What Kenya's mobile money success could mean for the Arab world - 1 views
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For a successful model, the Arab World can look to Kenya’s development of mobile money or “M-Pesa”. In many ways, the elements that lead to M-Pesa’s success in Kenya are already present in the Arab World. Young people in MENA are digitally savvy, are active on social media and are some of the heaviest users of mobile phones in the world.
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hichamachir on 12 Feb 21M-Pesa can influence many countries to believe in the power of technology and innovation. I think that embracing the entrepreneurial lifestyle can help many countries to innovate and create successful business and M-Pesa is a great example.
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The growth of M-Pesa is the result of many factors, including the ease of setting up an account (which is free and only requires an official ID), its simplicity of use, its affordability, the high literacy rate of the population, and the high penetration of mobile phones.Another key element to M-Pesa’s growth worth emphasizing is the regulatory stance adopted by the Central Bank of Kenya (CBK). It decided not to oppose the entry of the telecom operator into the financial sector as long as it offered sufficient guarantees. CBK adopted an “above the fray” position as a regulator and allowed for experimentation in order to foster innovation.
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The successful adoption of M-Pesa in Kenya reverberated across the African startup scene. It acted as a catalyzer and a signal for young entrepreneurs in Kenya and Africa as a whole: revolutionary ideas could be successfully implemented in Africa and generate both business opportunities and a development path for local communities.
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I think that this article has some great information on how to replicate the success story of M-Pesa in the Arab World. I think that the Arab World is in need of such service to facilitate the life of unbanked people, and especially women. This article also highlights the importance of having a lenient regulatory system.