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Building a strong brand identity involves a lot of thinking and hard work. Making a branding decision requires thorough understanding of market trends and the mindset of customers. Branding is extremely important as it helps your customers in forming a strong perception towards your business. Just follow these 5 essential steps to create a successful branding strategy :- 1) Purpose 2) Consistency 3) Emotions 4) Flexibility 5) Rewarding Loyalty Improving branding strategies consistently and staying competitive is extremely important for growing your business. the small business may highly require a strong branding strategy for consistent growth in sales and profits.

eCommerce Content Marketing has been an integral part of the ecommerce store since the importance of content is known. Statically it is proved that the Estore with proper content strategy is more successful than the one without any strategy and It increases the traffic generated on a particular online store. For online store to be a big hit, content marketing is required with lots and lots of strategies that really pay off and You must be wondering why we are focusing on the content more. - Search Engine Optimization - Awareness about the brand - Increase the brand awareness using social networks For a business, winning trust, loyalty and brand awareness are as important as water is to fish. Content helps in fulfilling all the needs of a business. So, do not hesitate to write content that connects people and enhance your business.

Modern customers scour websites and research products they're thinking of buying before making their actual purchase. Loyal customers are profitable customers: repeat customers are cheaper to market to, spend more, and make more frequent purchases. Yet, only 27% of initial sales go on to become repeat customers. Companies need to invest in building loyalty among their customers. Follow these 7 tips in order to ensure your casual customer becomes a hard-core fan who remembers your brand name, logo and what you're all about, and keeps coming back for more. 1. Engage with your customers 2. Understand what makes your customers tick 3. Make sure your brand is consistent 4. Invest in an eye-catching logo design 5. Focus on what your brand does best 6. Make your customers come back 7. Turn to influencers to promote your brand A major part of Building Brand Loyalty depends on your being able to guarantee your customers will want to return to your site. Make sure you're invested in your users in a personal way, gain their trust by making good on your promises and watch your base of loyal customers grow. For More Information Visit: http://bit.ly/32ntRrx

Shopify is the most successful E-Commerce platform while Start your business using Shopify remember one thing, hire skilled and experienced Shopify developer. Shopify eCommerce platform should certainly change the way stores are developed and market. Read this blog by Softpulse Infotech to know the tips of hiring Shopify developer for your brand.

Shopify is the most successful E-Commerce platform while Start your business using Shopify remember one thing, hire skilled and experienced Shopify developer. Shopify eCommerce platform should certainly change the way stores are developed and market. Read this blog by Softpulse Infotech to know the tips of hiring Shopify developer for your brand.

Best tips to hire the Shopify developer for your brand

Get more knowledge about business enhancement ideas, ecommerce website design and development, product and services branding and promotion from our latest blog updates.eCommerce marketing shares its fundamentals with digital marketing but there are few key areas which one has to keep it in mind to make clear distinction between them.We have outlined the broader strokes of how eCommerce marketing should be approached. This can wary from case to case as every eCommerce brand might need specific tweaks and modifications which better suits their marketing goals.

Banners have been the passive source of income till now. Now, instead of clicking on the banner to get the details, advertisers are contacted directly or the brand is searched online. It is assumed that banners generate income only when they are clicked. But it is just a misconception. Let's discuss how banners can help in Improving the Banner Conversions: - Banners can be used to promote the special offers - Banner should go with the message - Use known faces to the banner - Ask questions to get personal - Banner should have contrast same as the brand Either an ecommerce store or any other business, all of them require a way of promotion. Does not matter what way you prefer, the end result should be the success of the business.If you are interested for the slider image banners, go to our service page to know details and do not forget to contact us.

Volusion, one of the well-known ecommerce platforms has come up with something named "Facebook Store" by which it targets you reach millions of Facebook users worldwide to showcase your brand in view of building stronger customer base and better relationships in the market. Deal of the day pages, discount to targeted customers, page Like, color adjustments to match the branding needs, and much more are possible with Volusion store for Social selling of your online store, towards eStore conversions. To list down the features you can achieve with this store, the below should help:- - Selected products on the facebook store (say a max of 25), can be displayed. - you may set up a discount for people 'liking' the Facebook page. - Store appearance customization is possible - Closing the Facebook store is possible - A change to the name/image of the FB store link is possible We hope you now are equipped with why Volusion Facebook Store for ecommerce site conversions! If you require the support in setting up & maintaining the Social Store for your website,

Any brand serious about success knows how critical Digital Marketing is in generating leads. Digital marketing isn't just for B2C brands. If developed effectively, digital can reach a younger demographic of B2B buyers who increasingly use mobile in purchases. 3 interaction channels :- 1) Content Marketing 2) Marketing Automation 3) Search Engine Optimization For More Information Visit: http://bit.ly/2Hd2FTT

Whether you choose to re-brand your business or commission your very first website, take a look at the defining principles of modern website design outlined by our website designers from eCommerce Website experts. Modern Website Design starts with the user  Modern Websites Are Well-Optimised Modern Websites Rely on Video Modern Websites Are Secure Modern Website Design Features Distinctive Typography Typography should be an essential element of your comprehensive brand guidelines. After all, type is branding. Don't neglect this opportunity to communicate better with your visitors. READ MORE

Delivering 100% custom-made PHP Shopping Cart Development Solution to internet merchants, who want to create a profitable online brand presence. we have unmatched expertise in crafting powerful shopping cart based PHP websites as per different business requirements.

8 key statistics which will tell you why the future of mobile and voice search is going to dominate the future of eCommerce business. 1) Mobile is the New Preferred Destination 2) Visual & Voice Search are expanding at Exponential Rate 3) Voice Search Statistics 4) Voice Search Statistics breakdown 5) Voice Search Statistics Usage Patterns 6) Voice Search Statistics Advancements 7) Voice Search Statistics future Outlook 8) Mobile Usage is not Just limited for searches Investing in voice search optimization is proven to improve brand awareness, online purchases and revenue.

All that's appreciated at the end of the day is the best experience and the ease to use the apps/websites. Hence it's extremely essential for businesses to project their capabilities/products/services in a simple yet efficient manner in their ecommerce platforms, using the numerous enhancements available, as in Magento, Volusion, to make the users enticed and contribute to conversions. Inputs based on google analytics for mobile traffic or for web hit analysis and various other data, is very much to be accounted in view of sales and business growth for estores or mobile sites. How to make user friendly websites? - To make websites preferable to users - Unique brand name and a powerful logo are essential to stand out of the lot - Show them the latest and best selling product - Tell them your latest ecommerce achievement - Offer them free deals, discounts, free shipping - Make your registration process simple - Make sure to reduce the loading time of your website - Make the check out simple. - Embed the social media links in every page - Responsive websites - Make sure to provide your contact details clearly in the website, - Adding the site map or site locator - Live chat lets people connect to you swifter for simple queries - Everyone needs/wants safety and security of themselves and their finances. - Have a review section in your site All you need to do is make your website stand based on the user needs, taking user suggestions too wherever applicable, to grab more visitors and multiply the revenue you earn. If you are in look out for the best service provider to do ecommerce services for you, put in the trust on us; we promise you won't regret.

The brilliance of blogging begins once you have a great content to go on. There isn't a bigger mention than to say blogs are one of the best in marketing online stores, improving SEO, letting you share stories of you and the business to people, increasing the social engagement you have, and even getting you more connected with the news agents who are seen as the most credible sources of business information! It's not a hyperbole to say blogs are highly connected to ecommerce site conversions. Ecommerce Branding via blogs is a great way of marketing and the whole endeavour has an enormous positive image for the entire business. That blogs add to a much effective way of marketing online stores, which means you have more readers/more visitors to the ecommerce store which goes on a positive note towards eStore conversions. To list out on what you can eCommerce Blog Ideas:- - A shorter version or an enhanced version of your 'About us' page - Products, make and features - Videos or clips on products' usage - Offers or deals you may have - Conferences or business meets you are taking part - General advice on anything in ecommerce supported by substantiate facts - Company success stories - Talks even on good news from other companies in the industry once sought the needed permissions - Something that's interesting to the readers, need not be in ecommerce sometimes, may be even in social responsibility perspective! If you are looking for great ideas on getting started with the blog site or building a complete blog site from scratch or enhance the existing blog site or just Blogger template designs.

Social media and online shopping have become inevitable parts of our life. Thus, it becomes necessary to have a strong presence on social media. just go through 6 compelling reasons and get it started right away:- - Drives Relevant Traffic - Boosts SEO - Builds Relations With Audience - Possibility of Re targeting - Improvised Customer Service - Increased Brand Loyalty You need to rigorously work on planning an effective social media marketing strategy and executing it to grow your online business reputation.We can help you in planning a perfect social media marketing strategy for your eCommerce business. We can guide you through a successful journey of social commerce and to exploit its maximum potential.

Social media marketing is an extremely wide term. There might be a wide range of methods for promoting utilizing distinctive online life stages. Choosing a privilege eCommerce web based life advertising methodology can be an overwhelming assignment. Go through these 10 eCommerce social media marketing tips and execute them to improve brand popularity resulting to increase in sales on your online store. - Write Persuasive Content - Use Right Hashtags Frequently - Post Relevant to Trending Topics - Create Quality Infographics - Interact with Audience - Open Facebook and Instagram Store - Remarket on Facebook - Increase your presence - Remarketing Ads for eCommerce - Launch Influencer Campaign To bring out the best from your eCommerce social media marketing strategy for eCommerce business, it is very much necessary to understand and engage with your target audience.Post unique content which is also informative, engaging and entertaining, enabling you to build strong and long-lasting relationships with your clients.

You are altogether energized and feeling siphoned up about your new eCommerce site. While you are anxiously trusting that your business will get as the recollections of all the perspiration and blood you utilized over the most recent few months is still once again. No stone was left unturned in setting up the whole site, directly from composing the duplicate yourself to choosing the appropriate brand shading bed you need to have on your individual item depiction pages. Although you may have glanced through your competitor's website many times to do eCommerce competitor analysis but you may have easily overlooked a lot of key matrices critical in identifying their key strengths and opportunities to gain over your competition. Use eCommerce competitor analysis to identify key matrices that can help you yield better results in your business. 1) Understand Competitor's Metrics - Keyword Research - Backlinks and Referral Links - Volume of traffic - Engagement - Social presence 2) Understand Competition's Strategy When you have the previously mentioned statistical data points through eCommerce contender examination you will most likely tell your opposition's procedure. The hunt traffic is for the most part credited to paid and natural watchwords. These catchphrases can be portrayed by their exhibitions just as the watchword groups. The catchphrases bunches can again be positioned by their execution. For More Information Visit: http://bit.ly/2YjyzDX

Digital marketing is a subset of marketing that is used to promote a brand or product using one or more electronic technologies. The goal is to influence target consumers in taking action. The majority of this is making a major test for eCommerce organizations of all sizes the world over. The 9 Digital Marketing Channels for eCommerce:- - Search Engine Optimization (SEO) - Search Engine Marketing (SEM) - Email Marketing - Content Marketing - Social Media Marketing - Display Advertising - Behavioural Remarketing - Mobile Marketing - Affiliate Marketing For More Information Visit: http://bit.ly/2Hcx2tA

we can make them work better by designing appealing pop ups. Your Pop Ups should be successful in grabbing the attention of your online store visitors. Create attractive pop ups using these 10 website pop up design ideas and experience boost in sales:- 1) Unique Headlines 2) Timing & Frequency 3) Design Representing the Brand 4) Relevant Offer 5) Attractive CTA 6) Mobile Pop Ups 7) Smart Opt-Out Text 8) Creating an Emergency 9) Use Visuals 10) Pick the Right Format Pop Ups can be a great way to improve conversions of your website, provided they are crafted very well using all the tweaks mentioned above.

SEO generates traffic and traffic results to sales. No one can deny the importance of search engine optimization for eCommerce business. If you are brand on your way to enter the realm of SEO marketing, read this article first to know Top e-commerce SEO Mistakes that you want to surely avoid. SEO is a very important digital marketing technique for eCommerce businesses. Even a single eCommerce SEO Mistake can prove to be expensive for your business:- - Ineffective Product Descriptions - Keyword-Stuffing in the Content - Missing Product Reviews - Slow Loading Speed - Lacking Security Encryption - Images Not Optimized - Event Tracking Not Done - Dearth of Description on Product Page - Unoptimized 404 Page - Focusing on Ranking More Than User-Friendliness Just like any other website, the eCommerce website is very much dependent on SEO for its success. One can't ignore the cardinal rules of optimization and risk loosing out on valuable traffic. Having said that these are the key areas to focus on but not the only areas to focus on.