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yeuann

http://faculty.washington.edu/janegf/DsgnSrvyQues.pdf - 0 views

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    Good tips on how to design effective survey forms for interviews and training feedback
Ashley Tan

LMS Evaluation: Which Tools do Faculty Really Use? (Updated) - 2 views

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    Yeu Ann posted this in FB. For Carolyn, Rachel, and ETs to read and ponder over with respect to our own use of Blackboard. Compare these results with our own survey by Jason earlier this year.
yeuann

Smartphone Usage Statistics and Trends 2013 [Infographic] | AnsonAlex - 0 views

  • Mobile and smartphone usage is most prevalent in the morning and evening. Smartphone users tend to glance at and skim over emails more than desktop users who tend to fully read emails. Smartphone users around the world tend to use their smartphones at home more than anywhere else. From October 2010 to October 2012, email open rates on smartphones increased by 300%. Mobile email creates twice as many conversions as social and search. The average price of an order placed from a mobile device is higher than the average order from a tablet or desktop. Mobile and smartphone usage is higher Thursday – Monday than on Tuesday or Wednesday.
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    As we use our smartphones more and more, our patterns of email reading and replying change. We could take note of these patterns, especially if doing surveys or email marketing campaigns, for better responses.
Ashley Tan

Survey of Social Media usage in IHLs - 6 views

Interesting PDF. I've only read the executive summary, but I find it amusing and a little bit disturbing just how much is lumped under social media.

social media

Kartini Ishak

7 Tips for Igniting Your Content With Social Media - 1 views

  • "Content is fire. Social media is gasoline."
  • 1. Know Your Audience If you don't know who your audience is, how will you ever connect with them? Most brands have an understanding of their audience's demographics - age, gender, HHI, ethnicity. But you have to go beyond these statistics to get a better understanding of their interests, needs, mindsets, and behaviors to truly make a connection and become an important part of their lives. In addition to the standard methods of audience discovery - industry research, focus groups, and brand surveys - you can also use social media data to build audience personas. Social monitoring software, Facebook Custom Audience, social referrals to your website, and question-and-answer sites are just a few of the sources you can use to learn more about your audience.
  • 2. Provide Value Your content must provide some type of value to your audience. That value could be education, increased productivity, entertainment, or cost savings. To the consumer, it shouldn't seem like marketing, even though we know it is by nature. It's providing long-term awareness and brand recall. It's making sure your brand is right there with the consumer at each step along their path to purchase so that when it comes time to make a decision, you're the first brand that comes to mind.
  • ...4 more annotations...
  • 4. Look Beyond Facebook and Twitter Creating content doesn't automatically mean users will come consume it and engage with your brand as a result. You must draw attention to the content through owned, earned, and paid methods across a variety of channels, not just the big ones. Ask yourself how else you can maximize the value of each piece of content and each campaign: Can you make the content more visible and sharable on your website? What other social channels does your audience use besides Facebook and Twitter? Can you use sites that accept submissions of specific content, like Visual.ly for infographics or Online-Sweepstakes.com for contests? How much are you able to pay to distribute your content on sites such as Outbrain or Taboola? Are you using Google+ to link to content on your website? (If the answer is no, I urge you to start today. Google+, while lacking in the engagement department, has a major impact on organic ranking.)
  • People share things not only because those things look good, but because those things make them look good.
  • 7. Measure Success Before creating a single piece of content or posting one Facebook message, determine the objective of your content and what metrics you will use to measure performance.
  • hile the specific metrics in each bucket will vary based on your strategy, objectives, and resources, some common ones are: Awareness - impressions, reach, mentions Consumption - clicks, visits, referrals Engagement - likes, shares, +1s, time on site Actions - leads/sales, PDF downloads, newsletter sign-ups, site navigation
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    ""Content is fire. Social media is gasoline.""
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    Light my fire - The Doors :-)
Ashley Tan

Mobile platform preferences among MLS118/125 participants - 4 views

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    Specifically for programmers to take note, but for any and all in CeL who want a small insight into what the more tech-savvy inservice teacher or head of department prefers to use.
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    Interesting. Perhaps when we release students survey on Bb/ICT use, we can attempt to capture the reason/s for the shift.
Ashley Tan

Twitter finds a place in the classroom - CNN.com - 0 views

  • Teachers across the country have been incorporating Twitter into classrooms for a few years, but the site's adoption by educational institutions appears to be limited. A survey of 1,920 U.S. teachers published in April found that 2% of them use the micro-blogging site in college lectures. About half those polled said the use of Twitter and Facebook in class is harmful to the learning experience, according to the study from consulting firm Pearson Learning Solutions. Still, Legaspi is hopeful. When he explained the plan to his students at Hollenbeck Middle School in East Los Angeles, he learned that only one of them had used Twitter. But most, he said, live on their phones. So getting them started wasn't difficult.
  • Legaspi said shy students are benefiting the most. For "a lot of them, what it did is help find their voice," he said. "I have many students that do not participate in my classes or share what's on their mind, so Twitter became that vehicle." Several students praised the new approach. "It's a great way to get people to notice you," said Oscar Lozoria, a shy 14-year-old with long hair that other students used to tease him about. He said Twitter has changed how his peers view him. "They see me as somebody now -- as an equal," he said. Ivan Sabaria, also 14, said Twitter makes learning more fun. "I'm paying attention and doing all my work," he said.
  • Occasionally, the students will type in something inappropriate during class. Still, Legaspi is convinced he has discovered the future of education. "I get feedback on the spot. Not only that, all the students can see what they're sharing," he said. "This is powerful."
youfang cao

"Raptivity", A tool to help you create highly interactive eLearning content - 1 views

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    Raptivity offers a pre-built library of over 245 learning interactions which are based on best practices in instructional design. The library of interactions includes learning games, branching simulations, animations, interactive diagrams, surveys, 3D objects and even virtual worlds. You can customize each interaction without the need of any programming knowledge and output as a single Flash file. The output can then be integrated with hundreds of eLearning tools, learning management systems and even PowerPoint.
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