Viral marketing has an array of possibilities and ways to achieve your overall goals. However, just like everything else, preplanning and the right setup to create success are the things you will need to make it work for you and your e-business.
It is a well known and widely accepted fact, that E-books….FREE E-books…are one of the best weapons in a viral marketing campaign arsenal. Here are four good reasons why this is true today and will continue to be true for the foreseeable future
Obsessively frequented by media mavens looking for the next big thing and pored over by agency creatives hoping to see their work make the cut, the Viral Video Chart is the world's largest, most comprehensive database of online videos. Data is syndicated to a wide range of mainstream media outlets, including Contagious Magazine, the IAB, The Guardian, TVGuide, Sky, and CurrentTV.
Some E-books combine very well with an affiliate program. When the affiliate receives some extra benefit from promoting the viral message, like being able to brand your E-book with his affiliate links, the affiliate makes a sale when a reader buys through a branded link. You benefit from increased traffic on your website because the affiliate is willing to promote the E-books for you.
The Houston Museum of Natural Science (HMNS) was one chosen to showcase the world-famous Exhibition for the Lord of the Rings Trilogy. HMNS quickly realized that while the exhibit was expected to generate a great deal of interest, it didn't have a lot of appeal for their core audience. The success of the exhibition, therefore, would rest in how it was marketed.
A new consumer phenomenon is called \"tagging\" or \"folksonomies\" (short for folks and taxonomy). Tagging is powerful because consumers are creating an organizational structure for online content. Folksonomies not only enable people to file away content under tags, but, even better, share it with others by filing it under a global taxonomy that they created.
The internet and it's unique ability to rapidly share information across the planet has created a sort of 'hot-bed' for the evolution of language. New phrases, words, acronyms and slangs have been given the ability to virally evolve and disseminate to new populations within a matter of days. Definitions are born, morph, and die based on the evolving collective consciousness of humanity.
The Web is about IDEAS+PEOPLE.
Cohere is a visual tool to create, connect and share Ideas. Back them up with websites. Support or challenge them. Embed them to spread virally. Discover who - literally - connects with your thinking.
Right from the browser - Yes, you read it right. Your apps will run in browser.
Universal Access - Works for all of them, be it ipads, tablets, desktops.
Take it anywhere - Embed it on blogs, sites, product pages and give it viral powers of the web.
Keyword density is an indicator of the number of times the selected keyword appears in the web page. But mind you, keywords shouldn't be over used, but should be just sufficient enough to appear at important places.
It is the search engines that finally bring your website to the notice of the prospective customers. Hence it is better to know how these search engines actually work and how they present information to the customer initiating a search.
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