Best content in Web Strategy

How to Monitor Your Social Media Presence in 10 Minutes a Day - 0 views

blog.hubspot.com/...sence-in-10-Minutes-a-Day.aspx

web strategy Twitter social monitoring ORm onlinereputationmanagement

shared by Andy Brudtkuhl on 08 Apr 09 - Cached

Andy Brudtkuhl on 08 Apr 09

Great tips on budgeting time for your online reputation management

<div class="cArrow"> </div><div class="cContentInner">Great tips on budgeting time for your online reputation management</div>

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Andy Brudtkuhl on 08 Apr 09

Monitoring your business' social media presence is incredibly important. You need to respond to people talking about your brand and understand how people view your company. However, a common concern is that it takes up too much time.

<div class="cArrow"> </div><div class="cContentInner">Monitoring your business' social media presence is incredibly important. You need to respond to people talking about your brand and understand how people view your company. However, a common concern is that it takes up too much time. </div>

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Google Local Search Glossary - 0 views

www.seobythesea.com/?p=510

web strategy local seo search

shared by Andy Brudtkuhl on 07 Apr 09 - Cached

Andy Brudtkuhl on 07 Apr 09

Great list of terms dealing with Google Local search results and local SEO

<div class="cArrow"> </div><div class="cContentInner">Great list of terms dealing with Google Local search results and local SEO</div>

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Andy Brudtkuhl on 07 Apr 09

A collection of terms and definitions from a number of Google's patent filings on Local Search (not everything discussed in these patent applications have been incorporated into Google Local search - but the interesting thing about many of these patent filings is exploring whether or not they may have been).

<div class="cArrow"> </div><div class="cContentInner">A collection of terms and definitions from a number of Google's patent filings on Local Search (not everything discussed in these patent applications have been incorporated into Google Local search - but the interesting thing about many of these patent filings is exploring whether or not they may have been). </div>

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The Local Search Ranking Factors: Ranking High in Google Maps and Yahoo Local - 0 views

www.davidmihm.com/l-search-ranking-factors.shtml

web strategy local seo search

shared by Andy Brudtkuhl on 07 Apr 09 - Cached

Andy Brudtkuhl on 07 Apr 09

An excellent post about localized search engine optimization and all the ways your small business can target local search. The items are prioritized so you know which to focus on first.

<div class="cArrow"> </div><div class="cContentInner">An excellent post about localized search engine optimization and all the ways your small business can target local search. The items are prioritized so you know which to focus on first.</div>

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Andy Brudtkuhl on 07 Apr 09

It is my hope that this study will help small business owners confused by Local Search, or those strapped for time, to prioritize their marketing efforts.

<div class="cArrow"> </div><div class="cContentInner">It is my hope that this study will help small business owners confused by Local Search, or those strapped for time, to prioritize their marketing efforts.</div>

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What the Tools Can Do - 0 views

www.chrisbrogan.com/what-the-tools-can-do

web strategy tools socialmedia

shared by Andy Brudtkuhl on 06 Apr 09 - Cached

Andy Brudtkuhl on 06 Apr 09

When considering the tools of social media and how they relate to your business communications needs, it's important to think about two parts of the equation: possibility + function. These tools open up new ways to communicate, which is great. It also means that you have to consider what the functional goal of that communication means to your need.

<div class="cArrow"> </div><div class="cContentInner">When considering the tools of social media and how they relate to your business communications needs, it's important to think about two parts of the equation: possibility + function. These tools open up new ways to communicate, which is great. It also means that you have to consider what the functional goal of that communication means to your need. </div>

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Video SEO Can Change Your Business - 0 views

www.entrepreneur.com/...article201052.html

web strategy video seo

shared by Andy Brudtkuhl on 06 Apr 09 - Cached

Andy Brudtkuhl on 06 Apr 09

As you push traffic to your website and expand your brand name, you lose out if you don't use the power of online video. Video Search Engine Optimization (VSEO) is a vital and necessary component of a competitive website, and it's not as difficult to implement as you may think.

<div class="cArrow"> </div><div class="cContentInner">As you push traffic to your website and expand your brand name, you lose out if you don't use the power of online video. Video Search Engine Optimization (VSEO) is a vital and necessary component of a competitive website, and it's not as difficult to implement as you may think.</div>

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Promoting Without Being "That Guy" - 0 views

www.chrisbrogan.com/omoting-without-being-that-guy

web strategy socialmedia marketing

shared by Andy Brudtkuhl on 02 Apr 09 - Cached

Andy Brudtkuhl on 02 Apr 09

"Bring wine to the picnic." In this case, Conn was talking about the idea that if you show up and try to market, people will be frustrated and will shut you out. Instead, if you bring something of value to people, they'll be more likely to accept you.

<div class="cArrow"> </div><div class="cContentInner">"Bring wine to the picnic." In this case, Conn was talking about the idea that if you show up and try to market, people will be frustrated and will shut you out. Instead, if you bring something of value to people, they'll be more likely to accept you. </div>

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Understanding Social Media Metrics: Basic Modeling - 0 views

leftthebox.com/...social-media-metrics-modeling

web strategy socialmedia roi internetmarketing

shared by Andy Brudtkuhl on 01 Apr 09 - Cached

Andy Brudtkuhl on 01 Apr 09

What we, as intelligent marketers, need in the end is an econometric model that allows us to use multiple variables to determine the outcome of our social media campaign.

<div class="cArrow"> </div><div class="cContentInner">What we, as intelligent marketers, need in the end is an econometric model that allows us to use multiple variables to determine the outcome of our social media campaign.</div>

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Why Conversion Rates are Vastly More Important Than Increasing Traffic - 0 views

www.growmap.com/conversion-rates

web strategy conversion traffic

shared by Andy Brudtkuhl on 01 Apr 09 - Cached

Andy Brudtkuhl on 01 Apr 09

Great points to focus on conversion rates rather than traffic.

<div class="cArrow"> </div><div class="cContentInner">Great points to focus on conversion rates rather than traffic.</div>

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Andy Brudtkuhl on 01 Apr 09

The most important point every online business needs to know is this: Conversions (how many people take the desired action - whether that is completing a purchase, gaining potential leads, or increasing a subscriber base) are more important by far than increasing traffic.

<div class="cArrow"> </div><div class="cContentInner">The most important point every online business needs to know is this: Conversions (how many people take the desired action - whether that is completing a purchase, gaining potential leads, or increasing a subscriber base) are more important by far than increasing traffic.</div>

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How to Create a Winning Content Strategy - 0 views

mastermindshare.wordpress.com/...ate-a-winning-content-strategy

web strategy content strategy

shared by Andy Brudtkuhl on 01 Apr 09 - Cached

Andy Brudtkuhl on 01 Apr 09

Quit treating your website like a brochure! You can communicate to your visitors with video, audio, written word, and even in a conversational manner through blogs and discussion forums. If you have the option of communicating so clearly to your visitors … why aren't you?

<div class="cArrow"> </div><div class="cContentInner">Quit treating your website like a brochure! You can communicate to your visitors with video, audio, written word, and even in a conversational manner through blogs and discussion forums. If you have the option of communicating so clearly to your visitors … why aren't you?</div>

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Yahoo Sideline: An Open Source Desktop Twitter Keyword Monitor - 0 views

mashable.com/...yahoo-sideline

getanewbrowser twitter onlinereputationmanagement ORM

shared by Andy Brudtkuhl on 31 Mar 09 - Cached

Andy Brudtkuhl on 31 Mar 09

Sideline, announced on the Yahoo user interface blog, is a desktop application that displays real-time mentions of specific keywords, brands, or names. It is capable of custom search groups, advanced queries, and refreshes the application with new mentions automatically. How does it do this? It pulls keyword mentions from Twitter, of course!

<div class="cArrow"> </div><div class="cContentInner">Sideline, announced on the Yahoo user interface blog, is a desktop application that displays real-time mentions of specific keywords, brands, or names. It is capable of custom search groups, advanced queries, and refreshes the application with new mentions automatically. How does it do this? It pulls keyword mentions from Twitter, of course!</div>

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3 Keys to a Successful Web Presence - 0 views

searchenginewatch.com/3633239

web strategy

shared by Andy Brudtkuhl on 31 Mar 09 - Cached

Andy Brudtkuhl on 31 Mar 09

There are three basic rules that you need to follow to have a successful Web presence: 1. Brand matters. 2. Usability matters. 3. Search engine optimization matters.

<div class="cArrow"> </div><div class="cContentInner">There are three basic rules that you need to follow to have a successful Web presence: 1. Brand matters. 2. Usability matters. 3. Search engine optimization matters. </div>

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Future of PR: When Agencies Represent Communities -Not Brands - 0 views

www.web-strategist.com/...present-communities-not-brands

getanewbrowser web strategy community

shared by Andy Brudtkuhl on 30 Mar 09 - Cached

Andy Brudtkuhl on 30 Mar 09

With communities in the driver seat over product, a shift will happen as communities can define the spec of future products and therefore multiple brands will bid for their business. As a result, we should expect the agency model to flip over, where PR agencies start to represent communities of customers -rather than brands.

<div class="cArrow"> </div><div class="cContentInner">With communities in the driver seat over product, a shift will happen as communities can define the spec of future products and therefore multiple brands will bid for their business. As a result, we should expect the agency model to flip over, where PR agencies start to represent communities of customers -rather than brands.</div>

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Local Search SEO - 0 views

www.emarketingmatador.com/local-seo

web strategy local seo

shared by Andy Brudtkuhl on 26 Mar 09 - Cached

Andy Brudtkuhl on 26 Mar 09

Great tips on Local SEO for niche and small biz. Good copy goes a long way for local SEO but so are inbound links...

<div class="cArrow"> </div><div class="cContentInner">Great tips on Local SEO for niche and small biz. Good copy goes a long way for local SEO but so are inbound links...</div>

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Andy Brudtkuhl on 26 Mar 09

I know this Local SEO guides have been written many times by others, so I'll try to cover it well enough so readers don't feel the need to read more Local SEO tips and waste more time.

<div class="cArrow"> </div><div class="cContentInner">I know this Local SEO guides have been written many times by others, so I'll try to cover it well enough so readers don't feel the need to read more Local SEO tips and waste more time. </div>

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Content is the Most Trusted Form of Advertising - 0 views

www.ducttapemarketing.com/...st-trusted-form-of-advertising

web strategy content strategy

shared by Andy Brudtkuhl on 26 Mar 09 - Cached

Andy Brudtkuhl on 26 Mar 09

Use your advertising to start conversations, create content that builds trust and community and you'll harness the ever effective power of advertising for generating leads and sales, you know, until the next new thing comes along.

<div class="cArrow"> </div><div class="cContentInner">Use your advertising to start conversations, create content that builds trust and community and you'll harness the ever effective power of advertising for generating leads and sales, you know, until the next new thing comes along.</div>

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Google Analytics Tips You Should Know About For Your Blog - 0 views

www.makeuseof.com/...hould-know-about-for-your-blog

web strategy analytics googleanalytics

shared by Andy Brudtkuhl on 26 Mar 09 - Cached

Andy Brudtkuhl on 26 Mar 09

Great list of resources to learn Google Analytics - from beginners to experts

<div class="cArrow"> </div><div class="cContentInner">Great list of resources to learn Google Analytics - from beginners to experts</div>

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Is Content Marketing Really New? - 0 views

scalableintimacy.com/?p=519

content strategy web strategy

shared by Andy Brudtkuhl on 23 Mar 09 - Cached

Andy Brudtkuhl on 23 Mar 09

Great way of turning advertising copy into a great content strategy...

<div class="cArrow"> </div><div class="cContentInner">Great way of turning advertising copy into a great content strategy...</div>

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Andy Brudtkuhl on 23 Mar 09

This spot is such good advertising, it's become… content. Which connected a couple of dots for me.

<div class="cArrow"> </div><div class="cContentInner">This spot is such good advertising, it's become… content. Which connected a couple of dots for me.</div>

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Google to Offer Ads Based on Interests - 0 views

www.nytimes.com/...11google.html

web strategy getanewbrowser advertising google

shared by Andy Brudtkuhl on 11 Mar 09 - Cached

Andy Brudtkuhl on 11 Mar 09

Google will begin showing ads on Wednesday to people based on their previous online activities in a form of advertising known as behavioral targeting, which has been embraced by most of its competitors but has drawn criticism from privacy advocates and some members of Congress.

<div class="cArrow"> </div><div class="cContentInner">Google will begin showing ads on Wednesday to people based on their previous online activities in a form of advertising known as behavioral targeting, which has been embraced by most of its competitors but has drawn criticism from privacy advocates and some members of Congress.</div>

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SEO & Analytics: 4 Useful Ways To Assess Your Organic Traffic - 0 views

www.searchenginejournal.com/...9105

analytics seo web strategy

shared by Andy Brudtkuhl on 09 Mar 09 - Cached

Andy Brudtkuhl on 09 Mar 09

Great tips on developing an organic SEO strategy - aka the BEST SEO STRATEGY

<div class="cArrow"> </div><div class="cContentInner">Great tips on developing an organic SEO strategy - aka the BEST SEO STRATEGY</div>

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Andy Brudtkuhl on 09 Mar 09

When you set out to build your site content, keyword research and educated guesses about keyword relevance are often necessary initial steps.

<div class="cArrow"> </div><div class="cContentInner">When you set out to build your site content, keyword research and educated guesses about keyword relevance are often necessary initial steps.</div>

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A 7 Step Web Strategy to Save Your Business - 0 views

smallboxweb.blogspot.com/...web-strategy-to-save-your.html

web strategy strategy

shared by Andy Brudtkuhl on 03 Mar 09 - Cached

Andy Brudtkuhl on 03 Mar 09

Jeb makes a great case for developing a web strategy for your business - and provides a seven step strategic plan that should work for you. I'm glad he mentioned something we are always preaching - "Analytics or Tweak and Repeat". Once you implement your strategy you should always be tracking it and honing it.

<div class="cArrow"> </div><div class="cContentInner">Jeb makes a great case for developing a web strategy for your business - and provides a seven step strategic plan that should work for you. I'm glad he mentioned something we are always preaching - "Analytics or Tweak and Repeat". Once you implement your strategy you should always be tracking it and honing it.</div>

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Andy Brudtkuhl on 03 Mar 09

Is your business struggling to survive in the current economic environment? Are you seeing your cash reserves dwindle as new business drys up? Even if you are doing well I have the same advice- Use the web to save and grow your business.

<div class="cArrow"> </div><div class="cContentInner">Is your business struggling to survive in the current economic environment? Are you seeing your cash reserves dwindle as new business drys up? Even if you are doing well I have the same advice- Use the web to save and grow your business.</div>

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Community Engagement - 0 views

www.livingstonbuzz.com/...community-engagement

web strategy engagement community

shared by Andy Brudtkuhl on 03 Mar 09 - Cached

Andy Brudtkuhl on 03 Mar 09

Principles of building communities online.

<div class="cArrow"> </div><div class="cContentInner">Principles of building communities online. </div>

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Web Strategy

How to Monitor Your Social Media Presence in 10 Minutes a Day - 0 views

Google Local Search Glossary - 0 views

The Local Search Ranking Factors: Ranking High in Google Maps and Yahoo Local - 0 views

What the Tools Can Do - 0 views

Video SEO Can Change Your Business - 0 views

Promoting Without Being "That Guy" - 0 views

Understanding Social Media Metrics: Basic Modeling - 0 views

Why Conversion Rates are Vastly More Important Than Increasing Traffic - 0 views

How to Create a Winning Content Strategy - 0 views

Yahoo Sideline: An Open Source Desktop Twitter Keyword Monitor - 0 views

3 Keys to a Successful Web Presence - 0 views

Future of PR: When Agencies Represent Communities -Not Brands - 0 views

Local Search SEO - 0 views

Content is the Most Trusted Form of Advertising - 0 views

Google Analytics Tips You Should Know About For Your Blog - 0 views

Is Content Marketing Really New? - 0 views

Google to Offer Ads Based on Interests - 0 views

SEO & Analytics: 4 Useful Ways To Assess Your Organic Traffic - 0 views

A 7 Step Web Strategy to Save Your Business - 0 views

Community Engagement - 0 views

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