2015 Audit Girondins

Sur Facebook, les marques rivalisent d'inventivité pour offrir à leurs fans, un contenu abondant et attrayant. Que ce contenu soit instructif, divertissant, informatif ou purement promotionnel, le but premier est de favoriser l'interaction entre la marque et les membres de la communauté, de donner envie aux internautes de participer à la vie de la communauté et donc générer du buzz.

Marketing Digital Football : marketing sportif, sport business, réseaux sociaux. Actualité des marques et clubs de Ligue 1, Liga, Serie A, Bundesliga, Premier League

Most every Facebook Page manager would love to have an increase in reach and engagement on their Facebook page. More engagement - in the form of likes, comments, and shares on posts - helps your future Page posts get more reach.

Facebook's organic reach has drastically declined. That's a fact. When reach declines, it often feels impossible to get your fans to engage with you on your Facebook Page. It's really a Catch 22: Low engagement means less people see your posts (this lowers your reach), but you can't increase your your reach if you don't increase your engagement.

"Craft "Action-Worthy" Facebook Posts "

The value of social media and fan interaction. Here, look at the Top 3 Premier League teams who are best at engaging their fans : - Southampton F.C. - Arsenal - Manchester City