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Talks Carmen Agra Deedy: Spinning a story of Mama

Charities-from virtual tools to real world collaboration

1. Open a free account at Tweetburner.com. I like Tweetburner better than Tinyurl because you can track clicks (if you have an account!).

The Buzz Starts Here: Finding the First Mouth for Word-of-Mouth Marketing

Call it viral, buzz or word-of-mouth advertising: Getting customers to spread the word about a new product through their social or professional networks is a hot strategy in the marketing world. Its proponents insist that the technique -- whether online or face-to-face -- is sure to boost a company's return on investment (ROI).

Here's the premise: Sign up, put some cash in your Twitpay account through another payment service like PayPal, and then send out a "tweet" to another Twitpay member, structured like "@josh twitpay $10 for beers." Twitpay takes a five-cent commission. Its founders are hoping that, eventually, it can be used for charity and disaster relief payments. It's a nifty idea, though not for everyone. You don't get cash out of it, for example--Twitpay reimburses you in the form of Amazon gift rewards instead

Society is in flux. The global economy is in meltdown. Education is in turmoil. Why? The world has, and is, changing faster than we can keep up. One of the reasons for this disconnect is our insistence on teaching our young people in the same way that we ourselves learned. We're teaching as if there were a dearth of resources, when actually we're spoiled for choice. 'Digital literacy' is a term much debated, but which allows us to grasp hold of an important concept. Literacy in the digital arena just isn't the same as it is when sitting at a desk with paper and pencil. But how is it different? And what can we do about it? Allow me to suggest some ways in which we can come up with a workable definition for 'digital literacy' and show you methods by which we can educate our young people for the blended digital/physical world they do, and shall, inhabit!

9. What do you think can be done to better unify the relationship between art and business? We need to foster artists by letting them understand that art should be business - art flourishes not only through non-monetary activities, such as corporate philanthropy, but also by business activities such as art auctions, Mangas and such. If there is value to an artwork, it can be transformed into money. Thus, it's not difficult to make business from art, like we have.

First off, author Nick Douglas is collecting his favorite Twitter posts and making a book out of them - and as crazy or banal as it sounds, there is actually some thought behind it. Douglas hopes to inspire readers with his curated selection of mico-wit, to make small creative acts each day. (Nick lets us know that interested contributors can submit their Twitter messages to http://twitterwit.net, and anyone who gets in the book gets a contributor copy)

The Fast Track From Meme to Book

How Will You Turn Top-Level Strategy into Unit-Level Action?

The study arose out of efforts by the European Commission, the European Foundation Centre, and others to cut through the maze of foundation tax laws that impede foundations in Europe from engaging in cross-border activities. These barriers exact a cost of somewhere in the neighborhood of EUR 100 million per year that could be avoided by allowing foundations to constitute themselves as European foundations as opposed to being registered in a single country.

Capital campaigns in a tight economy - should you cancel yours and how to decide

The Chronicle's current issue includes an examination of how some nonprofit groups are using the social-networking site Twitter to raise awareness and money: http://philanthropy.com/free/articles/v21/i09/09001401.htmAs an extension of that story, I'd like to use this forum As a place to collect a list of charities, foundations, and others in the nonprofit world that are using Twitter. PleAse feel free to share the name of your group and your Twitter handle -- and share some info on how you are using the tool for your group.And we won't even limit you to 140 characters.

Giving In Bear Times Michael Maiello, 02.16.09, 06:00 AM EST Forbes gathered three experts in philanthropy to discuss strategies for giving when the markets are down. For this market holiday, Forbes gathered a team of philanthropy experts to discuss the future of charitable contributions and investments as well as strategies for pursuing philanthropic goals in a bear market.