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Denise Hardman

Shopping Cart Process and Usability - 2 views

From UX Mag in May 2013, interesting case studies that include A/B testing. Check it out! http://uxmag.com/articles/shopping-cart-usability

usability

started by Denise Hardman on 10 Jun 13 no follow-up yet
Beth Lingard

A New Way to Create Urgency and Social Proof on Product Pages - 2 views

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    Ruby Lane alerts shoppers when an item they are viewing is sitting in someone else's cart or wishlist - suggesting they may miss out if they don't act soon.
Janet Hanseth

Shopping basket best practice from ASOS - 2 views

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    Shopping baskets (or shopping carts) are a key part of the customer journey when shopping online. They are a gateway for visitors into your checkout process. Retailers can choose to provide visitors with a wide range of information, links and other potential distractions, or alternatively they can keep their shopping basket minimal to focus purely on checking out.
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