Design Thinking in the Classroom: Free Inspiration from the Ad Award Winners - 0 views
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Kathy Heller on 06 Aug 13According to this article, "Design thinking can transform your classroom into a space of creativity, excitement and possibility". Design thinking is an 8-step process where students 1) Define the problem; 2) Research the problem; 3) Analyze the situation; 4) Redefine the problem; 5) Ideate (brainstorm); 6) Prototype (find a solution); 7) Refine; and 8) Repeat. A classroom activity is detailed where students look at the ads that recently won Clios and go through the process as if they were the ads' designers. They are basically putting themselves in the designers shoes. They are trying to recreate what was done and why it was done. A followup activity is to have the students design their own ads for the products using the steps of Design Thinking. I must admit I wanted to do it!