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Vernon Fowler

Analysing users with personas - A Practical Guide to Web App Success - 0 views

webappsuccess.com/ysing-users-with-personas.html

users personas web app content strategy DIG252

shared by Vernon Fowler on 21 Jun 14 - No Cached
  • The needs of personas always trump personal opinions.
  • Personas must be built from user research
  • A persona should have a name, photograph and relevant demographic information, goals, motivations, frustrations, and work and lifestyle details.
  • ...1 more annotation...
  • One or two personas are normally enough for a small web app.
Vernon Fowler

Personas: The Art and Science of Understanding the Person Behind the Visit - Moz - 0 views

moz.com/...ng-the-person-behind-the-visit

personas UX analytics data instruction webdesign

shared by Vernon Fowler on 31 Jan 14 - No Cached
  • Vernon Fowler on 31 Jan 14
     
    "In this post I'll go into detail about these approaches, giving frameworks and step-by-step instructions on how to build and use personas."
Biztech Consultancy

Roadmap to Design Offbeat Websites - 0 views

linkd.in/1CWXK2O

custom design solution digital design business website design Website Design Responsive Website Design

shared by Biztech Consultancy on 25 Mar 15 - No Cached
  • Biztech Consultancy on 25 Mar 15
     
    A website is the manifestation of your business personality; and of course your individual persona. It is the global representation of your business in true sense therefore business website design must pass through all the required stages of designing process that can yield the optimum dividends out of it. http://linkd.in/1CWXK2O
Vernon Fowler

University Websites: Top 10 Design Guidelines - 0 views

www.nngroup.com/...university-sites

university websites design guidelines user experience users journey webdesign UX web design

shared by Vernon Fowler on 28 Jan 14 - No Cached
  • 8. Follow the user journey: check the main tasks for each of your audiences Identify the top tasks that you want your users to accomplish and follow the path that they have to take to get there. See if and when they have to leave the global site. See if they are bounced from one office to another in search of a form or procedure. Keep your eyes open. Because university sites are so often large, with each department or office owning its own page and information, it’s common to find duplicate, contradictory, missing, or incomplete information. Follow the journey, starting at different entry points, and see what you learn. If you’re already using personas, test them out. Better yet, do some quick user testing. (Testing doesn’t have to be expensive. And, by testing with just 5 users, you can uncover 85% of the issues).
Biztech Consultancy

Can Buyers' Persona Can Improve Sales - Check it Out! - 0 views

bit.ly/1B6CQIo

startups web solutions startups mobility solutions business startups solutions startup solution corporate solution Marketing Processes business owners corporate enterprises promote product marketing strategies

shared by Biztech Consultancy on 23 Mar 15 - No Cached
  • Biztech Consultancy on 23 Mar 15
     
    For any business to perform excellently, knowing their customers thoroughly is a crucial aspect. If the business owners focus on the process of getting aware about the choice, behavior and needs of their buyers to get the desired outcome in the form of sales ratio, they can succeed tremendously. They might practice many strategies to bridge the gap between the buyers and sellers to receive notable success. http://bit.ly/1B6CQIo
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