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Programs such as Excel offer a much simpler-yet-exhaustive alternative to using the Google Analytics interface to pull out the required data.

Infographics provide an excellent option to catch the eyes of your target audience as well as attract major search engines. If you wish to use this strategy to increase footfalls and conversions to your website, then here are a few helpful tips to create and publish stunning infographics.

Twitter offer excellent opportunities to boost traffic. However, aiming for similar results you need to leverage your social SEO data to optimize your Twitter campaign for far better results.

Google's In-Page Analytics is an excellent tool that provides reports on click-through rates of your website. You can easily analyze performance of each webpage and make improvements to enhance the quality of your website.

If you have paid heed to all our earlier posts and have ended up with excellent keywords that have the potential to woo search engines as well as your target audience then you now need to pay heed to technical optimization of your website.