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Laura Paajanen

Checkout Step Types - E-Commerce Checkout Benchmark - Baymard Institute - 0 views

baymard.com/...step-type

checkout usability

shared by Laura Paajanen on 23 Oct 12 - No Cached
  • Laura Paajanen on 23 Oct 12
     
    Navigate 100 e-commerce sites by type of checkout step
Jonathan Hung

What people see before they buy: Design guidelines for e-commerce product pages with ey... - 3 views

www.cxpartners.co.uk/...ages_with_eyetracking_data.htm

eyetracking pdp

shared by Jonathan Hung on 29 Oct 10 - Cached
  • Brian Cleveland on 29 Oct 10
     
    Cool article; about a 50/50 mix of common sense v. unexpectedness... although some conjecture seems more opinion formed on observation than fact-based. I like guidelines 1, 2, and 4 a lot.
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