Ever see an odd pixelated square graphic like this one on a web page, print magazine or as someone's social media site avatar? If you haven't yet I guarantee you will now. This type of graphic is called a QR Code and something you'll want to take note of and to creatively use in the future.
"The use of mobile phones for offline shopping has increased dramatically over the past few years, and even if consumers aren't actually making a purchase with their mobiles, they are often using them to research products and prices while shopping."