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latest abney and associates technology news Google's Eric Schmidt Invests in Obama's Big Data Brains During the 2012 campaign, Barack Obama's reelection team had an underappreciated asset: Google's (GOOG) executive chairman, Eric Schmidt. He helped recruit talent, choose technology, and coach the campaign manager, Jim Messina, on the finer points of leading a large organization. "On election night he was in our boiler room in Chicago," says David Plouffe, then a senior White House adviser. Schmidt had a particular affinity for a group of engineers and statisticians tucked away beneath a disco ball in a darkened corner of the office known as "the Cave." The data analytics team, led by 30-year-old Dan Wagner, is credited with producing Obama's surprising 5 million-vote margin of victory. For all its acclaim, the analytics team's main achievement is often misunderstood as "microtargeting" or some variant on wooing voters. This reverses the relationship between campaign and voter at the heart of Wagner's method. Recent campaigns have employed a top-down approach to identify what they thought were vital demographic groups such as "soccer moms." Wagner's team pursued a bottom-up strategy of unifying vast commercial and political databases to understand the proclivities of individual voters likely to support Obama or be open to his message, and then sought to persuade them through personalized contact via Facebook (FB), e-mail, or a knock on the door. "I think of them as people scientists,'' says Schmidt. "They apply scientific techniques to how people will behave when confronted with a choice or a question." Obama's rout of Mitt Romney was a lesson in how this insight can translate into political strength. Traditional marketing has the same inherent limitation as traditional campaigning: It's impossible to appeal to everybody, even among the groups likeliest to favor a product. "Budweiser might target football fans with an ad s

http://articles.timesofindia.indiatimes.com/2013-03-27/pune/38068982_1_cyber-criminals-symantec-social-media PUNE: An invitation to a Bollywood Holi party in your inbox may entice you, but there are chances that the slightest carelessness you show in responding to such an email will drain the colour from your face. Cyber goons may be exploiting your festive mood through such 'offers' to rob you of your personal information and money, say experts. Antivirus software and internet security solutions developer Symantec has warned that fake emails and social networking feeds that offer free passes for Bollywood parties or share celebrity updates are likely to proliferate around festive times. "It is that time of the year when social media witnesses a spike in malicious activities; cyber criminals won't miss the opportunity to scam you or steal your personal information," a statement from Symantec has said. Ritesh Chopra, the firm's country sales manager, has said in the release that a user should be careful when clicking on links or responding to notifications and abide by social media etiquettes, which go a long way in securing personal information and reputation online. Chopra said one should keep social media settings private, so that only selected friends can find you and post or respond on your profile. "Using tools such as Safe Web to scan news feeds on Facebook and identify URLs containing security risks such as phishing sites, malicious downloads and links to unsafe internet sites will help," he said. The note said people should be responsible when socialising offline as well, as the risk existed even when users of digital devices are offline. During Holi parties and get-togethers, when everyone is in a playful mood, mobile devices can easily be lost or stolen, putting personal identity and privacy at stake, the statement added. "It is important to set a password to lock the keypad of the device and to make sure mobile security software is up-to-date, Chop

http://www.writerscafe.org/groups/Abney-Associates/9883/forum/20088/ Forbrugere, finansielle modtager der er fra indgående sårbare opkald institutioner leaders over for telefonen phishing-svindel, hvor karakterer uddrag tvivlsomme private data under forudsætning den, er at finansielle forbrugerens tjenesteyder. Overvej et eksempel på et realkreditlån låntager, der modtager et opkald, hvor blokeret opkalds-er ID. Kaldende Kunne forsket har i offentlige register for at Laere navnet realkreditinstitut ejerens af og på identitet. Med disse oplysninger i händen, kaldende forbrugeren foregiver at være långiver begynder anmoder personoplysninger og som om af sikkerhedsprocedurer. Kalderen ender med til at oplysninger personlige give in Ukendt part. JPMorgan Chase & Co talskvinde Amy Bonitatibus erkendt, at Chase anmoder om kunde Verifikation, give them således at oplysninger ikke med på andre beboere Hjemmet. "Men saw you Altid introducere Jungle, og vi til opkaldet oplyse årsagen OGSA," sagde hun. Et andet indebærer et opkald scenario, der er som kun på telefonsupport free identificeret opkalds-ID. Dette er af med fra opkald tilfældet Bank America Corp., kontrol personlige som om af Beder OGSA data. BofA kommentere som ikke har på svar on anmodning om om sine afklaring procedurer. Mens et frikaldsnummer i kan opkalds-ID visningen virke beroligende for låntager, tager meget for det ikke til operator in kriminel at opnå et frikaldsnummer og telefon udføre in phishing-systemer. Afdeling bestemt Jungle Chase om om opkalds vile vise-ID, New York-baserede selskabets nødvendigvis navn vises ikke er, Bonitatibus sagde. blokerer Men sit nummer Chase fra aldrig caller ID. På Citigroup Inc., afgiftsfri opkaldet nummer stammer fra HVIS vises in dialer, mens den forlængelse direkte vises, NAR opfordringen kommer fra office-gruppe, til i talsmand erklæring sagde. Jeg har bemærket, at selskabet vises ikke på telefonnumre blokere caller ID . In tredje

AN Abney Associates News Flash Phishing sites, which masquerade as genuine websites to steal users' personal information, are on the rise in Hong Kong, Microsoft warned on Thursday. Some 6.23 phishing sites were found per 1,000 hosts in the fourth quarter last year, up from 6.01 in the third quarter, according to Microsoft's latest Security Intelligence Report. However, the number of malware infections remained low in the same period. Every 1,000 computers had 2.2 malware infections on average, the report found. Tim Rains, director of product management in Microsoft's Trustworthy Computing group, said the rise could be because Hong Kong is a financial centre and phishing sites masquerade as banking websites to steal information. "The fact that we have a low malware infection rate in Hong Kong, but slightly elevated level of phishing is actually interesting," he said. He said the reason could be that the attackers were using a smaller number of compromised systems in Hong Kong to do more phishing than other attacks. Roy Ko Wai-tak, manager of Hong Kong Computer Emergency Response Team Coordination Centre, said websites of small and medium enterprises were often hijacked by attackers to build phishing sites - which pose as big corporations - because of poor cyber security. Rains also said the most common malware is called keygen, which comes with key generators that produce serial numbers required to run piracy software. Ko said it showed that Hong Kong people still continue to use piracy software. The report, which also found that 2.5 out of 10 computers on average did not have up-to-date antivirus software in the city, was based on data from over 600 million computers worldwide using Microsoft's products. The number of Hong Kong computers was unknown at the time of going to press. AN Abney Associates News Flash READ MORE: http://mariahabney.weebly.com/ http://www.dailymotion.com/video/xz5ub4_online-attempts-to-steal-personal-information-on-the-rise-i

http://www.theguardian.com/technology/2013/aug/12/erwin-schrodinger-google-doodle Google's latest doodle marks the birthday of Erwin Schrödinger, the Nobel prize-winning quantum physicist whose eponymous equation lies at the heart of quantum mechanics. Born in Vienna in 1887 to a factory owner and his Austrian-English wife, Schrödinger was tutored at home as a child and went on to study theoretical physics at the University of Vienna before undertaking voluntary military service, later returning to academia to study experimental physics. Renewed military service during the first world war broke up his studies before he was sent back to Vienna in 1917 to teach a course in meteorology. However, it was not until his late 30s that he was to change forever the face of physics by producing a series of papers that were all written and published over the course of a six-month period of theoretical research. By 1925, then a professor of physics at the University of Zurich and holidaying in the Alps, Schrödinger formulated a wave-equation that accurately gave the energy levels of atoms. It formed the basis of the work that would earn him the Nobel prize in physics in 1933. In subsequent years, he repeatedly criticised conventional interpretations of quantum mechanics by using the paradox of what would become known as Schrödinger's cat. This thought experiment was designed to illustrate what he saw as the problems surrounding application of the conventional, so-called "Copenhagen interpretation" of quantum mechanics to everyday objects. Other work focused on different fields of physics, including statistical mechanics, thermodynamics and colour theory. In a celebrated 1944 book, What Is Life?, he turned to the problems of genetics, taking a close look at the phenomenon of life from the point of view of physics. He died in Vienna in January 1961 from the tuberculosis that had affected him throughout his life and was buried in the western Austrian village of Alpbach.