From the abstract: "we present
an experience framework in order to show the effect of gamification
on consumers' experiences that is illustrated through four extended
examples. We conclude this article with a few implications for future
research into, as well as practical application for the successful gamification
of consumer experiences. But first, we discuss what gamification
is and what it is not."
Novel, a virtual world that simulates the job search process; job seekers can determine a good workplace environment through exploring virtual alternatives
"Training was accomplished using a videogame paradigm that emphasizes
associations among sound categories, visual information, and players' responses to videogame characters"