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Google unveiled version 2.0 of the popular Google Books Ngram viewer. This is now available online. Ngram allows viewers to see how words and phrases have evolved over a period of time.

A/B testing is now the industry norm. For those who are still uninitiated A/B testing refers to testing two version of a webpage. This form of testing is easy and relatively inexpensive.

After successfully testing the beta version of Dynamic Search Ads to improve leads and conversions for AdWords users, Google now offers this vital feature to all advertisers in the coming days.

Attention Webmasters of all levels! Today Google is going to launch a newer version of the rich snippet testing tool. This tool will henceforth be called 'Structured data testing tool.' There are several improvements to this tool.

There is good news for all News lovers. Google has decided that it is time it upgraded Google News. The new version will be available across all platforms namely iPad/iOS/Mobile.