Micro Persuasion: Marketing Authentically with Personal Brands as Corporate All-Stars Image representing Squidoo as depicted in Crun... Image via CrunchBase Hook-If you are attempting to brand read Steve Ruble he and the folks at Edelman do it for a living and they do it with GUSTO ! I think the greatest site on the Internet to start branding your self is http://www.squidoo.com/ Squidoo is a community website based in Irvington, N.Y. that allows users to create pages (called lenses) for subjects of interest. Lenses are interactive, and can contain Flickr photos, Google maps, blogs, eBay auctions, YouTube videos, and other links. Squidoo is in the top 500 most visited sites in the world, and in the top 250 most viewed in the United States.[1] It has donated hundreds of thousands of dollars to charity. Development on Squidoo started in 2005, launching a beta testing period in October of that year.[2] The launch team consisted of Seth Godin, his book editor Megan Casey, former Fast Company employee Heath Row, Corey Brown, and Gil Hildebrand, Jr. Upon its announcement, Seth Godin, Squidoo's CEO, released a free ebook titled "Everyone's an Expert."[3] The ebook outlines the difference between Web 1.0 and Web 2.0, and then goes on to detail lenses and their effectiveness as a "nowblog." The site came out of beta testing two months later and reached 100,000 lenses within the first six months. It now has more than 700,000 lenses. Squidoo owes its name to the squid, which has eyes containing large lenses, analogous to Squidoo's lenses which as Godin notes, "provide a view on the world."[4] It ends in "oo" since tech companies with two "o"s in their name - Google, Yahoo!, Godin's own Yoyodyne - have all been a success.[4]Key people Seth Godin, Founder. Megan Casey, Editor in Chief Gil Hildebrand, Jr., Chief Engineer Corey Brown, COO Kimberly Dawn Wells, Community Organizer I have Lense and work on it a couple hours a week. Squidoo

Preview Your Lens Lois Lane Image via Wikipedia I went on http://www.squidoo.com/squidwho/hqyou and looked up Dave Winer ! Dave Winer believes he is "one of the most hated people on the Internet" (full blog post). We tip our hats to him. It's quite an achievement. Considering all the trolls, jerks, and narcissists (yes, me too) who post like crazy on the Web, it's no mean feat to be hated by so many. This article on Mr Winer was written by a Cub Reporter for the Digital Daily Planet CNET Rafe Needleman I looked him up also not very exciting ! But the best Daily Planet reporters retired The Daily Planet is a fictional broadsheet newspaper in the DC Comics Universe, appearing mostly in the stories of Superman. The Daily Planet is based in Metropolis and employs Clark Kent, Lois Lane, and Jimmy Olsen; its Editor In Chief is Perry White. Within the Superman comics, the Daily Planet is depicted as a famous nationally published newspaper of the same caliber as the New York Times. But if you want to cut the Bordom and have fun build yourself a Lens on Squidoo a venture from Seth Godin ! Preview Your Lens. Related articles by Zemanta * How to be the most hated person on the Internet: Five role models (news.cnet.com) * Secret Identity: The Fetish Art of Superman's Co-Creator Joe Shuster (boingboing.net) * Superman Comic Books - Important Issues and How to Get a Discount (comicbooksecrets.com) * The Early History of Lois Lane (graphicnovelscomics.suite101.com) * The Real Origin of Superman (graphicnovelscomics.suite101.com) squidoo Seth Lijit Search Check out my lens Feedjit Live Blog Stat

The All-Digital Newsroom of the Not-So-Distant Future Image representing Seth Godin as depicted in C... Image byhttp://www.prestonlee.com/archives/67 via CrunchBase I am not sure any of the old media could ever pull off the a digital newsroom ! There are certain content creators like Chris Brogan Seth Godin Steve Rubel Dave Winer who could show them how, but will they understand ! I don't think so ! Most of the Old Media could not find there way with Google Earth ! Attached is a copy of tabbloid Seth Godin talks about how to create a newspaper tabbloid_2009-01-10_0901-seth-2-now I was born in 1936 and sadly can get more infrmation from Twitter than any of the local media in Michigan, unless you wnat information you might find in A publication in the United States by this name was officially The National Police Gazette, although commonly referred to as simply the Police Gazette. It was founded in 1845 by George Wilkes, a journalist and sometime transcontinental railroad booster.[1] The editor for most of the 19th century was Richard K. Fox, an immigrant from Ireland. Ostensibly devoted to matters of interest to the police, it was more often a tabloid-like publication, with lurid coverage of murders, Wild West outlaws, and sport. It was well known for its engravings and photographs of scantily clad strippers, burlesque dancers, and prostitutes, often skirting on the edge of what was legally considered obscenity. The National Police Gazette enjoyed considerable popularity in the late 19th century and early decades of the 20th century; but its popularity decreased during the Great Depression. [1] It continued publishing until 1982. [2] Musician Dan Hicks has claimed that he derived inspiration for some of his witty, satiric lyrics by stories he had read in The Police Gazette. The website, www.policegazette.us[3], mimics the Police Gazette style in coverage of current events and contains some archival materials from the original publication that give a

Ned Sublette I was on Gotham Gal's website this morning using th LIJIT Search Engine http://gothamgal.blogs.com/ I wanted to re read a book by one of my favorite authors and he is also a great musician ! Yes I found it! Viva Ritmo Latino Cuba and Its Music: From the First Drums to the Mambo by Ned Sublette "This entertaining history of Cuba and its music begins with the collision of Spain and Africa and continues through the era of Miguelito Valdés, Arsenio Rodríguez, Benny Moré, and Pérez Prado. It offers a behind-the-scenes examination of music from a Cuban point of view, unearthing surprising, provocative connections and making a case for Cuba as fundamental to the evolution of music in the New World. Revealed are how the music of black slaves transformed 16th-century Europe, how the claves appeared, and how Cuban music influenced ragtime, jazz, and rhythm and blues. Music lovers will follow this journey from Andalucía, the Congo, the Calabar, Dahomey, and Yorubaland via Cuba to Mexico, Puerto Rico, Saint-Domingue, New Orleans, New York, and Miami. The music is placed in a historical context that considers the complexities of the slave trade; Cuba's relationship to the United States; its revolutionary political traditions; the music of Santería, Palo, Abakuá, Vodú, and much more. Cuba and its Music is an ambitious project whose repercussions in a different genre might be on a par with those of Buena Vista. Grounded on frequent trips to the island and an extensive bibliography, this book by Ned Sublette is a first for an English-reading public: a didactic and accessible steer through part of Cuba's turbulent history and its music, whose parameters embrace cultural anthropology, sociology, politics, and history, as well as musicology and music. I also get a lot of great Latin Music from NPR http://www.ritmolatino.org/ Lijit is great search engine with excellent Tech Support it is great add for any web site http://www.lijit.com/about N

What happened to NakedJen on Facebook? Scripting News Dave Winer Image via Wikipedia This article by Dave Winer is a very important read for anyone using Facebook ! It is possible that their marketing policies may be now controlled by legaleze, not by tried and true marketing techniques ! What happened to NakedJen on Facebook? Scripting News. Related articles by Zemanta * Developer Note: Facebook Deprecating Marketplace APIs in March (insidefacebook.com) * Now Even the Mafia's on Facebook (futurelab.net) * Warning: Dependence on Facebook, Twitter Could Be Hazardous to Your Business (cyberjournalist.net) Active member at zimbio.com follow me on my krumlr link Check out my lens Seth maxOSX Software tracking Cool page alert for Marshal Sandler » Main Scrapplet for Marshal Sandler follow MarshalSandler at http://twitter.com Lijit Search

Gregg Henson.com Kwame Kilpatrick, Mayor of Detroit, Michigan Image via Wikipedia Great welcome for Kwame Kilpatrick ex mayor of Detroit ! To the Lone Star State ! January 29, 2009 Kwame is coming to Texas? Thank you for the the good wishes as Kwame sets his sights on my current state of Texas. I don't blame Kwame for planning to leave Detroit but I guess I don't understand why. Why leave a state where you have the support of a large portion of ignorant people in your hometown? Nobody is Dallas is going to buy his crap because he isn't from there and doesn't have as many business contact as he did in Detroit. January 29, 2009 This is from the blog of former WKRK Air-Personality Gregg Henson. You can hear my new Internet show with Michelle McKormick @ www.greggandmichelle.com Greg I am sure Kwame will find a few Pick Pocket Preachers and Polticians in Texas to support him ! " My biggest question is, who is hiring this convicted felon when there are so many non-felons looking for work?" Greg Hensen Gregg Henson.com. Related articles by Zemanta * Former Detroit mayor sentenced (cnn.com) * Ex-Detroit Mayor Kilpatrick sentenced to 4 months (cnn.com) * 'Arrogant' former Detroit mayor sentenced to jail (cnn.com) * Detroit's Ex-Mayor Kilpatrick Sent to Jail (abcnews.go.com) * Aide to jailed US ex-mayor guilty (news.bbc.co.uk) * Ex-Detroit Mayor Gets 120 Days In Jail (cbsnews.com) Reblog this post [with Zemanta] follow me on my krumlr link

Seth's Blog: Take the ball and go home Image representing Zemanta as depicted in Crun... Image via CrunchBase I sent this to my Tubmlr Theme http://msandler.tumblr.com/ with Posterous this morning . Then more I read this post I decided to do a re-blog with Zemanta When I first decided to reblog a few years ago I always asked permission from the original Content creators. Most people who are professional don't mind giving you permission ! I got Banned from Mahalo and Friend feed , but with Mahalo they extended a lot of courtesy and exlpained their Policy with a personal e mail Friendfeed who has someone in the UK Drowning in Guiness sent me a Tweet On Twitter calling me a spammer ! As you will notice on my site that Techburgh is rebuilding there are no advertisments! At 72 years old I don't not accept apologies or thank you's so i could not tell the Lad in the UK to S@@@ himself ! You can critisize me all day long ! Now I have some great friends who are Teche's and when I need help there are very kind-like Dr Lev Seletor and His Son Alexsy a student at cooper union http://www.selectorweb.com/ Jason Broadwater http://revenflo.com/ Joe Orr http://www.nycircuits.com/ All the Above have done work for me on other projects and are bright and kind ! I also have been reading http://www.avc.com/ I am a great fan of Adaptive Glue that Mr Wilson's firm has a investment in- Glue A great Firefox Add on and a real live Tech Support Crew ! Now lets get back to Seth Godin ! His content creation's are a model for content creation and fact check ! Seth Godin Fred Wilson Frank Elliason Steve Rubel have set the curve ! Mr Elason has brought Tech Support to the Internet by using Twitter as a Vehicle. http://www.eliasonfamily.info/blog/ these are folks who know the three great word in the English Language KIND KIND KIND ! Also My Wife Naomi is a fan of Mr Wilson's Wife Gothan Gal http://gothamgal.blogs.com/ We get our Scrapple from the apple

Scripting News: 1/24/2009 Guy Kawasaki, American venture capitalist and ... Image via Wikipedia To Be Or not To Be With Gusto : an individual or special taste enthusiastic and vigorous enjoyment or appreciation vitality marked by an abundance of vigor and enthusiasm. I find a few people that I follow have " Gusto !" Guy Kawasaki Fred Wilson Gothan Gal Frank Eliason Chris Brogan Seth Godin Louis Gray. Steve Rubel There was a book written a few years ago called the Talmud ! Among other things it stated We don't see things as they are we see things as we are ! [Talmud ] In my reads I find Dave Winer in the top slot as King Of Content Creation with Gusto ! I personally have only talked with Chris Brogan so I have to view the others as I read them ! For years I have been a student of General Semantics : Advocates of General Semantics view it as a form of mental hygiene that enables practitioners to avoid ideational traps built into natural language and "common sense" assumptions, thereby enabling practitioners to think more clearly and effectively. General Semantics thus shares some concerns with psychology but some do not consider it specifically as a therapeutic system, evaluating it as more focused on enhancing the abilities of normal individuals than curing pathology. This post What made the Mac different Saturday, January 24, 2009 by Dave Winer. Is a great read and is a nice complement to Guy Kawasaki ! The people who I have mentioned above will be the driving force behind what many have called Social Media ! At 72 years old I was brought up on the old media and am afraid it is as dead As Custer ! I watch with saddness as it shuffes off the mortal coil ! Mortal coil is a poetic term that means the troubles of daily life and the strife and suffering of the world. It is used in the sense of a burden to be carried or abandoned, most famously in the phrase "shuffle[d] off this mortal coil" from Shakespeare's Hamlet. I once comm

Time to be Frank » A Rebel with a Customer Service Cause? This is a very Interesting post by Frank Eliason of Comcast Cares- re Critics Time to be Frank » A Rebel with a Customer Service Cause?. Related articles by Zemanta * Twitter for Customer Service Enhanced by Zemanta Stumble It!

Making Something From Nothing This may be on of the best post's of the new year ! From Mr Fred Wilson "That's a fundamental difference and we cannot ever lose sight of this fact. Nothing costs nothing. We don't have to pay for our ideas, imagination, and hard work we put into turning nothing into something. Well to be exact, the entrepreneur doesn't have to pay for any of those things. The VC does pay for those things and gets a piece of the ride from nothing to something as a result.!" January 1, 2009 Fred Wilson Add to it this look up article from Dave Winer on helping friend feed http://www.scripting.com/ In one of my reblogs I added some thoughts regarding giving free help to Friendfeed Mr Wilson says it better nothing cost's nothing ! Me below ! "Or better yet have the Executives at Friend Feed follow the folks at Adaptive Blue these people have developed an application for all of us and they will succeed. http://www.adaptiveblue.com/!" Msandler Making Something From Nothing.

I like Louis Gray's take on the new forms of Digital Media ! First I must explain my personal position I was kicked off Friend Feed for posting a Re-blog about Edelman Digital in the Wrong Room no warning one of their employees was complaining about my post's to another employee not to me ! Another from the UK sent me a Tweet saying I was a spammer ! My account was then without addressing the issue to me deleted , this to me is ok I am still alive but this is not a tactfull way of building a business ! Obviously only Geeks who communicate with machines not people are FriendFeeds Market ! Now I am 72 years old and am sure have more business and marketing experience in my little red wagon then the folks at Friend Feed ! They have built an excellent visual application and developed a following but they have and it is obvious no marketing direction ! Understand they have right to pick and acknowledge a client base but to survive their application needs a Universal Appeal us the unwashed not a Snob Appeal ! You might read this blog and this article Helping FriendFeed? http://www.scripting.com/

Flip Bits Not Burgers: EVERYONE SHOULD READ THIS BOOK: The Post-American World Image of Andrew Badera from Twitter Image of Andrew Badera Friday, January 2 tabbloid_2009-01-02_0900-1 you can follow Andrew on Tabbloid a free service from HP EVERYONE SHOULD READ THIS BOOK: The Post-American World I came across this book through Fred Wilson's blog, and it's one of the most influential works I've read in quite some time. Andrew Badera Friday , Janurary 2 The Post-American World by Fareed Zakaria My review rating: 5 of 5 stars EVERY AMERICAN SHOULD READ THIS BOOK. Really, everyone, period, should read this book, but most especially, all fearful, reactionary, protectionist sorts that America is rich with today. Posted by Andrew Badera at 8:29 AM 0 Comments Labels: book review, books, excellent, Fred Wilson, goodreads, hes, important http://www.avc.com/ Fred Wilson Flip Bits Not Burgers: EVERYONE SHOULD READ THIS BOOK: The Post-American World.

Scrapplet - Extending creativity to the web Graphic representation of a minute fraction of... Image via Wikipedia I have been working on my Scrapplet site excellent Tech Support mild learning curve but not a Geek just 72 year old reblog artist I am enjoying this site Scrapplet - Extending creativity to the web. Related articles by Zemanta * Scrapplet takes portable site creation to a new level * Scrapplet takes portable site creation to a new level * Scrapplet: Drag and drop web page creator * Scrapplet.com - Aggregating Your Life On The Web Enhanced by Zemanta Alltop. Seriously?! I got in? Cool page alert for Marshal Sandler » Main Scrapplet for Marshal Sandler follow me on my krumlr link Software tracking

Comment from Scripting news say's it all -lest we forget joe_rady (joe_rady) 3 hours ago in Rick Warren is over the top (Scripting News) on Scripting News As i've said many times before, maybe in todays world it takes a german to spot the nazi, because we know them when we see them. And this Warren guy clearly is! as for "embracing" him in the inauguration: freedom of speech is one thing: offering them a platform and an endorsement is another. Martin Niemöller put it clearly like this: First they came for the communists, and I did not speak out- because I was not a communist; Then they came for the socialists, and I did not speak out- because I was not a socialist; Then they came for the trade unionists, and I did not speak out- because I was not a trade unionist; Then they came for the Jews, and I did not speak out- because I was not a Jew; Then they came for me- and there was no one left to speak out for me. Rick Warren is over the top Scripting News. Related articles by Zemanta * Rick Warren, "Vulgar Huckster" * So Obama has chosen Rick Warren to give the i

like looking at a web site bio that is done in good taste and with design quality ! My web hosting and design firm Techburgh that is currently redesigning my site is in Pittsburgh http://techburgh.com/blog/ Obviously Pittsburgh has some talented folks -Puede Ser ! Below part of Sonni Abatta's Bio Excellent Web Content and Design ! But KDKA has been around a long time! http://kdka.com/ Anchors Sonni Abatta Sonni joined the KDKA News Team in June of 2003 as a reporter trainee; now she's anchoring the KDKA-TV Morning News on both KDKA and the KDKA-TV Morning News on Pittsburgh's CW, alongside co-anchor Keith Jones. She also anchors the Noon News on KDKA-TV with Stacy Smith.

Image by Getty Images via Daylife I read this article with great interest ! First and foremost to enter the digital age and be read on line there is some pretty stiff competition ! The blogs in many cases are producing social media platforms with every man and woman appeal ! Content is king no more wasting words on Pick Pocket Politicians rape and murder- to date I only see freep.com entering the digital age with Mike Thompson is the Editorial Cartoonist for the Detroit Free Press. and Mike Wendland you need to BUY SOME CONTENT from digital media professionals ! The Gotcha Journalist is as dead as Custer! here are just a few I follow on a free service from Hewlett Packard Tabbloid tabbloid_2008-12-16_10002 and a few more below! http://www.chrisbrogan.com/