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Karen Espinola

Kopimism prepares to Ctrl-C, Ctrl-V Sweden success in Canada | Toronto Star - 0 views

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    The expansion of Kopimism, a religion formed from the recognition of file sharing as a virtue. There is an extreme adoration for the greatness of file sharing and many people have changed their lives to dedicate themselves to the idea of free flowing information online.
Carolynne Wong

Lil\' Kim Sued Over Zombie Makeup Photo - 0 views

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    Vancouver artist, Samantha Ravndahl is accusing hip-hop star, Lil' Kim of stealing her photo and using it to promote and profit her new album, Dead Girl Walking. First posted on Ravndahl's personal Instagram account, the stolen image is of Ravndahl wearing an original zombie makeup design. A coincidentally identical image was later found on Lil' Kim's new album cover, with Lil Kim's name and copyright notice on the image. Their dispute on copyright and intellectual property rights has yet to be resolved.
Sohyun Kim

New tools for new movements: Using social media for civil good - 0 views

  • social media had an enormous impact on the fate of the bill. Demonstrations were held all over Europe, Twitter and other social media were used to contact, support and encourage the MEPs to vote against ACTA.
  • Thus, this is just one side of the story: through new and social media, activists and NGOs can directly reach their audience, supporting and sometimes even replacing traditional media as information source.
  • “Take the ‘occupy movements’, for example: they used Twitter as a main means to spread the word and report real-time what is happening in the field, they used livestream channels to broadcast from the protests and tell a different perspective from TVs and newspapers. Occupy folks used blogs to tell in-depth stories from the field, photos to document and illustrate the stories, and podcasting to make the voice of the protesters heard and to amplify the message.”
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  • Smartphones, the Internet, the new media and the social networks are excellent means to help every citizen to run stories from the field, documenting cases and share them widely with audience through blogs and social networks.
  • An important exception to this has been, in recent years, the rise of the Italian Five Star Movement. In origin a simple association of different groups of local activists coalesced around beppegrillo.it, a blog founded by former comedian Beppe Grillo, the movement quickly grew into becoming one of the main forces of the Italian political arena. Its disruptive political agenda, together with the charisma of Beppe Grillo, explains this quick rise to prominence.
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    This compilation of articles show how social media can be used to create awareness on current events and in turn can push for a change for the world to improve. The various articles are based in Europe and how movements were successful or on the way to reach their goal(s).
Tanya Tan

How to Make Viral Content | Social Media Today - 0 views

  • But all viral content shares common features.
  • Viral content needs to address real-world problems.
  • They discovered that posts inspiring feelings of awe, anger or anxiety are shared more often than others, with anger being the most viral emotion of all.
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  • Most viral campaigns are shared so widely because they make people laugh.
  • How you deliver your content, and when, are two vital factors often overlooked by brands.
  • e originator of a novel idea will reap an outsize share of the benefits and, while attention is focused on them, turn that attention into the foundation of a great business.
  • In recent years there have been some fantastic viral campaigns invoking the element of surprise,
  • You can give your content a nudge towards popularity by partnering with social influencers such as bloggers, tweeters and other social media stars, or celebrities.
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    This article explains how although it is not always possible to predict if content will go viral, there are some similarities between content that has gone viral in the past. For example, Walter explains that viral content shares common features like addressing real-world problems, by evoking emotion (such as anger or humour), and usually has an element of surprise. Walter also adds that how material is distributed and by whom (ex. if celebrities are endorsing it) often plays a key role in whether it will reach a level of virality.
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