Capital costs: infrastructure development, capital expenditures to acquire or enhance assets, software licenses, electronics (computers, fax, machines, digital cameras, etc.), demonstration aids. Capital costs include the direct costs of acquisition, construction, expansion, modification, conversion, transportation, installation and insurance (during construction) of fixed assets, as well as the cost of licensing and franchising fees. Overhead costs: Postage, including postage for direct mail campaigns; phone; office space rental; photocopying. Salaries and benefits of personnel. Miscellaneous: activities to attract investment from inside Canada; costs incurred before the application’s approval date; activities for which one or more partners expect to receive compensation in the form of a commission, finder’s fee, or other form of remuneration; promotion activities related to properties or business investment in which one or more partners receive a personal or corporation financial gain.