network usage is more of a lifestyle to young employees than a distraction.
    • Gary Patton
       
      And every boss that reads this line is saying: "So what?"
Gary Patton

Google+ Pages Now Open For Businesses, Brands, Places & More - 0 views

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    This article was recommended by Mari Smith, a Relationship Media guru via her Tweet today. gfp (2011-11-16)
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    Discover how best to employ the hottest new social media tool Google+ Pages to build your business and career. Get the inside scoop! GaryFPatton
Gary Patton

Google+'s Biggest Traffic Month of All Time - 0 views

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    Here's a data trend that may indicate that Google+ is catching on. Do you want to play catch-up if G+ proves to be , as Chris Brogan, the social-media guru, shares at ? , the future place-to-be for business people and their brands. gfp (2012-01-05)
Gary Patton

Google + Redesign, 2012-04 - 0 views

  • Google + Re-design
    • Gary Patton
       
      Google launched a redesigned version of its social network, Google+, on April 11, 2012. Here's the "ins and outs" so you can take maximum advantage of the changes. gfp (2012-04-12)
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    Google launched a redesigned version of its social network, Google+, on April 11, 2012. Here's the "ins and outs" so you can take maximum advantage of the changes. gfp (2012-04-12)
Gary Patton

Nimble, How to Get The Most Out of IT | GROWMAP.COM - 0 views

  • Nimble Brings All Your Contacts and Major Social Media Activities Together
    • Gary Patton
       
      Gail Gardner's analysis and tips are very helpful. gfp (2012-04-26)
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    Gail Gardner's analysis and tips are very helpful. gfp (2012-04-26)
Gary Patton

What is your Reach on Facebook? (And why you shouldn't care) - Janet Fouts - Social Med... - 0 views

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    Ms. Fouts
Gary Patton

Twitter Best Practices: How to Use Twitter Effectively | GROWMAP.COM - 0 views

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    Gail Gardner is a relationship marketing professional & provides excellent advice to new & old Twitters in her post below. It will be helpful whether you use Twitter to update friends or market a product. gfp(2011-11-15)
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    Discover from a social media and computer expert how to use Twitter to build your "bricks and mortar", On-Line or "Home-Based Business". GaryFPatton
Gary Patton

Generation Y: The New Kind of Workforce - 0 views

  • Generation Y: The New Kind of Workforce
    • Gary Patton
       
      If you're just entering the work force or applying for a new job, don't make the terrible mistake of 64% of college students who ask about their prospective empoyer's social media usage policies in the middle of their job interviews. Approximately 24% also foolishly say it would be a key factor in accepting the offer. If you want to use social media when you're supposed to be working, unless you're being hired to make business posts for you're empoyer, set up your own company because the business world is NOT going to accomodate your preferences on their dime!
Gary Patton

How To Add a YouTube Video to Your Sites - 0 views

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    This video describes an easy-to-follow and helpful process for transferring most videos to your social networking or Web sites ...even if you're a novice on the WWW.
Gary Patton

How to start a movement | Derek Sivers on TED.com - 0 views

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    Discover why the First Follower is crucial in creating any movement.
Gary Patton

"Headlines, Why writing great, is like creating a soap opera. - 0 views

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    A helpful article by a talented Copy-Writer!
Gary Patton

"HOW TO: Improve Your Marketing Funnel Success" - 0 views

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    "HOW TO: Improve Your Marketing Funnel Success" includes a number of helpful tips. GaryFPatton (gfp '42™ 2012-10-17)
Gary Patton

Call People By Their Name for Value-Added Names - Brain Leaders and Learners - 1 views

  • Expect Value Added in Names
    • Gary Patton
       
      According to brain researcher, Ellen Weber, neuroscience has proven the power of using people's names. Speak people's names when in their presence, and research confirms you also spark their brain's sense of worth, add value to their day and motivate them when you use their name to encourage them. gfp (2012-04-01)
  • Your handle’s a brand of sorts – one that defines you, and the brain associates certain unique traits with your name.
    • Gary Patton
       
      This is a profound and also scary thought in the context of TV and other advertising.
  • pack a punch when comments link to names.
    • Gary Patton
       
      You also stand out from the crowd when you use other's name in converstaion because so few do it. Doing so has particular power when you're encouraging the named person for a job well done or other commendable act because of it's motivational value.
  • ...2 more annotations...
  • It’s not easy to remember names, since brains are more equipped to forget a name than to remember one. How so?
  • To hear your name spoken respectfully, is to spike wellbeing in the area of the brain that operates personal self-awareness.
Gary Patton

5 Ways Your Old YouTube Videos Can Triple Their Visibility | Social Media Examiner - 0 views

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    This is an outstanding video with full supporting text done in an engaging cartoon style via white-board. It proves its point.
Gary Patton

You're Not on Google+? Big Mistake. | Inc.com - 0 views

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    Chris Brogan sees Google + as a "must" for savy business people with many benefits for one's brand & revenues from active participation. gfp (2012-01-05)
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