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Alex Street

Top 20 Thinkers in Social TV and Second Screen - 2012 - Appmarket.tv | Social TV Apps -... - 0 views

appmarket.tv/...d-screen-2012-appmarkettv.html

edenoath secondscreen digitalproductreview socialtv gamesdevelopment

shared by Alex Street on 07 Jan 13 - No Cached
  • Most recently he's been working on Social TV projects with C4 and Jamie Oliver.
  • Deloitte, PWC, and TechRev selected Mobovivo as one of Top 10 Technology companies to watch.
  • MIPTV n
  • ...8 more annotations...
  • ABC TV Multi Platform
  • Social TV Sports experience called fanatix
  • IAN MCCLELLAND is currently the Head of Strategy & Digital at Fremantle's new branded content division
  • TOM MCDONNELL is the Director and Founder of Monterosa (EST 2003)
  • MARK SORRELL has spent the last decade being 'the games guy'
  • TOM WEISS is CEO of TV Genius (www.tvgenius.net), one
  • ARPU increasing and churn reducing programs
  • JONATHAN LAOR directs the Second Screen, Social TV Applicaster
  • Alex Street on 07 Jan 13
     
    "MIT Media Lab"
Alex Street

What 'The Voice' tells us about TV, VOD & Social Media - 0 views

www.vodprofessional.com/...s-us-about-tv-vod-social-media

uktv multiplatform

shared by Alex Street on 30 Nov 12 - No Cached
  • Wang said that using an 'artful' approach
  • viewers get to see an entirely different perspective from a television programme
  • ead to even greater engagement.
  • ...10 more annotations...
  • Homeland got a viewing audience of 2.3 million viewers that evening
  • Twitter reported that almost 25,000 tweets used the related hashtag on the night and since the stated aim, according to the movie's media agency, Vizeum, was to amplify "the anticipation and conversation that has already started for Prometheus" the ad campaign seems to have worked
  • "genuine engagement can be achieved through a powerful combination of TV and social thinking."
  • Social Media in Advertising: Prometheus
  • fans like to hear from their idols (duh!)
  • real question is how they choose to use these channels. 
  • Using Talent to engage Audiences: Doctor Who
  • Within 24 hours she had 50,000 followers.
  • Frequency & Reach:
  • GT also mentioned specific hashtags like #labamba and #classact and, at the first commercial break, ITV flagged up its mobile app.
Alex Street

How ABC News built a top social media presence with a small dedicated team | Poynter. - 0 views

www.poynter.org/...ce-with-a-small-dedicated-team

uktv multiplatform

shared by Alex Street on 30 Nov 12 - No Cached
  • f ABC News’ social media strategy,
  • market is continuing to grow and shift — there are new entrants, new user expectations, new technologies — and we have to continue to try new things just to stay current, but also to learn how to optimize ABC News experiences going forward,”
  • e most important thing it does is take a buzz word like ‘social’ and turn it into something actionable and definable, which in turn, gives us greater focus
  • ...1 more annotation...
  • April 2010, ABC News’ Facebook page had 32,000 fans. Now, it has about 383,000 fans. Similarly, the “Good Morning America” Facebook page has gone from 22,000 to 520,000 fans in the same time period.
Alex Street

UKTV rebuilds sites with VoD and social media | News | Broadcast - 0 views

www.broadcastnow.co.uk/...5047720.article

uktv multiplatform

shared by Alex Street on 30 Nov 12 - No Cached
  • encourage viewers to engage with its channel brands online
  • social media positioned at the core of each site
  • witter sonar – a visualisation tool
  • ...1 more annotation...
  • far reaching multiplatform strategy from UKTV
Alex Street

Social TV and second-screen viewing: the stats in 2012 | Technology | guardian.co.uk - 0 views

www.guardian.co.uk/...cial-tv-second-screen-research

secondscreen list research

shared by Alex Street on 12 Dec 12 - No Cached
  • 80% of smartphone owners, 81% of tablet owners and 73% of laptop owners use their devices in front of the TV.
  • 86% have used one of these devices while watching TV, although only one fifth have used a "synchronous companion app"
  • 75% of Brits watch TV with a second device to hand.
  • ...4 more annotations...
  • : 77% of the times people watch TV, it's with another device.
  • SkyB / YouGov (September 2012)
  • 62% of people use social media while watching TV
  • 61% of tablet owners check email while watching TV, 4
Alex Street

Social Media Business Strategy - Digital Doughnut - 0 views

www.digitaldoughnut.com/...dia-business-strategy-feb-2013

gamedecipher

shared by Alex Street on 09 Jan 13 - No Cached
  • Understanding how social media can support the business overall
  • business decision making
Alex Street

Facebook battles Twitter for second screen TV dominance | The Wall Blog - 0 views

wallblog.co.uk/...for-second-screen-tv-dominance

secondscreen tvguide

shared by Alex Street on 13 Feb 13 - No Cached
  • biggest battle in social media at the moment is being waged on TV,
  • with its acquisition of social TV analytics firm Bluefin Labs.
Alex Street

Features - JomSocial - 0 views

www.jomsocial.com/features

safaricom safariquest janice

shared by Alex Street on 14 Mar 13 - No Cached
Alex Street

Buy How to Publish a Game now - Games Brief - 0 views

www.gamesbrief.com/...buy-how-to-publish-a-game-now

edenoath gamesdevelopment

shared by Alex Street on 13 Dec 12 - No Cached
  • Alex Street on 13 Dec 12
     
    "kills you need to self-publish, and where to find them How to use the power of free to build a community of committed supporters Harnessing social networks to drive usage and revenue How to find the money to make this all possible"
Alex Street

Social Networking - Family & Genealogy 2.0 Web sites - 0 views

genealogy.about.com/...ily_Genealogy_20_Web_Sites.htm

ancestry

shared by Alex Street on 06 Jul 12 - Cached
  • Alex Street on 06 Jul 12
     
    Kincafe
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