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"SPEAKING two languages rather than just one has obvious practical benefits in an increasingly globalized world. But in recent years, scientists have begun to show that the advantages of bilingualism are even more fundamental than being able to converse with a wider range of people. Being bilingual, it turns out, makes you smarter. It can have a profound effect on your brain, improving cognitive skills not related to language and even shielding against dementia in old age. This view of bilingualism is remarkably different from the understanding of bilingualism through much of the 20th century. Researchers, educators and policy makers long considered a second language to be an interference, cognitively speaking, that hindered a child's academic and intellectual development. They were not wrong about the interference: there is ample evidence that in a bilingual's brain both language systems are active even when he is using only one language, thus creating situations in which one system obstructs the other. But this interference, researchers are finding out, isn't so much a handicap as a blessing in disguise. It forces the brain to resolve internal conflict, giving the mind a workout that strengthens its cognitive muscles. Bilinguals, for instance, seem to be more adept than monolinguals at solving certain kinds of mental puzzles. In a 2004 study by the psychologists Ellen Bialystok and Michelle Martin-Rhee, bilingual and monolingual preschoolers were asked to sort blue circles and red squares presented on a computer screen into two digital bins - one marked with a blue square and the other marked with a red circle. In the first task, the children had to sort the shapes by color, placing blue circles in the bin marked with the blue square and red squares in the bin marked with the red circle. Both groups did this with comparable ease. Next, the children were asked to sort by shape, which was more challenging because it required placing the images in a bin m

"MID the squawks and pings of our digital devices, the old-fashioned virtues of reading novels can seem faded, even futile. But new support for the value of fiction is arriving from an unexpected quarter: neuroscience. Brain scans are revealing what happens in our heads when we read a detailed description, an evocative metaphor or an emotional exchange between characters. Stories, this research is showing, stimulate the brain and even change how we act in life. Researchers have long known that the "classical" language regions, like Broca's area and Wernicke's area, are involved in how the brain interprets written words. What scientists have come to realize in the last few years is that narratives activate many other parts of our brains as well, suggesting why the experience of reading can feel so alive. Words like "lavender," "cinnamon" and "soap," for example, elicit a response not only from the language-processing areas of our brains, but also those devoted to dealing with smells. In a 2006 study published in the journal NeuroImage, researchers in Spain asked participants to read words with strong odor associations, along with neutral words, while their brains were being scanned by a functional magnetic resonance imaging (fMRI) machine. When subjects looked at the Spanish words for "perfume" and "coffee," their primary olfactory cortex lit up; when they saw the words that mean "chair" and "key," this region remained dark. The way the brain handles metaphors has also received extensive study; some scientists have contended that figures of speech like "a rough day" are so familiar that they are treated simply as words and no more. Last month, however, a team of researchers from Emory University reported in Brain & Language that when subjects in their laboratory read a metaphor involving texture, the sensory cortex, responsible for perceiving texture through touch, became active. Metaphors like "The singer had a velvet vo

Part 1 of a 4-part series examining what happens when science is used for marketing (using brain-training software as the central example). Almost all of the programs that tout their ability to train your brain are limited in scope. Most train your ability to perform simple cognitive tasks by having you perform them repeatedly, often adapting the difficulty of the task over time to keep it challenging. Some determine which tasks you perform well and which need improvement and adjust the tasks based on your ongoing performance. The simplest ones, though, simply track how much you improve and inform you that such improvements have made increased the fitness of your brain. Such task-specific training effects can be really useful-if you want to enhance your ability to do Sudoku, by all means practice doing Sudoku. But what pitches for those programs regularly imply is that playing their videogame or using their training will enhance your ability to do other tasks that weren't specifically trained. For example, this advertisement for Nintendo's Brain Age implies that by using their game, you will be better able to remember your friend's name when you meet him on the street. The idea that playing games can improve your brain is pervasive, and it taps what Chris Chabris and I have called the "illusion of potential." A common myth of the mind is that we have vast pools of untapped mental resources that can be released with relatively minimal effort. This common intuitive belief underlies the pervasive myth that we only use 10% of our brains, that listening to Mozart can increase our IQ [pdf], and even the belief that some people have "discovered" psychic abilities. We devote the last main chapter of The Invisible Gorilla to this belief and its ramifications, and we recently wrote a column for the NY Times discussing how popular self-help books like The Secret and The Power capitalize on this mistaken belief. The marketing for some brain training programs

"In George Orwell's "1984," that novel of totalitarian politics whose great mistake was to emphasize the villainy of society's masters while playing down the mischief of the masses, the goal of communications technology was brutal and direct: to ensure the dominance of the state. The sinister "telescreens" placed in people's homes spewed propaganda and conducted surveillance, keeping the population passive and the leadership firmly in control. In the face of constant monitoring, all people could do was sterilize their behavior, conceal their thoughts and carry on like model citizens.\n\nThis was, it turns out, a quaint scenario, grossly simplistic and deeply melodramatic. As the Internet proves every day, it isn't some stern and monolithic Big Brother that we have to reckon with as we go about our daily lives, it's a vast cohort of prankish Little Brothers equipped with devices that Orwell, writing 60 years ago, never dreamed of and who are loyal to no organized authority. The invasion of privacy - of others' privacy but also our own, as we turn our lenses on ourselves in the quest for attention by any means - has been democratized. "

"Students have always faced distractions and time-wasters. But computers and cellphones, and the constant stream of stimuli they offer, pose a profound new challenge to focusing and learning. Researchers say the lure of these technologies, while it affects adults too, is particularly powerful for young people. The risk, they say, is that developing brains can become more easily habituated than adult brains to constantly switching tasks - and less able to sustain attention. "Their brains are rewarded not for staying on task but for jumping to the next thing," said Michael Rich, an associate professor at Harvard Medical School and executive director of the Center on Media and Child Health in Boston. And the effects could linger: "The worry is we're raising a generation of kids in front of screens whose brains are going to be wired differently." But even as some parents and educators express unease about students' digital diets, they are intensifying efforts to use technology in the classroom, seeing it as a way to connect with students and give them essential skills. Across the country, schools are equipping themselves with computers, Internet access and mobile devices so they can teach on the students' technological territory. "

"By Monday, Four Loko, the alcohol-and-caffeine-laced energy drink, is scheduled to be removed from store shelves nationwide, following a ruling last month by the Food and Drug Administration that the safety of such beverages is unproven and that they should no longer be manufactured or sold. During the resulting media coverage, surprisingly little attention was focused on a corollary topic. What about nonalcoholic energy drinks, which will remain on sale? Are they safe? Effective? Who should be drinking them? Who shouldn't? With excellent timing, a number of new scientific studies and reviews have just been published that address those and related questions about energy drinks, particularly for athletes. Their findings and conclusions are thought-provoking."

"Positive psychology brings the same attention to positive emotions (happiness, pleasure, well-being) that clinical psychology has always paid to the negative ones (depression, anger, resentment). Psychoanalysis once promised to turn acute human misery into ordinary suffering; positive psychology promises to take mild human pleasure and turn it into a profound state of well-being. "Under certain circumstances, people - they're not desperate or in misery - they start to wonder what's the best thing life can offer," says Martin Seligman, one of the field's founders, who heads the Positive Psychology Center at the University of Pennsylvania. Thus positive psychology is not only about maximizing personal happiness but also about embracing civic engagement and spiritual connectedness, hope and charity. "Aristotle taught us virtue isn't virtue unless you choose it," Seligman says."

"For the first time in memory, places like Egypt, Tunisia, and Yemen are starting to understand what Thomas Jefferson meant when he wrote that "when the people fear their government, there is tyranny; when the government fears the people, there is liberty." Middle East citizens have long been fearful -- but now with protesters overwhelming the streets, the regimes finally are too. Yet as people power has swept autocrats out of Tunis and Cairo, Middle Eastern regimes aren't the only ones getting nervous. Beijing is also paying rapt attention. "

Once, experts feared that young children exposed to more than one language would suffer "language confusion," which might delay their speech development. Today, parents often are urged to capitalize on that early knack for acquiring language. Upscale schools market themselves with promises of deep immersion in Spanish - or Mandarin - for everyone, starting in kindergarten or even before. Yet while many parents recognize the utility of a second language, families bringing up children in non-English-speaking households, or trying to juggle two languages at home, are often desperate for information. And while the study of bilingual development has refuted those early fears about confusion and delay, there aren't many research-based guidelines about the very early years and the best strategies for producing a happily bilingual child. But there is more and more research to draw on, reaching back to infancy and even to the womb. As the relatively new science of bilingualism pushes back to the origins of speech and language, scientists are teasing out the earliest differences between brains exposed to one language and brains exposed to two. Researchers have found ways to analyze infant behavior - where babies turn their gazes, how long they pay attention - to help figure out infant perceptions of sounds and words and languages, of what is familiar and what is unfamiliar to them. Now, analyzing the neurologic activity of babies' brains as they hear language, and then comparing those early responses with the words that those children learn as they get older, is helping explain not just how the early brain listens to language, but how listening shapes the early brain. Recently, researchers at the University of Washington used measures of electrical brain responses to compare so-called monolingual infants, from homes in which one language was spoken, to bilingual infants exposed to two languages. Of course, since the subjects of the study, adorable in their

"I'm not sure I believe this prediction, but I can assure you it is based on an enormous amount of daydreaming cataloged in the current issue of Science. Using an iPhone app called trackyourhappiness, psychologists at Harvard contacted people around the world at random intervals to ask how they were feeling, what they were doing and what they were thinking. "

"It isn't often that a third of a movie audience sticks around to discuss its message, but that is the effect of "Race to Nowhere," a look at the downside of childhoods spent on résumé-building. " "How do you help your children balance when the whole education system is pushing, pushing, pushing, and you want your kids to be successful?" Alethea Lewis, a mother of two, asked a roomful of concerned parents who had just seen the film, a documentary, last week in Bronxville, N.Y., at a screening co-sponsored by the private Chapel School. With no advertising and little news media attention, "Race to Nowhere" has become a must-see movie in communities where the kindergarten-to-Harvard steeplechase is most competitive.