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Carri Bugbee

Facebook Toys With Twitter-Style Feed Order For Posts About Real-Time Events | TechCrunch - 0 views

techcrunch.com/...facebook-the-moment

socialTV social TV television TV facebook newsfeed edgerank

shared by Carri Bugbee on 10 Aug 13 - No Cached
  • It’s internally testing “Chronological By Actor,” a new way to display updates about live events so they appear in order from most recent to oldest, surrounded by feed posts ranked by its traditional relevance-sorting. It’s not ready yet, but the algorithm test denotes Facebook’s keen interest in stealing Twitter’s real-time social media crown.
  • It revealed it would start publicizing News Feed algorithm changes in blog posts, as well as two changes that have already been rolled out: “Story Bumping,” which bumps stories you haven’t seen yet to the top of the feed, and “Last Actor,” which shows you more feed stories about the people you’ve recently interacted with or viewed the profile of.
  • If you want up-to-the-second information about what’s transpiring in a sports event or breaking news story, Twitter wins. Y
  • ...3 more annotations...
  • Twitter works best when you’re glued to it in the moment, whereas Facebook excels at giving you the most interesting retrospective of what happened while you were gone.
  • Facebook came up with the idea for Chronological By Actor — a way to create a hybrid feed that integrates both relevance and real-time sorting.
  • The only problem is that Facebook said its tests of Chronological By Actor actually reduced Likes, comments, and other signals it uses to gauge News Feed success. That’s why the algorithm change hasn’t been rolled out like Story Bumping and Last Actor.
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