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Diane Tillman

Software Marketing Survival Guide: Tip #2 - Reaching Prospects Worldwide with Your Site - 0 views

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    Your web pages are only a tiny speck in an ocean of at least 8.3 billion pages in the World Wide Web, all competing for the time and interest of about 2.3 billion Internet users across the globe. With websites at quite a premium, it's no surprise why SEO is such an important tool in getting noticed.
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    Your web pages are only a tiny speck in an ocean of at least 8.3 billion pages in the World Wide Web, all competing for the time and interest of about 2.3 billion Internet users across the globe.
Diane Tillman

Software Marketing Survival Guide: Tip #3 - Web Copy, Content, and Common Sense - 0 views

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    Studies on web use show that the average site visitor reads only about 20% of the text on a web page. This clearly underlines the need to make every word or phrase in your web pages count. How can we make sure that our prospects get what they need, join our business list, or buy our products through our site?
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    Studies on web use show that the average site visitor reads only about 20% of the text on a web page. This clearly underlines the need to make every word or phrase in your web pages count. How can we make sure that our prospects get what they need, join our business list, or buy our products through our site? This blog post should help us answer this question.
clarence Mathers

How To Develop Workable Lead Nurturing Strategies for B2B Email Marketing - 0 views

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    We've taken a look at applying lead nurturing concepts broadly to an integrated marketing campaign in a previous blog post. Now, let's narrow down our discussion to cover lead nurturing in the realm of B2B email marketing and see what we can do with our B2B contact lists, email messages/content, and other campaign considerations to improve the quality of our prospects.
clarence Mathers

How to Plan and Run an Effective A/B Split Test for Your B2B Email Campaign in 10 Easy ... - 0 views

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    Good email marketers test; great email marketers test, test, and test again. Consistent and regular testing enables you to find which aspects (content, schedule, B2B email list, etc.) of your campaign need fixing or improvement and allows you to see which strategies work before implementation.
clarence Mathers

Five Serious Reasons Why Using Humor in Your B2B Email Campaign is a Good Idea - 0 views

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    B2B email marketers should seriously consider applying a touch of comedy in their campaigns. Certainly, the business world has room for a little bit of laughter brought on by a well-timed email every now and then.
clarence Mathers

Top 8 Tips on Optimizing B2B Landing Pages You Can't Afford to Ignore - 0 views

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    In B2B email marketing, emails begin the conversation; landing pages start the conversion. As such, a landing page is the continuation of your email message and is where the call-to-action is (or isn't) taken in its entirety.
clarence Mathers

Six Practical Tips on Leveraging Videos in B2B Email Marketing for Startups - 0 views

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    In an article posted on Forbes Online titled "For Startups: Video Rules, Text Drools," Mark Evans makes a compelling case that startups stand to benefit more from video advertising/promotion compared to text-heavy forms of marketing communications.
clarence Mathers

How to Annoy or Even Anger Your B2B Email Marketing Contacts: Some Worst Practices to T... - 0 views

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    Let's start off with a bit of a disclaimer. Don't let the title fool you. In no way does this post encourage or recommend email marketers to do any or all of the below-numbered worst email marketing practices.
clarence Mathers

Five B2B Email Marketing Campaign Areas Where the 80/20 Rule Usually Shows Up - 0 views

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    The Pareto Principle, more popularly known as the 80/20 Rule is a seemingly self-fulfilling prophecy that states 80% of outcomes are brought about by 20% of the events that caused them and, inversely, 20% of results are caused by 80% of the preceding events. But there's nothing magical about this tendency.
clarence Mathers

What Your IT Prospects Want to Read in Your Email & How to Deliver the Right Content - 0 views

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    Content materials that offer "practical advice" are what technology buyers, like those in your IT contacts list, want to read the most, among other things. This is according to a recent study cited by the Content Marketing Institute where the respondents consisted of both vendors and buyers in the tech sector.
clarence Mathers

Top 5 Reasons That Drive CEOs Toward Social Media and Why These Matter To Your B2B Mark... - 0 views

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    Around 57% of CEOs think social media will play an increasingly important role in their business over the next 3-5 years. This is according to IBM's Global CEO Study which surveyed over 1,000 chief executives more than 60 countries.
clarence Mathers

How to Extend the Shelf Life of Your B2B Email Content: Ideas from a Content Marketing ... - 0 views

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    The average corporate recipient sifts through 105 emails a day, according to IBM's Email Deliverability Report. A study published by the Nielsen-Norman Group reveals that email users typically spend about 51 seconds reading a single newsletter. This means emails already take up 1.5 hours from the daily schedules of contacts like decision-makers in your managers business list.
Angela Vargas

Software Marketing Survival Guide: Tip #8 - Checklist for Writing Press Releases - 0 views

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    Any publicity is good publicity. WRONG! Nothing could be further from the truth, especially when it comes to writing and distributing press releases. In order to get good responses, generate fresh leads, or improve brand awareness, your press releases must not only be noticed but also read and acted upon.
Angela Vargas

Software Marketing Survival Guide: Tip #9 - How to Plan a Successful Product Launch - 0 views

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    As much as 80% of products launched in 2011 failed. Perhaps no other group feels this pressure more than software developers because of the rapidly-changing industry they work in.
Angela Vargas

Going Back to the Basics: How to Optimize Your B2B Email Marketing Campaign ROI - 0 views

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    A lot of things have changed in the B2B marketing world, but there are a few that seem to remain the same despite all the breakthroughs and breakdowns.
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    Email marketing has been rapidly evolving and has seen its fair share of transformations within almost every aspect, yet a handful of basic concepts and elements still hold true - a contact list is still a contact list; good content is still good content; and favorable results are still favorable results - even if the technology and techniques used have evolved.
clarence Mathers

Going Back to the Basics: How to Evaluate New & Untested Online Marketing Channels - 0 views

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    Is the trend really your friend? If you're an active trader in the financial markets, it probably is. For B2B marketers, however, the answer may be a lot harder to arrive at.
Fleet Management Solutions FMS

FMS - FLEET MANAGEMENT SOLUTIONS : A Systems Software Provider - 1 views

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    Web Services Make Your Business Visible OnlineWe create custom made quality designs that will stand out from your competition. Systems Development Customized To Suit Your Needs Professionally developed custom software application gives you a significant business advantage over your competition.
holly john

web design virginia - 0 views

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    We create websites that are easy to navigate, Google SEO optimized, that use the latest HTML 5, JQuery and AJAX Technology allowing us to create beautiful websites which in return maximize the chances of your visitors contacting you and becoming a client. Our portfolio speaks for itself, we have a diverse range of clients, from simple, clean brochure websites through to highly complex database driven websites. At HDWebTech we can design and build a solution that will work for you and your clients.
Shine Classifieds

EDB to PST Converter converts Exchange edb to Outlook pst - 0 views

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    Edb to pst converter is a best edb recovery software which repairs microsoft exchange database file (edb) and converts edb file to Microsoft Outlook pst file. If edb file gets corrupt, user will not be able to access their e-mails, contacts, notes, tasks, calenders and other important information.The corruption in edb file break smooth communication.
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