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Vernon Fowler

Analysing users with personas - A Practical Guide to Web App Success - 0 views

webappsuccess.com/ysing-users-with-personas.html

users personas web app content strategy DIG252

shared by Vernon Fowler on 21 Jun 14 - No Cached
  • The needs of personas always trump personal opinions.
  • Personas must be built from user research
  • A persona should have a name, photograph and relevant demographic information, goals, motivations, frustrations, and work and lifestyle details.
  • ...1 more annotation...
  • One or two personas are normally enough for a small web app.
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