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cezarovidiu

Oracle Apex Thoughts.: How to send an email from apex 4.2 and 11g XE - 0 views

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    "How to send an email from apex 4.2 and 11g XE To accomplish sending an email from your Oracle Apex application using oracle database 11g r2, you must use the new DBMS_NETWORK_ACL_ADMIN package to grant connect privileges to any host for the APEX_040200 database user. To start things off, begin by installing a free mail server emulator in your development environment. I used Melon 1.0 that can be downloaded from http://www.softpedia.com/get/Internet/Servers/E-mail-Servers/Viktor-Melon.shtml. After unpacking the archive just place the folder anywhere in your file system. The sample mails sent will be stored in the .Melon sub directory. Secondly connect to the database as sys user and run the following script: DECLARE   ACL_PATH  VARCHAR2(4000); BEGIN   -- Look for the ACL currently assigned to 'localhost' and give APEX_040200   -- the "connect" privilege if APEX_040200 does not have the privilege yet.   SELECT ACL INTO ACL_PATH FROM DBA_NETWORK_ACLS    WHERE HOST = 'localhost' AND LOWER_PORT IS NULL AND UPPER_PORT IS NULL;      IF DBMS_NETWORK_ACL_ADMIN.CHECK_PRIVILEGE(ACL_PATH, 'APEX_040200',      'connect') IS NULL THEN       DBMS_NETWORK_ACL_ADMIN.ADD_PRIVILEGE(ACL_PATH,      'APEX_040200', TRUE, 'connect');   END IF;   EXCEPTION   -- When no ACL has been assigned to 'localhost'.   WHEN NO_DATA_FOUND THEN   DBMS_NETWORK_ACL_ADMIN.CREATE_ACL('local-access-users.xml',     'ACL that lets users to connect to localhost',     'APEX_040200', TRUE, 'connect');   dbms_network_acl_admin.assign_acl('local-access-users.xml','localhost'); end; The third step is to set the smtp settings in Apex. 1.    Log in to Oracle Application Express Administration Services. If your setup uses the embedded PL/SQL gateway, go to: http://hostname:port/apex/apex_admin 2.    Click Manage Instance. 3.    Under Instance Settings, click Instance Settings. 4.    Under Email, enter the following: 1.    SMTP Host Address - Defines the server
cezarovidiu

curl and libcurl - 0 views

cezarovidiu

Successful Social Marketing is So Much More Than Social Media | ClickZ - 0 views

  • In the past, prospects primarily accessed information about a company by interacting directly with a salesperson.
  • As media evolved, mass ads, events, direct mail, and more recently, email, have been the primary tools for engagement.
  • Given the number of consumers posting, blogging, tweeting, liking and sharing, the question for marketers is no longer, Should I use social? It's, How do I use social to its full potential?
  • ...14 more annotations...
  • Social channels are inherently built for sharing and engagement, making them the perfect place to cultivate valuable business relationships. Integrating social into every marketing campaign you run can move you from a company-to-buyer marketing model to a peer-to-peer influence model. This not only builds trust and brand loyalty, but also positively impacts ROI.
  • It can be tempting to jump right in to all the social media sites out there and start posting away. However, before you publish that first nugget of social marketing content, you need to develop your plan.
  • goals and metrics
  • Build a team that is willing and able to dedicate adequate time to social media endeavors.
  • Many marketers fall into the trap of thinking that social media campaigns can be dealt with on an ad hoc basis, but this couldn't be further from the truth. You don't want your company's online personality to come across as erratic or disjointed, so create a policy that guides those who are participating in the social marketing effort and be sure those guidelines are enforced.
  • Once everyone is on board, encourage them to create engaging content. A good starting place is to ask your team members to answer some of the most frequently asked questions they receive on the various social channels. If everyone is a content creator, you'll never be short of ideas.
  • Word-of-mouth is incredibly powerful and the "share" button on every social media channel allows you to tap into millions of different networks. One of the best ways to interact with your audience is by giving them content they genuinely want to share with their networks. Peer recommendation is extremely valuable because people believe their friends much more readily than a company or marketer.
  • A "Refer-a-Friend" campaign promotes a compelling offer via email marketing and social networks, then grants access to special offers for both the referrers and those referred. Using these campaigns will allow you to gather important metrics, like tracking who the biggest influencers are.
  • A "Social Sweepstakes" campaign allows your entrants to spread the word on your behalf. Through the sweepstakes entry, you gain important user data like who is sharing and where they are sharing most.
  • Finally, a "Flash Deal" campaign is similar to Groupon. Flash deals offer a limited amount of deals for a specific time period through your social platforms. If you use these campaigns, be sure to let participants track the deal's progress! These campaigns are fun and viral ways to spread brand awareness and boost new customer numbers with sharing.
  • make sure your shares are measurable. Monitoring social share numbers is not only an easy way to tell what's working and what's not, but also allows you to see your ROI by showing how far your social reach is in relation to how much time and resources you've put in.
  • Google Alerts and search functions, or enterprise level software like Viral Heat or Radian6.
  • Once you hear what people are saying, you can engage them with relevant responses.
  • Social has evolved into much more than just a channel or tactic and should be an ever-present strategy in all aspects of your marketing. Ultimately, if you come up with a plan, encourage creative content, incorporate social marketing into every stage of your funnel, and measure your results, you'll start to see your social efforts move the ROI needle in the right direction.
cezarovidiu

Magic Quadrant for CRM Lead Management - 0 views

  • Web registration pages and campaigns, direct mail campaigns, email marketing, multichannel campaigns, database marketing and third-party leased lists, social CRM and social networking sites, and tradeshows.
  • SugarCRM
  • Chatter and Data.com
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