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Similar to `ōlelo Hawai`i in Hawaii, the indigenous Maori language [te reo Maori] was banned in New Zealand schools for much of the 20th century. At the same time, many rural Maori were moving into the cities where they had to speak English. That meant that by the 1980s, only 20 percent of indigenous New Zealanders were fluent in the Maori language.That number was virtually unchanged by 2013. Government data that year showed that just 21.3 percent of the Maori population could have a conversation in te reo. An official government report published in 2010 warned the language was nearing extinction. Fortunately, in 2018, Maori is enjoying increased popularity among New Zealanders, Maori or otherwise, taking pride in their South Pacific nation's indigenous culture. Te reo Maori courses are booked out at community colleges, while bands, poets and rappers perform using the language. Te reo Maori words have entered people's everyday language. Examples include "kai" meaning food, "ka pai" meaning congratulations, and "whanau" meaning family. Even the way New Zealanders define themselves has taken on a te reo tone. An increasing number prefer to call their country "Aotearoa" rather than New Zealand.