Group items tagged

If you've read this post thus-far, you know that Target can join feedback loops (though not for Gmail) and clean its list, which it's already doing. It can also look into optimizing its HTML design for "images off." Beyond this, Target can also: 1. Become authenticated 2. Segment non-responders and market less frequently 3. Segment non-responders and attempt to re-activate them through a "win-back" email, otherwise remove them from the list

Great points on getting your emails past spam filters. Our suggestions... Don't be too flashy.. Be succinct.. Use only Opt-In Lists... And Use aWeber!

If you use software like aWeber you will get great statistics on whether your email was opened and if they clicked on anything... If you are getting a low read rate chances are you need to modify/tweak your Subject Line.. aWeber does a great job of cleaning out your lists when email becomes inactive.. Checking into these statistics is important to keep your email marketing campaign fresh. This post has some details on "reactivating" your *dead* lists.

How many email messages did you send out in your last campaign? Really? That many? Wow! Now, how many of your recipients actually opened or clicked on your email? Yeah, that's a different story. Remember that with email, size doesn't really matter. Performance is what counts, not just for your email program and its bottom line but also for your sender reputation. A reactivation campaign is the answer here, and it's just as important as any acquisition campaign. It will help you clean out the dead wood, re-energize your list and reclaim some of the money you spent acquiring and engaging those addresses in the first place.

All website analytical tools have their pros and cons, and many people use more than one to track their website's visitors and gather other important data. With that in mind, I've put together this list of some of the best. All of these web applications offer a free service; while some are completely free, others offer a premium account as well. There is an exception. I've included the Mint and Yahoo analytical software packages in this list due to their popularity, although they are not free.

Awesome Greasemonkey scripts to make you more productive with Google Analytics

Google Analytics is a fantastic tool as it is - and it's always improving, but there are a lot of people out there that have created tools to make it even better. In an effort to make everyone aware of these fantastic and easy-to-use tools, I've compiled a list of the ones we use everyday. If we missed one, or if you've got a great tool that we should add to the list, please let us know! We're always looking for ways to make Google Analytics easier to install and use. I hope you find them as useful as I do, and a big thank you goes out to each of the people responsible for these fantastic time-saving tools.

There are some great scripts on that page. I'll be checking out several of them for sure. Thanks for the link!

Hyperlocal search strategy is an often underlooked market for many local businesses - especially the local service industry. If you are a plumber in Des Moines, IA and you aren't in the "local listings" when you search "des moines, ia plumber" - than the people companies listed are stealing business from you... Even if you are the #1 organic search result

The top web search results are buried by three local search results. If you're a local business, and you want to get traffic, you'd better get placement in that 'three box' (or in some cases, 'ten box') that shows local results. On the bright side, this version of universal search gives you yet another way to hop, skip and jump right past all the other web search results. All you need to know is how to best position your site for a local search listing.

Exact Target also reported that email subscription via text messaging is the fastest growing list-building tactic among marketers. The company predicts that mobile capture - enabling consumers to subscribe to emails via their mobile phones - will increase 500%, more than any other growth tactic in 2009.Marketers also expect the practice of enabling subscribers to share email content with their social networks is expected to increase more than 348% in 2009.

Some quick hit items that may help you have a better web strategy in 2009.

Kind of a light hearted step by step for Internet Marketers. Usually I fly past any list of more than 10 items...but this one caught my eye thanks to Lisa Solomon at www.freemoneyhour.com.

A recent addition to the Google Local Business Center enables companies to link directly to coupons listed on Google Maps. Links can go to all coupons or individual ones.

A recent addition to the Google Local Business Center enables companies to link directly to coupons listed on Google Maps. Links can go to all coupons or individual ones.

How do you use Twitter for business? This question has been answered manifold times. What tools do you use for business though? There aren't that many business tools for Twitter it seems. You rather should ask: Which tools enable professionals best to use Twitter for business? This way you may find more useful tools and apps. Nonetheless there are some valuable specialized Twitter tools for business you should try. I compiled a list of both, Twitter tools for business and professional Twitter tools. Most of them are free but some advanced ones, especially in the CRM arena are not.

How do you use Twitter for business? This question has been answered manifold times. What tools do you use for business though? There aren't that many business tools for Twitter it seems. You rather should ask: Which tools enable professionals best to use Twitter for business? This way you may find more useful tools and apps. Nonetheless there are some valuable specialized Twitter tools for business you should try. I compiled a list of both, Twitter tools for business and professional Twitter tools. Most of them are free but some advanced ones, especially in the CRM arena are not.

Palawan Realty is a site to for Palawan Real Estate, Property Listing and Brokerage House for available Palawan Lots, Palawan Islands, Palawan Agricultural Lots and Palawan Residential and Commercial lots for development.

Many of us actively use sites like Twitter and Facebook to promote our businesses. And those of us looking to connect with more business-related contacts may turn to sites like LinkedIn to develop relationships with people we have worked with or may want to work with. With the growing use of social networking by business professionals, there is a growing number of social networking sites focused on business users and meeting their needs. Here is a list of 20 social networking sites for entrepreneurs, business owners and professionals that are worth a look.

Great local SEO tip

This is a Showcase Lawn Map on the web site of WiseGrass, a small lawncare service provider in central Pennsylvania. It's an embedded Google Map with user-created content for each of the showcase lawns. Here's a list of reasons why this is great:

Some great quick tips on SEO.. This answers many "beginners" questions...

To show you what I mean, here's a list of SEO questions that I get asked all the time, along with what the answer depends upon, and then a quick answer based on the various factors that might be involved:

Bloggers like numbers. Big numbers. Yes, we want a lot of traffic. But, we also want the usual status indicators: (1) Big RSS count, (2) Big Email List, etc. So, how do you go about converting a random visitor to your blog into a subscriber who will continue to come back? Here are some simple tips that you should probably execute.

Luckily, you don't have to keep up with every detail. But there are some important SEO trends you should know about as we go further into 2009. I'll break the list down into two sections - Strategy and Tactics and Industry/Big Picture Trends - and then turn it over to you at the end.

A list of great post from Jeremiah Owyang - THE web strategist

A list of niches at ezine-articles.com.

good starting part reading list for those wanting to get a lay of the social marketing land.

Short and sweet.

Nice brief list with basic strategies.